Infillion Overview

Infillion, Gimbal aids brands and agencies in enhancing marketing relevance with an integrated data and execution platform. It enables precise 1-to-1 targeting and attribution.

Use Cases

Customers recommend Advertisement, Engaging And Following Up, Lead Qualification: Technographic, as the business use cases that they have been most satisfied with while using Infillion.

Other use cases:

  • Channel Marketing
  • Social Media Analytics
  • Digital Marketing
  • Business Development
  • Lead Analytics
  • Product Marketing
  • Compliance & Governance
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Business Priorities

Enter New Markets Internationally Or Locally and Launch New Products are the most popular business priorities that customers and associates have achieved using Infillion.

Other priorities:

  • Build Brand Awareness
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Acquire Customers
  • Improve ROI
See all business priorities See less business priorities

Infillion Use-Cases and Business Priorities: Customer Satisfaction Data

Infillion works with different mediums / channels such as Offline. On Premises. Mobile etc.

Infillion's features include Personalization. and Infillion support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Infillion analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Gimbal, the first vertically-integrated mobile advertising platform, arms brands with a suite of products to execute every stage of a successful media campaign: media, audience, creative, and measurement...." Peer review

Peer review evidence (same sources as the product rating summary)

"...Now, executives at the advertising and marketing automation platform Gimbal are hoping their newest product will serve the same purpose for the physical world...." How to use Google Trends to measure what people are searching for on Google and compare popular search terms - Business Insider plus 3 more
"...Location-based push messaging in a native app is an excellent way of driving engagement...." Peer review by Nicole Harris, Owner, SnipSnap
"Infillion helped a major restaurant group drive more online reservations. The group used cross-device and location-driven tactics. They targeted audiences across all devices and used geo-targeting and retargeting. The campaign beat the client's CPA goal by 35%. This shows strong results for digital marketing in the restaurant industry." https://infillion.com/case-studies/restaurant-group/

Infillion, YouAppi platform, Digital Turbine, Simpli.Fi, Kwanko, etc., all belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Infillion Customer wins, Customer success stories, Case studies

Why is Infillion the best choice for Engaging And Following Up?

How can Infillion enhance your Lead Qualification: Technographic process?

What benefits does Infillion offer for Channel Marketing?

11 buyers and buying teams have used Cuspera to assess how well Infillion solved their Mobile Advertising needs. Cuspera uses 124 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Advertising needs.

 

Allen Media Group - Media And Entertainment - Large

ALLEN MEDIA GROUP PARTNERS WITH INFILLION TO POWER ADVANCED ADVER

Los Angeles, USA

Allen Media Group has partnered with Infillion to enhance its streaming services with Infillion's advanced advertising technology, including the TrueX interactive video product. This collaboration ai...ms to deliver more engaging and measurable ad experiences, aligning with AMG's digital transformation goals and enhancing value for advertisers.

Read on →
 

Walmart Connect México - Retail - Very Large

Walmart Connect México, Powered by Infillion, Launches Brand Lift ...

Mexico City, Mexico

Walmart Connect México, using Infillion's platform, launched self-service brand lift studies within its DSP. This allows advertisers to measure brand impact alongside campaign management, enhancing ...full-funnel measurement with attitudinal insights. The studies are available at no extra cost, reflecting a shift towards broader advertiser objectives in retail media.

Read on →
 

Fox Auto Dealership - Automotive - Medium

USA

Infillion ran a mobile ad campaign for Fox Auto Dealership. The goal was to increase foot traffic to their regional car dealerships. The campaign used geo-conquesting and retargeting to reach people ...who visited competitor lots. Ads highlighted promotions and offers. The campaign drove an average dwell time of 69 minutes at the dealerships. It resulted in 526 walk-ins and a 3.1% lift in visits. The average cost per visit was $37.07.

 

Independent agencies - Marketing And Advertising - Small

Infillion helps independent agencies plan smarter and optimize campaigns using data and AI. Agencies use the composable media platform to build richer audiences and activate campaigns across CTV, vid...eo, display, mobile, and live sports. The platform offers closed-loop attribution, showing clear results like brand lift, attention, and sales. Agencies can choose managed, hybrid, or self-service buying models. Infillion gives agencies transparency and flexibility to deliver measurable results for their clients.

Adwerx - Marketing And Advertising - Medium

Durham, USA

Adwerx used Infillion’s DSP to run thousands of hyper-local ad campaigns for real estate and mortgage professionals. They needed to switch their programmatic buying stack quickly, without hurting cam...paign performance. Infillion enabled custom bidding and strong audience matching, helping Adwerx expand retargeting reach and improve budget pacing. 99.7% of campaigns went live within one business day. Adwerx achieved greater media efficiency and fewer blocked campaigns during audits.

Major restaurant group - Restaurants - Large

Infillion helped a major restaurant group boost online reservations. The group used cross-device, location-driven tactics to target audiences on all devices. They refined segments with the Cross-Devi...ce Identity Index and used geo-targeting and retargeting. The campaign beat the CPA goal by 35%.

lightning

Peers used Infillion for advertisement and engaging and following up

Infillion Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Analytics

4.79/5 ★

Read Reviews (24)
Custom Reports

4.51/5 ★

Read Reviews (14)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Analytics

4.79/5 ★

Read Reviews (24)
Custom Reports

4.51/5 ★

Read Reviews (14)

Software Failure Risk Guidance

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for Infillion

Top Failure Risks for Infillion

Infillion News

M&A

Infillion Acquires Foursquare for Undisclosed Sum, Locks Location Stack ...

Infillion has acquired Foursquare, integrating its location intelligence with Infillion's programmatic infrastructure. This acquisition consolidates 17 billion monthly location observations and enhances campaign orchestration for agencies by eliminating middleware friction. The move positions Infillion against Google's Privacy Sandbox and impacts independent location-data vendors and luxury hospitality operators using Foursquare's SDK.

M&A

Digest: Infillion Acquires Foursquare; McCann Merges FP7 & MullenLowe in MENA - exchangewire.com

Infillion is acquiring Foursquare, integrating its location data capabilities. Foursquare will operate independently within Infillion, enhancing its data business. This acquisition is expected to increase Infillion's revenue and workforce by 20-25%, with Foursquare's SVP of global sales joining as general manager of Infillion's data unit.

M&A

Infillion to acquire Foursquare, adding location intelligence to its ad ...

Infillion is acquiring Foursquare to enhance its advertising technology with location intelligence. This acquisition adds Foursquare's real-world visitation data to Infillion's portfolio, enabling advertisers to link digital ad exposure with offline outcomes. Foursquare will continue as an independent brand, providing location data to various clients, including those outside Infillion's platform.

M&A

Infillion buys Foursquare for offline ad measurement

Infillion is acquiring Foursquare to enhance its advertising platform with Foursquare's location-intelligence infrastructure. This acquisition aims to provide advertisers with independent closed-loop measurement capabilities by integrating media execution, visitation signals, and purchase data. Foursquare will remain an independent brand, continuing to sell data to other platforms, while most of its employees will join Infillion.

Infillion Profile

Company Name

Infillion

Company Website

https://infillion.com/

HQ Location

Employees

101-250

Social

Financials

PRIVATE