mile Overview

Mile integrates an AI optimization layer into your ad tech stack, focusing on maximizing yield and revenue for publishers. It offers dynamic flooring, which adjusts floor prices in real-time to capture optimal bids. Bid enrichment enhances the value of each bid by leveraging data insights, while intelligent traffic shaping directs traffic to the most profitable paths. This suite of tools is designed to boost revenue outcomes by making your ad wrapper smarter and more efficient. Mile's approach is trusted by top publishers, emphasizing a partnership in revenue growth.

Use Cases

Customers recommend Sending & Publishing Communications, Advertisement, Generation Of New Leads, as the business use cases that they have been most satisfied with while using mile.

Other use cases:

  • Engaging And Following Up
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Business Priorities

Increase Sales & Revenue is the most popular business priority that customers and associates have achieved using mile.

Other priorities:

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mile Use-Cases and Business Priorities: Customer Satisfaction Data

mile works with different mediums / channels such as Mobile. Mobile App. Video etc.

Reviews

"...Using our platform digital publishers can create, monetize and optimize for the best ad experience...." Peer review

mile, belong to a category of solutions that help Demand Side Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Automatad and Mile partner with a Google Certified Publishing Partner to enhance programmatic ad revenue. They provide industry-leading software, tools, and support for digital publishers.

Popular Business Setting

for mile

Top Industries

  • Publishing

Popular in

  • Enterprise

mile is popular in Publishing, and is widely used by Enterprise,

Comprehensive Insights on mile Use Cases

How does mile address your Sending & Publishing Communications Challenges?

Case Studies

Design

CASE STUDY Viewport

Mile’s ad management platform helped Viewport, a North American media company, boost ad yield on Safari and Firefox. Viewport used Mile’s tools to improve addressability, integrate multiple ID partne...rs, and optimize ad layouts. CPMs rose by nearly 30%, and revenue increased by 26% compared to the control group. Fill rates improved from 84% to 88%, and video RPMs grew over 25%. Real-time analytics and advanced yield tools enabled Viewport to test, adapt, and grow revenue while maintaining a strong user experience.

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Information Services

CASE STUDY Times Higher Education

Mile’s Smart Ad Refresh helped Times Higher Education double their ad inventory viewability from 42% to 85%. The solution used real-time data and AI to refresh ads based on user engagement, not just ...time. This led to a 10% increase in direct campaign ad revenue over three years. Programmatic campaigns saw a 25% boost in incremental revenue. Times Higher Education now averages a 25-30% uplift in yearly ad revenue.

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Media Production

CASE STUDY Valnet

Mile’s Prebid Server solution helped Valnet improve their AMP page monetization. Valnet faced low ad revenue due to AMP’s strict limits on third-party scripts and callouts. Mile implemented a server-...side unified auction system, optimizing callouts and user data sync. This allowed more SSPs to bid and improved addressability. As a result, Valnet saw a 22.7% increase in overall CPM and a 10.26% rise in AMP ad revenue in the first month.

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Media Production

CASE STUDY Flosports

Mile’s AI Dynamic Flooring helped Flosports boost ad revenue. Flosports wanted to grow CPMs without losing fill rates. They used Mile’s AI to set floor prices in real time. The system learned from th...eir auction data and adjusted prices for each impression. This led to a 15.53% increase in RPM and a 5.51% increase in CPM. Flosports generated over $200,000 in extra ad revenue.

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Media Production

CASE STUDY Salon

Mile’s AI Dynamic Flooring helped Salon, a digital-first publication, optimize their programmatic ad revenue. Salon faced challenges with manual price floors that did not adjust to real-time demand, ...risking lost revenue. By integrating Mile’s AI-powered solution, Salon enabled real-time floor pricing and gained deep analytics. The result was a total annual ad revenue increase of over $100,000, with Prebid CPM lift of $0.20 and Google CPM lift of $0.25. Salon now benefits from dynamic pricing and improved auction performance.

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Financial Services

CASE STUDY Stilt

Mile’s full-stack monetization solutions helped Stilt double its RPM in just one month. Stilt faced low ad viewability, poor CTR, and layout issues that hurt revenue. Mile optimized ad layouts, used ...AI dynamic price flooring, and added block divs to fix layout shifting. Stilt saw a 33% revenue increase, 130% higher RPM, and CTR jumped from 0.01% to 0.32%. Viewability rose by 50%, and impressions per page view grew from 2.52 to 8.53. Stilt now enjoys better ad revenue and a smoother user experience.

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mile Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

2.65/5 ★

Read Reviews (1)
Custom Reports

2.20/5 ★

Read Reviews (5)
CAPABILITIES RATINGS AND REVIEWS
Analytics

2.65/5 ★

Read Reviews (1)
Custom Reports

2.20/5 ★

Read Reviews (5)

Software Failure Risk Guidance

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for mile

Top Failure Risks for mile

Mile.tech, Inc. Profile

Company Name

Mile.tech, Inc.

Company Website

https://www.mile.tech/

HQ Location

424 W 33rd St, New York, New York 10001, US

Employees

11-50

Social

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Financials

SEED