Informa TechTarget Portal Overview

Priority Engine™ offers opt-in, prospect-level intent data. It enhances sales and marketing by identifying active buyers researching solutions.

Use Cases

Customers recommend Account Management, Engaging And Following Up, International Marketing, as the business use cases that they have been most satisfied with while using Informa TechTarget Portal.

Other use cases:

  • Conversion Management
  • Market Research
  • Competitive Intelligence
  • Identify Target Customers
  • Training & Onboarding
  • Generation Of New Leads
  • Product Marketing
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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Informa TechTarget Portal.

Other priorities:

  • Enhance Customer Relationships
  • Improve Efficiency
  • Launch New Products
See all business priorities See less business priorities

Informa TechTarget Portal Use-Cases and Business Priorities: Customer Satisfaction Data

Informa TechTarget Portal works with different mediums / channels such as E-Mail. Website. and Video.

Reviews

"...Because our Sales Team has so many applications, the emails about specific accounts that are more engaged can get lost in translation...." Peer review by davi schmidt, Manager of Demand Generation, Smarsh

Informa TechTarget Portal, belong to a category of solutions that help Sales Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Informa TechTarget Portal

Top Industries

  • Computer Software

Popular in

Informa TechTarget Portal is popular in Computer Software, and is widely used by

Informa TechTarget Portal Customer wins, Customer success stories, Case studies

What makes Informa TechTarget Portal ideal for Account Management?

What Are the key features of Informa TechTarget Portal for Engaging And Following Up?

ZeOmega - Health, Wellness And Fitness

Xtelligent Healthcare from TechTarget helped ZeOmega reach the right people at target healthcare accounts. ZeOmega used Priority Engine and Content Syndication to find and engage decision makers. The... Salesforce integration made it easy to act on new leads. ZeOmega saw more website visits and higher engagement from digital ads. The omni-channel approach increased brand awareness and helped build a better prospect database.

Read more →

SHI - Information Technology And Services

Confirmed Projects from Informa TechTarget helped SHI generate sales-ready leads fast. SHI needed to quickly build pipeline for partner campaigns with minimal effort. The solution delivered hot, in-m...arket leads and detailed account insights directly to sales teams. SHI enabled sellers with best practices and resources to act on these leads. Early results show faster pipeline influence and new contacts at key accounts. Sales teams report positive feedback and improved outreach.

Read more →

Schneider Electric - Information Technology And Services

Priority Engine helped Schneider Electric find high-quality, GDPR-compliant prospects and intent data. They used the platform to target accounts and run drip campaigns with personalized content. Over... 10% of Priority Engine prospects became returning active users, showing higher engagement than other sources. The sales team used Priority Engine for account insights and outreach. Market Monitor gave Schneider Electric real-time market trends to improve content strategy and customer journeys.

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Digital.ai - Information Technology And Services

Digital.ai used Informa TechTarget’s Priority Engine, BrightTALK, and content syndication to find and engage new buying team members at target accounts. They needed to upsell existing customers and r...each new organizations after merging five companies. The Priority Engine Salesforce integration helped account executives see all data in one place and add new contacts easily. Digital.ai saw strong results, with many new opportunities and MQLs generated. The customer success team at Informa TechTarget provided hands-on support and training.

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ZeOmega - Health, Wellness And Fitness

Xtelligent Healthcare from TechTarget helped ZeOmega reach the right people at target healthcare accounts. ZeOmega used Priority Engine and Content Syndication to find and engage decision makers. The... Salesforce integration made it easy to act on new leads. ZeOmega saw more website visits and higher engagement from digital ads. The omni-channel approach increased brand awareness and helped build a better prospect database.

Read more →

SHI - Information Technology And Services

Confirmed Projects from Informa TechTarget helped SHI generate sales-ready leads fast. SHI needed to quickly build pipeline for partner campaigns with minimal effort. The solution delivered hot, in-m...arket leads and detailed account insights directly to sales teams. SHI enabled sellers with best practices and resources to act on these leads. Early results show faster pipeline influence and new contacts at key accounts. Sales teams report positive feedback and improved outreach.

Read more →

Informa TechTarget Portal Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Analytics

4.45/5 ★

Read Reviews (10)
Custom Reports

3.62/5 ★

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Analytics

4.45/5 ★

Read Reviews (10)
Custom Reports

3.62/5 ★

Read Reviews (2)

Software Failure Risk Guidance

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for Informa TechTarget Portal

Top Failure Risks for Informa TechTarget Portal

Informa TechTarge, Inc. News

Product

MCP OAuth update adds security for personalized AI - TechTarget

TechTarget announces an update to MCP OAuth, enhancing security for personalized AI applications. This update aims to bolster protection measures, ensuring safer AI-driven experiences for users.

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Product

TechTarget ( TTGT ) Strengthens Marketing Platform with Data Expansion

Informa TechTarget has expanded its proprietary intent data by 41%, enhancing its B2B technology marketing platform. This expansion includes new industries and technology areas, and the introduction of the Informa TechTarget Portal, which integrates with CRM systems to improve sales and marketing efficiency.

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Financial

TechTarget to Release Second Quarter Financial Results on August 9 , 2010

TechTarget will announce its second quarter financial results on August 9, 2010, with a live conference call and webcast scheduled for 5:30 p.m. ET to discuss the results.

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M&A

TechTarget Acquires Three Australia - New Zealand Websites ; Enhances Partnership with Westwick - Farrow Media

TechTarget has acquired three IT-focused websites in Australia and New Zealand from Westwick-Farrow Media, enhancing their partnership. The acquisition expands TechTarget's reach in the Asia-Pacific region, integrating these sites into its platform to offer targeted media options for technology marketers. Westwick-Farrow will continue providing local content and sales representation.

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Informa TechTarge, Inc. Profile

Company Name

Informa TechTarge, Inc.

Company Website

https://www.informatechtarget.com/

HQ Location

275 Grove Street, Newton, MA 02466, US

Employees

501-1000

Social

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Financials

IPO