Customer stories

Product Business Settings

Informa TechTarget Portal is popular in Computer Software industry and is widely used by .

Informa TechTarget Portal Product Overview

Priority Engine™ offers opt-in, prospect-level intent data. It enhances sales and marketing by identifying active buyers researching solutions.

How satisfied the customers are with Informa TechTarget Portal use-cases

Reviews

"...Because our Sales Team has so many applications, the emails about specific accounts that are more engaged can get lost in translation...." Peer review by davi schmidt, Manager of Demand Generation, Smarsh

Informa TechTarget Portal Customer Insights, Testimonials and Case Studies

ZeOmega - Health, Wellness And Fitness

Xtelligent Healthcare from TechTarget helped ZeOmega reach the right people at target healthcare accounts. ZeOmega used Priority Engine and Content Syndication to find and engage decision makers. The... Salesforce integration made it easy to act on new leads. ZeOmega saw more website visits and higher engagement from digital ads. The omni-channel approach increased brand awareness and helped build a better prospect database.

Read on →

SHI - Information Technology And Services

Confirmed Projects from Informa TechTarget helped SHI generate sales-ready leads fast. SHI needed to quickly build pipeline for partner campaigns with minimal effort. The solution delivered hot, in-m...arket leads and detailed account insights directly to sales teams. SHI enabled sellers with best practices and resources to act on these leads. Early results show faster pipeline influence and new contacts at key accounts. Sales teams report positive feedback and improved outreach.

Read on →

Schneider Electric - Information Technology And Services

Priority Engine helped Schneider Electric find high-quality, GDPR-compliant prospects and intent data. They used the platform to target accounts and run drip campaigns with personalized content. Over... 10% of Priority Engine prospects became returning active users, showing higher engagement than other sources. The sales team used Priority Engine for account insights and outreach. Market Monitor gave Schneider Electric real-time market trends to improve content strategy and customer journeys.

Read on →

Digital.ai - Information Technology And Services

Digital.ai used Informa TechTarget’s Priority Engine, BrightTALK, and content syndication to find and engage new buying team members at target accounts. They needed to upsell existing customers and r...each new organizations after merging five companies. The Priority Engine Salesforce integration helped account executives see all data in one place and add new contacts easily. Digital.ai saw strong results, with many new opportunities and MQLs generated. The customer success team at Informa TechTarget provided hands-on support and training.

Read on →

Informa TechTarget Portal Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.42/5

Read Reviews (1)
Analytics

4.45/5

Read Reviews (10)
Custom Reports

3.62/5

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.42/5

Read Reviews (1)
Analytics

4.45/5

Read Reviews (10)
Custom Reports

3.62/5

Read Reviews (2)

Software Failure Risk Guidance

?

for Informa TechTarget Portal

Top Failure Risks for Informa TechTarget Portal

Informa TechTarge, Inc. News

Product
 

Stronger data governance needed for data security, TechTarget warns

TechTarget emphasizes the need for robust data governance to enhance data security. The company advises organizations to adopt comprehensive practices that ensure data availability, usability, integrity, and security. These recommendations are crucial as businesses face increasing threats like ransomware attacks, highlighting the importance of strong data management strategies.

Product
 

Dynatrace AI agents draw on new observability integrations - TechTarget

Dynatrace has introduced an enhanced observability platform featuring Dynatrace Intelligence and Dynatrace Intelligence Agents to improve AI agent-based automation. These agents aim to transition from manual operations to supervised autonomy, focusing on issue prevention and business observability. The platform integrates real user monitoring data and consolidates interfaces for better context in AI operations. Dynatrace also announced partnerships with AWS, Google Cloud, Microsoft Azure, and ServiceNow to expand its capabilities.

Product
 

MCP OAuth update adds security for personalized AI - TechTarget

TechTarget announces an update to MCP OAuth, enhancing security for personalized AI applications. This update aims to bolster protection measures, ensuring safer AI-driven experiences for users.

Product
 

TechTarget ( TTGT ) Strengthens Marketing Platform with Data Expansion

Informa TechTarget has expanded its proprietary intent data by 41%, enhancing its B2B technology marketing platform. This expansion includes new industries and technology areas, and the introduction of the Informa TechTarget Portal, which integrates with CRM systems to improve sales and marketing efficiency.

Informa TechTarge, Inc. Profile

Company Name

Informa TechTarge, Inc.

HQ Location

275 Grove Street, Newton, MA 02466, US

Employees

501-1000

Social

Financials

IPO