IBM Sterling CPQ Overview

IBM Sterling Configure, Price, Quote (CPQ) automates the configuration, pricing, and quoting of complex products. The process is streamlined and transformed for efficiency.

Use Cases

Customers recommend Proposal & Quote Management, Products & Pricelist Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using IBM Sterling CPQ.

Other use cases:

  • Contract Management
  • Engagement Management
  • Channel Management
  • Lead Management
  • Touchpoint Management
  • Sending & Publishing Communications
  • Advertisement
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using IBM Sterling CPQ.

Other priorities:

  • Acquire Customers
  • Improve Internal Communications
See all business priorities See less business priorities

IBM Sterling CPQ Use-Cases and Business Priorities: Customer Satisfaction Data

IBM Sterling CPQ works with different mediums / channels such as Mobile. Offline. Point Of Sale etc.

Reviews

"...IBM Sterling Configure, Price, Quote (CPQ)..." Peer review by Bharath J., Information Technology and Services

IBM Sterling CPQ, belong to a category of solutions that help CPQ. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for IBM Sterling CPQ

Top Industries

  • Media Production
  • Marketing and Advertising
  • Insurance

Popular in

  • Large Enterprise
  • Mid Market
  • Small Business

IBM Sterling CPQ is popular in Media Production, Marketing And Advertising, and Insurance and is widely used by Large Enterprise, Mid Market, and Small Business.

IBM Sterling CPQ Customer wins, Customer success stories, Case studies

What solutions does IBM Sterling CPQ provide for Proposal & Quote Management?

What Are the key features of IBM Sterling CPQ for Products & Pricelist Management?

What benefits does IBM Sterling CPQ offer for Helpdesk Management?

19 buyers and buying teams have used Cuspera to assess how well IBM Sterling CPQ solved their CPQ needs. Cuspera uses 110 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CPQ needs.

 

Bank NXT Partners with IBM and Inspire to Power Next-Generation Digital Banking -

Bank NXT has partnered with IBM and Inspire for Solutions Development to enhance its digital banking capabilities in Egypt. The bank is deploying IBM Instana, IBM Turbonomic, and IBM Cloud Pak soluti...ons to improve real-time observability, resource optimization, and integration. This collaboration aims to modernize Bank NXT's technology infrastructure, enabling faster service delivery, improved operational efficiency, and a better customer experience.

 

Canada Invests in IBM (IBM) to Boost Semiconductor Capacity - GuruFocus

Canada invests $210 million in IBM's semiconductor project to enhance AI and high-performance computing capabilities. This initiative aims to boost semiconductor production at IBM Canada's Bromont si...te, creating 75 new jobs and maintaining over a thousand positions. The project supports Canada's strategic growth in semiconductor packaging and commercialization.

 

IBM Fusion Delivers Pioneering Implementation of NVIDIA AI Data Platform for Agentic AI

IBM Fusion has implemented the NVIDIA AI Data Platform for UT Southwestern Medical Center, enhancing AI-driven medical research. This integration allows for large-scale model training and complex dat...a processing, supporting applications like drug discovery and AI-driven patient avatars. The collaboration leverages NVIDIA's AI infrastructure with IBM's data services, offering a comprehensive AI solution for healthcare research.

IBM CIO - Information Technology And Services

Apptio helped the IBM CIO transform its hybrid cloud environment. The CIO needed better cost transparency and alignment between IT and business goals. Apptio's integrated suite provided insights into... IBM's $2.5 billion IT stack. The solution enabled application TCO visibility, data-driven decisions, and identification of stranded IT costs. IBM used Apptio Costing, Targetprocess, and Apptio Planning to optimize IT spend and support strategic initiatives.

Scuderia Ferrari HP - Sports

IBM Consulting helped Scuderia Ferrari HP redesign their fan engagement app. The new app uses IBM watsonx technology and a hybrid cloud infrastructure. It delivers race insights, interactive features..., and personalized content. After launch, daily active users doubled and average time spent in-app rose by 35%. The app now serves as a digital hub for Ferrari fans worldwide.

SIXT - Transportation/trucking/railroad

SIXT, a global mobility service provider, faced challenges with complex cloud environments. They used IBM Instana Observability to gain visibility and simplify their cloud operations. This helped the...m migrate to AWS, detect and resolve issues quickly, and automate infrastructure management. As a result, SIXT achieved a 70% decrease in problem detection and resolution time and a 50% faster anomaly detection. The solution improved their cloud-native product management and customer experience.

lightning

Peers used IBM Sterling CPQ for proposal & quote management and products & pricelist management

IBM Sterling CPQ Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.97/5 ★

Read Reviews (6)
Analytics

3.42/5 ★

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.97/5 ★

Read Reviews (6)
Analytics

3.42/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for IBM Sterling CPQ

Top Failure Risks for IBM Sterling CPQ

International Business Machines Corporation News

Partnership

Fusemachines and IBM Platinum Partner ModulAIre Announce Strategic Partnership to ... - AiThority

Fusemachines and ModulAIre, an IBM Platinum Partner, have formed a strategic partnership to deliver enterprise AI solutions using Fusemachines AI Studio. This collaboration will integrate AI Studio into ModulAIre's offerings, focusing on operational efficiency and intelligent automation within IBM-based environments. The partnership aims to provide scalable, secure AI solutions tailored to industry-specific needs.

Product

IBM Deepens Enterprise AI Push As Board Adds PepsiCo Chief - Yahoo Finance

IBM has expanded its AI offerings with new consulting services and launched the Enterprise Advantage platform for multi-cloud AI deployment. The company also announced a partnership with e& to scale agentic AI for enterprises in regulated sectors. Additionally, Ramon L. Laguarta, CEO of PepsiCo, has joined IBM's board, bringing transformation expertise to its governance.

Executive

IBM Elects Ramon L . Laguarta to its Board of Directors - Thailand Business News

IBM has elected Ramon L. Laguarta, CEO of PepsiCo, to its board of directors, effective March 1, 2026. Laguarta's experience in leveraging technology for organizational transformation is expected to contribute significantly to IBM's strategic goals.

Financial

Ibm Releases Fourth-quarter Results

IBM announced its fourth-quarter 2025 financial results, showcasing strong performance with a 12% revenue increase to $19.7 billion, driven by double-digit growth in software and infrastructure. The company reported a gross profit margin of 60.6% and highlighted a significant generative AI business valued at $12.5 billion. IBM projects over 5% revenue growth for 2026.

International Business Machines Corporation Profile

Company Name

International Business Machines Corporation

Company Website

https://www.ibm.com/uk-en

Year Founded

1911

HQ Location

1, New Orchard Road Armonk New York 10504-1722 USA

Employees

10001+

Social

Financials

IPO