Informa TechTarget Portal Overview
Priority Engine™ offers opt-in, prospect-level intent data. It enhances sales and marketing by identifying active buyers researching solutions.
Use Cases
Customers recommend Account Management, Engaging And Following Up, International Marketing, as the business use cases that they have been most satisfied with while using Informa TechTarget Portal.
Business Priorities
Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Informa TechTarget Portal.
Informa TechTarget Portal Use-Cases and Business Priorities: Customer Satisfaction Data
Informa TechTarget Portal works with different mediums / channels such as E-Mail. Website. and Video.
Reviews
"...The best areas that TechTarget has been helpful is the daily/weekly emails with potential targeted accounts that may be interested in finding out more about our offerings or could be researching the industry that we support...." Peer review by Kyle Scagnelli, Enterprise Sales Development Representative, Talkdesk
Peer review evidence (same sources as the product rating summary)
"...Named Best Account Based Marketing and Sales & Marketing Intelligence Solution by SIIA appeared first on MarTechSeries...." TechTarget Priority Engine Named Best Account Based Marketing and Sales & Marketing Intelligence Solution by SIIA
"...Because our Sales Team has so many applications, the emails about specific accounts that are more engaged can get lost in translation...." Peer review by davi schmidt, Manager of Demand Generation, Smarsh
"...Kevin Payne, Vice President, Global Field Marketing, With Priority Engine data we saw a 50% better response rate with our direct prospecting efforts...." Intent data improving performance
Informa TechTarget Portal, belong to a category of solutions that help Sales Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Informa TechTarget Portal
Top Industries
- Computer Software
Popular in
Informa TechTarget Portal is popular in Computer Software, and is widely used by
Informa TechTarget Portal Customer wins, Customer success stories, Case studies
How efficiently Does Informa TechTarget Portal manage your Account Management?
What benefits does Informa TechTarget Portal offer for Engaging And Following Up?
Digital.ai - Information Technology And Services
Schneider Electric - Information Technology And Services
SHI - Information Technology And Services
ZeOmega - Health, Wellness And Fitness
Informa TechTarget Portal Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (10) |
| Custom Reports | Read Reviews (2) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (10) |
| Custom Reports | Read Reviews (2) |
Software Failure Risk Guidance
?for Informa TechTarget Portal
Top Failure Risks for Informa TechTarget Portal
Informa TechTarge, Inc. News
Informa TechTarget Announced the Launch of the 'B2B AI Authority Index ...
Informa TechTarget launched the B2B AI Authority Index, a diagnostic tool for B2B marketers to evaluate and enhance their brand's influence in AI-mediated purchase journeys. The tool uses a 24-question self-assessment to identify brand strengths and weaknesses, helping marketers optimize their strategies for AI-driven buyer interactions.
Informa TechTarget Launches AI Index for B2B Marketers
Informa TechTarget has launched an AI Index designed to provide B2B marketers with enhanced insights and analytics. This new tool aims to integrate artificial intelligence into marketing strategies, helping businesses optimize their go-to-market efforts.
Informa TechTarget Wins CODiE Award for Best Data Analytics Solution
Informa TechTarget won the 2026 CODiE Award for Best Data Analytics Solution for its Portal buyer intelligence platform. This platform aids B2B and technology companies with first-party data, real-time insights, and AI-enhanced intelligence features, supporting strategic decision-making and revenue growth.
Informa TechTarget and The Sherpa Group Join Forces to Launch 'Partner ...
Informa TechTarget and The Sherpa Group have launched Partner Demand Assurance, a joint solution aimed at enhancing B2B partner marketing. This collaboration combines Informa's demand generation and audience data with Sherpa's partner enablement expertise, offering services like partner capability validation and lead tracking. The initiative seeks to improve transparency, accountability, and outcomes in partner marketing programs.
Informa TechTarge, Inc. Profile
Company Name
Company Website
https://www.informatechtarget.com/HQ Location
275 Grove Street, Newton, MA 02466, US
Employees
501-1000
Social
Financials
IPO