Idio Overview
This is a summary of the comprehensive capabilities and benefits of Idio based on over 96 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Idio, belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Idio is right for your needs? Our Cuspera AI engine can evaluate how Idio fits your specific business needs, industry, and context. Get your personalized assessment report today.
Idio supports business activities such as:
- Engagement Management
- Content Management
- Account Management
- Lead Qualification
- Lead Management
Idio can help you with many business goals, such as Improve ROI, Improve Brand Engagement, and Scale Best Practices. It can help manage these activities if you use Promotions and E-Mail for these needs. As a solution, Idio's capabilities include Personalization.
Idio Financial Services Vertical is its biggest customer base.
Reviews
"...Along with the direct mailer, the company sent a personalized note to prospects and followed up with an email and video explaining Idio s value proposition...." Direct Mail Extending Beyond Door Openers as Marketers Integrate It Into Branding and Engagement Efforts
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Idio solved their Content Marketing needs. Cuspera uses 96 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.
Business Priorities
Improve ROI and Improve Brand Engagement are the most popular business priorities peers achieved using Idio.
Use Cases
Peers recommend Engagement Management , Content Management , Account Management , as the business use cases that they have been most satisfied while using Idio.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management |
4.79/5 ★ |
"...Along with the direct mailer, the company sent a personalized note to prospects and followed up with an email and video explaining Idio s value proposition...." Direct Mail Extending Beyond Door Openers as Marketers Integrate It Into Branding and Engagement Efforts |
| engaging and following up |
4.74/5 ★ |
"...Global leaders including Intel, Fitch Ratings, and AllianceBernstein use Idio s AI & 1st party intent data to automate marketing complexity and engage every buyer individually...." Peer review |
| Content Management with Promotions |
4.66/5 ★ |
"...Web content management vendor Episerver acquired web content personalization and analytics firm Idio...." Episerver Acquires Idio |
| content curation |
4.03/5 ★ |
"...Web content management vendor Episerver acquired web content personalization and analytics firm Idio...." Episerver Acquires Idio |
| content publishing |
3.42/5 ★ |
"...Its also showed us where we should be putting money behind promoting that content even further...." Peer review by Tom Glasson, SVP Global Sales & Marketing, Brightpearl |
| Account Management with E-Mail |
4.46/5 ★ |
"...Every B2B marketer does email marketing...." Direct Mail Extending Beyond Door Openers as Marketers Integrate It Into Branding and Engagement Efforts |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management |
4.79/5 ★ |
"...Along with the direct mailer, the company sent a personalized note to prospects and followed up with an email and video explaining Idio s value proposition...." Direct Mail Extending Beyond Door Openers as Marketers Integrate It Into Branding and Engagement Efforts |
|
| engaging and following up |
4.79/5 ★ |
| Content Management with Promotions |
4.66/5 ★ |
"...Web content management vendor Episerver acquired web content personalization and analytics firm Idio...." Episerver Acquires Idio |
|
| content curation |
4.66/5 ★ |
| content publishing |
4.66/5 ★ |
| Account Management with E-Mail |
4.46/5 ★ |
"...Every B2B marketer does email marketing...." Direct Mail Extending Beyond Door Openers as Marketers Integrate It Into Branding and Engagement Efforts |
|
Popular Business Setting
for Idio
Top Industries
- Financial Services
- Design
Popular in
- Large Enterprise
- Small Business
Peer and Expert Opinion on Features
for Idio
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (9) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (9) |
IT and Other Capabilities
for Idio
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (3) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (3) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (2) |
| Email Support | Read Reviews (1) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (2) |
| Email Support | Read Reviews (1) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (17) |
| Custom Reports | Read Reviews (11) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (17) |
| Custom Reports | Read Reviews (11) |
Software Failure Risk Guidance
?for Idio
Top Failure Risks for Idio
Vendor Profile Details
Company Name
Idio
Company Website
https://idio.ai/HQ Location
Basement, (East) Threeways House, 40/44 Clipstone Street, London, W1W 5DE, GB
Employees
11-50
Social
Financials
PRIVATE
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