IBM Cognos Analytics Overview

IBM Cognos Analytics is a trusted AI co-pilot for smarter analytics. Confident decisions are enabled through advanced insights and data analysis.

Use Cases

Customers recommend Social Media Analytics, Competitive Intelligence, Collaboration, as the business use cases that they have been most satisfied with while using IBM Cognos Analytics.

Other use cases:

  • Funnel Analysis
  • Forecasting
  • Engaging And Following Up
  • Lead Analytics
  • Training & Onboarding
  • Sending & Publishing Communications
  • Performance Management
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Business Priorities

Improve ROI and Scale Best Practices are the most popular business priorities that customers and associates have achieved using IBM Cognos Analytics.

Other priorities:

  • Increase Sales & Revenue
  • Improve Efficiency
  • Improve Visibility
  • Enhance Customer Relationships
  • Grow Market Share
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IBM Cognos Analytics Use-Cases and Business Priorities: Customer Satisfaction Data

IBM Cognos Analytics's features include Dashboard, Personalization, Predictive Analytics, etc. and IBM Cognos Analytics support capabilities include AI Powered, 24/7 Support, Email Support, etc. also IBM Cognos Analytics analytics capabilities include Analytics, and Custom Reports.

Reviews

"...This is a very good tool for analytics and for reporting...." Peer review by Sayan P., Consultant, Information Technology and Services

IBM Cognos Analytics, Hevo, Skyvia Platform, Phocas, ZAP Data Hub, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for IBM Cognos Analytics

Top Industries

  • Information Technology and Services
  • Computer Software
  • Education

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

IBM Cognos Analytics is popular in Information Technology And Services, Computer Software, and Education and is widely used by Large Enterprise, Enterprise, and Mid Market.

Comprehensive Insights on IBM Cognos Analytics Use Cases

How does IBM Cognos Analytics address your Social Media Analytics Challenges?

How does IBM Cognos Analytics address your Competitive Intelligence Challenges?

What solutions does IBM Cognos Analytics provide for Collaboration?

How efficiently Does IBM Cognos Analytics manage your Funnel Analysis?

What solutions does IBM Cognos Analytics provide for Forecasting?

14 buyers and buying teams have used Cuspera to assess how well IBM Cognos Analytics solved their Business Intelligence needs. Cuspera uses 3667 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

Case Studies

Information Technology and Services

CASE STUDY Velotix

Velotix used IBM watsonx to add a conversational AI assistant to their Data Access Platform. The challenge was to speed up development and improve data access and compliance for clients. IBM watsonx ...enabled Velotix to launch the assistant in one month, cutting development time by over 80%. The AI assistant is expected to reduce compliance costs by 60%–70% and manual tasks by up to 95%. Clients can now access data and manage policies using familiar tools like Slack and Outlook.

Information Technology and Services

CASE STUDY IBM

IBM used watsonx Orchestrate to improve their HR support with AskHR. The solution automated over 80 HR tasks and handled more than 2.1 million employee conversations each year. IBM saw a 40% reductio...n in HR operational costs over four years. AskHR achieved a 94% containment rate for common questions and reduced support tickets by 75% since 2016. Productivity in some HR tasks improved by up to 75% through AI-powered automation.

Sports

CASE STUDY Scuderia Ferrari HP

IBM Consulting helped Scuderia Ferrari HP redesign their fan engagement app. The new app uses IBM watsonx technology and a hybrid cloud infrastructure. It delivers race insights, interactive features..., and personalized content. After launch, daily active users doubled and average time spent in-app rose by 35%. The app now serves as a digital hub for Ferrari fans worldwide.

Government Administration

CASE STUDY State of Oregon OIS

IBM Instana observability helped the state of Oregon OIS improve their payment application, eXPRS. The system had performance issues and outages, affecting over 30,000 individuals with disabilities. ...Instana provided real-time monitoring, automated discovery, and end-to-end visibility. OIS saw a 50% reduction in mean time to detect issues and a 30% reduction in mean time to resolve them. IT teams saved 20 hours per week, complaints dropped by 25%, and service satisfaction improved.

Government Administration

CASE STUDY Scottish Government

Oracle Cloud helped the Scottish Government replace old HR and finance systems. IBM Consulting led the move to a shared services platform. The new system unified finance, HR, and payroll data. Within... three weeks, payroll for 20,000 employees ran smoothly. The project set a foundation to expand shared services to more public bodies. IBM's partnership and tools made the complex migration a success.

Education

CASE STUDY Georgia Institute of Technology (Georgia Tech)

IBM Maximo Application Suite and watsonx Orchestrate helped Georgia Tech and Avid Solutions improve Stonecrest's infrastructure. The city saw a 40% drop in unplanned asset downtime and a 60% decrease... in manual field response times. Energy monitoring cut peak load costs by 18%. Automation reduced water waste in agriculture by 30%. Deployment speed increased by 30% over earlier projects. The project created 120 new jobs and is expected to save USD 2.3 million in three years.

Frequently Asked Questions(FAQ)

for IBM Cognos Analytics

What is IBM Cognos Analytics used for?

IBM Cognos Analytics is a Business Intelligence Software mainly used by its customers to Improve ROI and Scale Best Practices by Social Media Analytics, Competitive Intelligence and Collaboration .

What are the top features of IBM Cognos Analytics?

Dashboard, Personalization and Predictive analytics are some of the top features of IBM Cognos Analytics.

Who uses IBM Cognos Analytics?

IBM Cognos Analytics is used by Information Technology And Services, Computer Software and Education among other industries.

What are IBM Cognos Analytics alternatives?

Hevo, Skyvia Platform, Phocas and ZAP Data Hub are popular alternatives for IBM Cognos Analytics.

Where is IBM Cognos Analytics located?

IBM Cognos Analytics is headquartered at 1, New Orchard Road Armonk New York 10504-1722 USA.
lightning

Peers used IBM Cognos Analytics for social media analytics and competitive intelligence

IBM Cognos Analytics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.59/5 ★

Read Reviews (57)
Analytics

4.43/5 ★

Read Reviews (648)
Custom Reports

3.97/5 ★

Read Reviews (1251)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.59/5 ★

Read Reviews (57)
Analytics

4.43/5 ★

Read Reviews (648)
Custom Reports

3.97/5 ★

Read Reviews (1251)

Software Failure Risk Guidance

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for IBM Cognos Analytics

Overall Risk Meter

Low Medium High

Top Failure Risks for IBM Cognos Analytics

International Business Machines Corporation News

Awards

IBM named a Leader in IDC MarketScape for Worldwide Managed Security Service Edge ...

IBM has been recognized as a Leader in the IDC MarketScape for Worldwide Managed Security Service Edge Services 2025. IBM's Security Service Edge (SSE) framework simplifies security management and enhances cyber resilience by unifying security services for distributed workforces. This recognition underscores IBM's commitment to innovation and client success in cybersecurity.

Partnership

S&P Global, IBM partner to embed watsonx Orchestrate - TipRanks.com

S&P Global and IBM have partnered to integrate IBM's watsonx Orchestrate into S&P Global's offerings, starting with supply chain management. This collaboration aims to enhance supply chain insights using AI and S&P Global's proprietary data. S&P Global will also develop new AI agents for IBM's watsonx Orchestrate Agent Catalog, expanding into risk intelligence services.

Partnership

IBM and Anthropic's Claude Join Forces to Revolutionize Enterprise Software | AI News

IBM and Anthropic have formed a strategic partnership to integrate Anthropic's Claude AI models into IBM's enterprise software ecosystem. This collaboration aims to enhance developer productivity and streamline software development through an AI-first integrated development environment. The partnership emphasizes security, interoperability, and open standards, allowing businesses to adopt AI technologies without vendor lock-in, thus revolutionizing enterprise software development.

Product

IBM Unveils New Agentic AI and Infrastructure Innovations at TechXchange 2025

IBM unveiled significant advancements at TechXchange 2025, including updates to its watsonx Orchestrate AI solution and the introduction of AgentOps for AI agent governance. New features include Langflow integration for visual agent creation and AI capabilities for IBM Z systems. IBM also introduced Project Infograph for infrastructure management and Project Bob, an AI-integrated development environment.

International Business Machines Corporation Profile

Company Name

International Business Machines Corporation

Company Website

https://www.ibm.com/uk-en

Year Founded

1911

HQ Location

1, New Orchard Road Armonk New York 10504-1722 USA

Employees

10001+

Social

Financials

IPO