Launchmetrics Overview

Launchmetrics Event Management software simplifies the management of in-person, virtual, and hybrid events. Every aspect of an event is efficiently handled with this easy-to-use tool.

Use Cases

Customers recommend Event Management, Sending & Publishing Communications, Contact List Management, as the business use cases that they have been most satisfied with while using Launchmetrics.

Other use cases:

  • Public Relations
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Business Priorities

Launch New Products is the most popular business priority that customers and associates have achieved using Launchmetrics.

Other priorities:

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Launchmetrics Use-Cases and Business Priorities: Customer Satisfaction Data

Launchmetrics works with different mediums / channels such as Mobile. and E-Mail.

Reviews

"...- The ease as which you can create and manage events from small dinners to major runway shows - The group function is brilliant and allows you to easily pull the exact contacts you need at any given moment. ...." Peer review by Hannah R., Senior Manager , Marketing and Advertising

Launchmetrics, belong to a category of solutions that help Event Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Launchmetrics

Top Industries

  • Marketing and Advertising
  • Media Production
  • Non-Profit Organization Management

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Launchmetrics is popular in Marketing And Advertising, Media Production, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Large Enterprise.

Launchmetrics Customer wins, Customer success stories, Case studies

How does Launchmetrics facilitate Event Management?

What benefits does Launchmetrics offer for Contact List Management?

SACHAJUAN - Beauty

Discover by Launchmetrics helps SACHAJUAN track media mentions and sales performance. The brand wanted better visibility over marketing and PR efforts. They use MIV® to compare sales by region and ho...ld teams accountable. The PR team now monitors 1400+ print and online sources. SACHAJUAN has a global view of marketing performance and uses one metric to guide strategy.

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Paul Smith - Fashion

Launchmetrics helped Paul Smith improve PR management. The team replaced manual spreadsheets with a digital system. They tracked samples and managed events using Launchmetrics tools. Paul Smith sent ...over 600 samples during PFW SS23. They managed events with more than 1,000 attendees. The PR team now handles contacts across HQ and three regional offices more easily.

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Louzan Group - Apparel & Fashion

Louzan Group used Launchmetrics Spotlight to showcase its Silk abaya-inspired collection at Arab Fashion Week 2022. The collection featured colors inspired by Arabian sunsets and sunrises. It include...d trench collars, fringe details, and new textiles. Launchmetrics Spotlight photographers captured the event. The photos highlighted the unique designs and prints from the show.

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KIKO Milano - Beauty

Launchmetrics helped KIKO Milano unify fragmented PR data across 60+ markets. KIKO used Discover and Insights to track performance and benchmark against competitors. The solution enabled more accurat...e, data-driven decisions using Media Impact Value®. KIKO improved efficiency by identifying top campaigns early and saving time with faster, consistent reporting. Teams now collaborate better and can scale their global PR strategy with confidence.

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Pai Skincare - Beauty And Skincare

Launchmetrics Insights helped Pai Skincare improve their marketing strategy. The platform gave Pai real-time data on Media Impact Value™, engagement, and influencer partnerships. Pai used this data t...o plan better, measure performance, and create clear reports. The tool made Pai's workflow easier and helped them stay competitive in the skincare market. Pai's marketing director said Launchmetrics Insights deepened their market understanding and pushed the brand forward.

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R13 - Apparel & Fashion

Launchmetrics Samples helped R13 fix sample tracking problems. Before, R13 had manual processes and lost track of samples. Launchmetrics gave them a single system for tracking and reporting. Now, R13... can see where every sample is and plan better. The team works faster and makes fewer mistakes. R13 built stronger media and VIP relationships and increased global brand exposure.

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Launchmetrics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

2.66/5 ★

Read Reviews (18)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

2.66/5 ★

Read Reviews (18)

Software Failure Risk Guidance

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for Launchmetrics

Top Failure Risks for Launchmetrics

Launchmetrics News

M&A

Lectra acquires the majority of the capital of Launchmetrics - Launchmetrics

Lectra has acquired 50.3% of Launchmetrics for approximately $85 million, with plans to acquire the remaining shares in stages by 2030. This acquisition enhances Lectra's capabilities in the fashion market by integrating Launchmetrics' cloud-based SaaS platform for brand performance, leveraging AI and data analytics. The total acquisition cost is expected to be between $200 and $240 million, based on projected growth.

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Partnership

Launchmetrics announces partnership with daydreamer

Launchmetrics has partnered with daydreamer, a media and branding agency, to offer brand performance tools in the UAE. This collaboration makes daydreamer the exclusive reseller of Launchmetrics' software, providing access to various applications like Sample Management, Event Organization, and PR/Media Monitoring. The partnership aims to enhance brand performance for Fashion, Luxury, and Beauty brands in the region.

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Product

Launchmetrics Unveils AI-powered Tools to Decode Brand Perception

Launchmetrics Unveils AI-powered Tools to Decode Brand Perception

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Launchmetrics Profile

Company Name

Launchmetrics

Company Website

https://www.launchmetrics.com/

HQ Location

New York, NY

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

PRIVATE