Marketing Creatio Overview

Marketing-Creatio optimizes lead management through demand generation, nurturing, and seamless sales hand-off. Best practices are employed for efficiency and effectiveness.

Use Cases

Customers recommend Engagement Management, Generation Of New Leads, Lead Tracking, as the business use cases that they have been most satisfied with while using Marketing Creatio.

Other use cases:

  • Lead Management
  • Lead Qualification
  • Sending & Publishing Communications
  • Campaign Management
  • Personalized Marketing
  • Lead Nurturing
  • Lead Routing
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Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Marketing Creatio.

Other priorities:

  • Enhance Customer Relationships
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Marketing Creatio Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...Use bpm online analytics to track new leads, evaluate the level of engagement and efficiency of different channels...." Peer review

Peer review evidence (same sources as the product rating summary)

"...Leading customer relationship management platform of Creatio is one of the prime examples of functional CRM and software solutions that help speed up the sales cycle, support delivery, and increase overall productivity, while executives can entirely focus on seamless customer interactions. ..." How CRM Software Supports Good Business Practices
"...Use bpm online analytics to track new leads, evaluate the level of engagement and efficiency of different channels...." Peer review
"...Use Creatio analytics to track new leads, evaluate the level of engagement and efficiency of different channels. ..." Multichannel Marketing CRM software - features

Marketing Creatio, noCRM.io, wishpond Marketing Automation, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Marketing Creatio Customer wins, Customer success stories, Case studies

How can Marketing Creatio optimize your Engagement Management Workflow?

How does Marketing Creatio address your Generation Of New Leads Challenges?

What makes Marketing Creatio ideal for Lead Management?

What Are the key features of Marketing Creatio for Lead Qualification?

 

Villanueva - Industrial Distribution - Medium

Villanueva Achieves Full Operational Traceability Creatio

Argentina

Villanueva, an Argentina-based company, has implemented Creatio's no-code CRM and workflow platform to centralize operations and enhance customer interaction management. The integration, in partnersh...ip with H&CO, connects existing systems like SAP Business One, enabling real-time visibility and operational traceability across branches. Villanueva plans to expand into agentic AI capabilities to further enhance decision-making and consistency.

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Sharonview Federal Credit Union - Financial Services - Medium

Sharonview Federal Credit Union Chooses Creatio to Deepen Community Roots and Modernize the Member Experience

Fort Mill, USA

Sharonview Federal Credit Union has selected Creatio's AI CRM and workflow platform to enhance its member experience by providing personalized, data-driven services. This adoption aims to unify depar...tmental workflows, enabling Sharonview to better understand and meet member needs with tailored communications.

Read on →
 

CEC Bank - Banking - Very Large

CEC Bank Selects Creatio for Romania's First Cloud CRM Implementation in the Banking Sector

Bucharest, Romania

CEC Bank has implemented Creatio's cloud-based CRM platform across its network, marking Romania's first such deployment in the banking sector. This initiative is part of CEC Bank's "Smart Revolution"... program, aiming to enhance customer-centric operations through AI and real-time data integration. The deployment supports over 1,000 branches and nearly 4,000 employees, facilitating improved service delivery and personalized customer insights.

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Purplebricks - Real Estate - Large

Solihull, UK

Purplebricks replaced its legacy CRM with Creatio’s AI-native, no-code platform. The company saved $2.6M in total cost of ownership and cut lead response time from 3 days to under 20 minutes. Lead vo...lume increased by 35% and conversions doubled within six months. Creatio automated lead triage, integrated with key property sites, and enabled rapid platform changes. Purplebricks now delivers faster, smarter service and supports business growth with real-time dashboards and automation.

 

Howdens - Manufacturing - Very Large

London, UK

Howdens used Creatio’s no-code platform to unify customer management and streamline operations across 20+ depots. The company deployed the solution in just 12 weeks, 6x faster than traditional projec...ts. Sales strike rates improved from 32% to 38%, driving thousands of extra conversions. Teams gained real-time analytics and a single source of truth for customer data. The platform enabled proactive relationship management and better team communication.

 

Guided Care (a business unit of Focal Point Care) - Hospital & Health Care - Small

USA

Guided Care replaced legacy systems with Creatio’s AI-native, no-code CRM in just 4.5 months. The new platform delivered over 300 extra features and gave teams a 360-degree view of every customer. Se...rvice delivery improved, compliance and governance were strengthened, and innovation accelerated. AI-powered tools now automate data extraction from unstructured documents, reducing manual work and boosting accuracy. Guided Care’s teams can now engage clients with full insight and offer seamless self-service.

Marketing Creatio Features

  • Low
  • Medium
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FEATURE RATINGS AND REVIEWS
Analytics

4.81/5

Read Reviews (14)
Custom Reports

4.57/5

Read Reviews (14)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.81/5

Read Reviews (14)
Custom Reports

4.57/5

Read Reviews (14)

Software Failure Risk Guidance

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for Marketing Creatio

Top Failure Risks for Marketing Creatio

Creatio News

Product

Creatio Launches AI Summer to Double-Down on Enterprise AI Adoption

Creatio launched the AI Summer program to enhance enterprise AI adoption. The six-week initiative includes workshops, co-build sessions, and a hackathon, focusing on practical AI skill development. Participants will use Creatio AI Studio to build AI agents, aiming to transition from AI exploration to real-world application.

Awards

Creatio Named Best AI CRM in 2026 CRMmys Awards

Creatio has been awarded the Best AI CRM in the 2026 CRMmys Awards by CRM.org. The recognition highlights Creatio's AI-native CRM platform, which integrates AI with no-code workflow automation to enhance marketing, sales, customer service, and operational workflows. This award underscores the platform's ability to transform CRM systems into action-oriented solutions, driving productivity and customer value.

Partnership

Net at Work Named a Creatio Premier Partner

Creatio has named Net at Work as a Premier Partner, recognizing their expertise in delivering CRM solutions using Creatio's AI-native platform. This partnership highlights Net at Work's role in unifying customer relationship management and workflow automation, enhancing productivity and revenue growth for various industries.

Awards

Creatio Highlights Gartner Recognition as Agentic AI Reshapes CRM ...

Creatio has been recognized by Gartner as a representative provider in the Innovation Insight: Agentic AI in CRM report. The report highlights the evolution of AI from assistant tools to systems capable of executing business tasks. Creatio's platform focuses on collaboration between human workers and AI agents, automating workflows in CRM and operational functions.

Creatio Profile

Company Name

Creatio

Company Website

https://www.creatio.com/

Year Founded

2002

HQ Location

280 Summer St., 6th Floor, Boston, MA 02210

Employees

501-1000

Social

Financials

PRIVATE