Latest News & Updates on Genius Monkey

Genius Monkey has launched In-Play CTV, a live sports advertising product that integrates brand creative into streaming broadcasts during game action. This product offers six formats, including L-bar... and shoppable overlays, and aims to capture premium attention in live sports without interrupting the viewing experience. It is available across major streaming networks and regional sports networks.
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Genius Monkey has launched In-Playâ„¢ CTV, a connected TV advertising product that allows brands to display ads during live sports events, bypassing traditional commercial breaks. The product offers ...six real-time ad formats, enabling personalized ads for different households watching the same broadcast. This innovation targets the growing streaming market, particularly sports streaming, which lacks natural ad breaks.
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Genius Monkey launched In-Playâ„¢ CTV, a live sports advertising product for streaming broadcasts. It offers six formats, including L-bar and picture-in-picture, that integrate with live game events.... This product aims to capture premium attention in sports streaming, delivering 30% more impressions than traditional methods. Available across major streaming networks, it enhances real-time audience engagement.
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Genius Monkey has launched In-Playâ„¢ CTV, a live sports advertising product that integrates brand creative into streaming broadcasts during game action. This product offers six formats, including L-...bar and picture-in-picture, to enhance viewer engagement without interrupting the game. It aims to capture the growing live sports streaming market, offering advertisers 30% more impressions per event than traditional break-based ads.
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Genius Monkey has partnered with CTM to integrate programmatic ad impressions with offline phone call conversions. This strategic partnership allows advertisers to attribute phone call conversions to... specific ad impressions, enhancing attribution reporting and optimization. The integration, announced on April 7, 2026, provides a clearer understanding of campaign impacts by bridging the gap between digital impressions and offline actions.
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Genius Monkey has partnered with CTM to enhance attribution by integrating impression-level programmatic data with advanced call tracking. This collaboration allows advertisers to achieve better attr...ibution, especially in offline mediums, by integrating CTM into their campaigns for improved call tracking and analytics.
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Genius Monkey has announced a strategic partnership with CTM, integrating their programmatic advertising platform with CTM's call tracking and analytics capabilities. This collaboration enables impre...ssion-to-call attribution, enhancing marketers' ability to track and optimize inbound calls without relying solely on click-based methods. The integration offers multi-touch visibility and improved conversion scoring, setting a new standard in digital advertising measurement.
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