Mentionlytics: Product updates, Customer stories, and Insights | 2026 Cuspera

Mentionlytics helped Impact & Emotions, a German agency, monitor the sports industry. The agency faced challenges with limited platform tools and needed deeper social media insights. Mentionlytics en...abled them to track online buzz, manage reputation, and analyze sentiment for sports sponsorships. Posts with football player endorsements saw engagement increase by five to ten times, sometimes up to 70 times. The solution provided actionable data for better marketing strategies and client results.
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Mentionlytics helped Customers.ai track brand awareness for their Ad Universe Summit. The platform delivered a 42% increase in brand mentions, a 38% boost in social reach, and a 728% jump in social e...ngagement. Customers.ai used Mentionlytics to analyze sentiment, identify influencers, and automate monitoring. The tool revealed new earned media opportunities and improved campaign measurement. Social listening features enabled Customers.ai to save time and focus on strategy.
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Mentionlytics helped Videojet Technologies track their brand performance across 135 countries. The team used Share of Voice to measure online visibility and benchmark against competitors. This gave t...hem a clear view of their brand in different regions. Videojet used these insights to make focused marketing moves and improve results. The solution supported their new content and brand team in a highly competitive market.
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Mentionlytics helped Electra Hotels monitor social media and web mentions across all their properties. The platform enabled the team to track reviews, analyze competitor activity, and manage brand re...putation. Electra Hotels used custom reports and the Social Intelligence Advisor to improve collaboration and prevent crises. The solution supported better customer service and streamlined social media campaign analysis. This led to a stronger digital presence in the hospitality industry.
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Mentionlytics helped ContentCal track and grow its Share of Voice in a crowded B2B SaaS market. ContentCal used Mentionlytics to measure online word of mouth and identify areas to boost brand awarene...ss. This strategy led to a 300% revenue increase from Q1 2017 to Q1 2018. The company also secured multimillion funding rounds during the COVID-19 pandemic. These efforts contributed to ContentCal's $100M acquisition by Adobe.
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Mentionlytics helped Aristotle University of Thessaloniki train MSc students in digital marketing. Students used Mentionlytics for brand monitoring and data visualization. The platform let them colle...ct and analyze social media data without manual work. This hands-on experience built real-world data analysis skills. Students learned to use analytics tools to solve business problems and improve marketing strategies.
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