Kevel Audience Overview

Velocidi transforms customer data into actionable insights for e-commerce brands. By leveraging first-party audience strategies, it enables automated segmentation, allowing businesses to tailor marketing efforts with precision. This platform empowers growth marketers to harness their data effectively, enhancing customer engagement and driving brand growth. Velocidi's focus on first-party data ensures compliance and accuracy, providing a competitive edge in the digital marketplace.

Use Cases

Customers recommend Advertisement, Lifetime Value Management, Direct Marketing, as the business use cases that they have been most satisfied with while using Kevel Audience.

Other use cases:

  • Engagement Management
  • Onboarding
  • Digital Marketing
  • Lead Qualification
  • Conference Call Management
  • Sending & Publishing Communications
  • Campaign Management
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Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Kevel Audience.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve Efficiency
  • Launch New Products
  • Enhance Customer Relationships
  • Scale Best Practices
  • Grow Market Share
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Kevel Audience Use-Cases and Business Priorities: Customer Satisfaction Data

Kevel Audience works with different mediums / channels such as Video. Omnichannel. Offline etc.

Kevel Audience's features include Personalization, and SEM. and Kevel Audience support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Kevel Audience analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Leverage machine learning to predict buyer intent, lifetime value, and more...." Peer review from Velocidi

Peer review evidence (same sources as the product rating summary)

"...activation, pixel, video ads. ..." Integrate your tech stack and build enriched customer profiles
"...UpWest Unlocks Deeper Value from Customer Data with Velocidi. ..." Learn form Client Success
"...Get a demo and learn how Velocidi makes machine learning accessible to DTC brands and eliminates guess-work from marketing. ..." Learn form Client Success

Kevel Audience, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Velocidi enables growth marketers to harness first-party audience strategies and automated segmentation. Brands can optimize data usage for enhanced growth with Velocidi’s solutions.

Kevel Audience Customer wins, Customer success stories, Case studies

What makes Kevel Audience ideal for Lifetime Value Management?

How can Kevel Audience enhance your Direct Marketing process?

How can Kevel Audience optimize your Engagement Management Workflow?

How does Kevel Audience facilitate Onboarding?

11 buyers and buying teams have used Cuspera to assess how well Kevel Audience solved their Customer Data Platform needs. Cuspera uses 309 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

 

John Lewis Partnership - Retail - Very Large

John Lewis Partnership teams with Kevel as retailer looks to ramp up its retail media offering

London, UK

John Lewis Partnership has appointed Kevel to power its on-site retail media network for John Lewis and Waitrose websites. Kevel's Retail Media Cloud enables targeted advertising using first-party da...ta, supporting native ads and sponsored listings. The platform includes ROPO measurement capabilities, allowing brands to track sales from online research to offline purchases. The phased rollout includes display placements, with sponsored product ads to follow.

Read on →
 

Scandinavian Airlines - Aviation - Very Large

Kevel partners with Scandinavian Airlines to launch next generation travel media network

Stockholm, Sweden

Scandinavian Airlines has selected Kevel to power its new digital commerce media network. By deploying Kevel's Retail Media Cloud®, SAS can deliver personalized advertising across its digital platfor...ms, leveraging first-party data to enhance traveler experiences and drive revenue growth. The partnership allows SAS to offer targeted advertising opportunities to partners like hotels and car rental companies.

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Scandinavian Airlines - Aviation - Large

Kevel partners with Scandinavian Airlines to launch next generation travel media network

Stockholm, Sweden

Scandinavian Airlines has selected Kevel to power its new digital commerce media network using Kevel's Retail Media Cloud®. This partnership enables SAS to deliver personalized advertising across it...s digital platforms, leveraging first-party data for targeted content. The initiative aims to enhance traveler experiences and create new revenue streams for SAS.

Read on →
 

TouchTunes - Entertainment - Medium

New York, USA

TouchTunes used Kevel’s server-side APIs to add ads to their digital jukeboxes. They needed a solution that did not rely on JavaScript tags. Kevel enabled TouchTunes to launch a DOOH ad platform in w...eeks. The platform supports direct-sold, interactive, and programmatic ads. Advertisers can target by location, time, and music genre. This helped TouchTunes boost revenue from their jukebox network.

 

UpWest - Apparel & Fashion - Small

Columbus, USA

Kevel Audience helped UpWest boost revenue by targeting existing customers with dynamic audiences. UpWest used RFM Segmentation Map to personalize messages based on customer behavior. This improved c...ampaign performance and increased repeat purchases. Automation made it easy for UpWest to manage audience segments and save time. UpWest saw better results on Facebook with these targeted campaigns.

 

RealSelf - Health, Wellness And Fitness - Medium

Seattle, USA

RealSelf used Kevel’s ad APIs to launch sponsored doctor listings in their search results. Standard ad servers were not customizable enough for their needs. With Kevel, RealSelf built a custom ad pla...tform in just weeks. Doctors can now pay to be featured in relevant searches. This created a new high-margin revenue stream for RealSelf. The integration was seamless and easy to manage with Kevel’s UI and APIs.

lightning

Peers used Kevel Audience for advertisement and lifetime value management

Kevel Audience Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (34)
Analytics

4.53/5

Read Reviews (36)
Custom Reports

4.47/5

Read Reviews (40)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (34)
Analytics

4.53/5

Read Reviews (36)
Custom Reports

4.47/5

Read Reviews (40)

Software Failure Risk Guidance

?

for Kevel Audience

Overall Risk Meter

Low Medium High

Top Failure Risks for Kevel Audience

Kevel, Inc. News

Partnership

Kevel, Dollar General, and The Trade Desk lay claim to first of its kind retail media solution

Kevel has partnered with Dollar General and The Trade Desk to create a unified retail media solution that integrates onsite and offsite activation with consistent measurement. This collaboration aims to address the fragmentation in retail media by connecting inventory, activation, and measurement into a single framework. The solution will be available to clients in the third quarter of 2026.

Partnership

Kevel, Dollar General & The Trade Desk Introduce First-of-its-Kind ...

Kevel, in collaboration with Dollar General and The Trade Desk, has launched a groundbreaking retail media solution that unifies onsite and offsite activation with consistent measurement. This initiative allows advertisers to plan, execute, and measure campaigns across the consumer journey, enhancing interoperability and coordination in retail media. The solution integrates Dollar General's onsite inventory with offsite activation via The Trade Desk, supported by Kevel's technology, offering a cohesive framework for advertisers.

Partnership

Dollar General (DG) - Partners with Kevel and The Trade Desk ...

Dollar General partners with Kevel and The Trade Desk to enhance its advertising capabilities. This collaboration aims to leverage Kevel's Retail Media Cloud and The Trade Desk's advertising platform to improve targeted advertising and customer engagement.

Partnership

Kevel, Dollar General and The Trade Desk Introduce First-of-its-Kind ...

Kevel, Dollar General, and The Trade Desk have launched a groundbreaking retail media solution that integrates onsite and offsite media activation with unified measurement. This collaboration enables advertisers to execute full-funnel strategies across various channels, providing a comprehensive view of performance and enhancing the ability to drive incremental outcomes. The solution will be available to clients in the third quarter of 2026.

Kevel, Inc. Profile

Company Name

Kevel, Inc.

Company Website

https://www.kevel.com/

HQ Location

501 Washington Street Suite D, Durham, NC 27701, US

Employees

11-50

Social

Financials

SERIES C