Latest Product Updates and Feature Enhancements on Floify
Floifys AI strategy focuses on substance, not hype
Floify integrates AI directly into its POS platform to enhance efficiency and accuracy for lenders and borrowers. This approach reduces friction by automating document management and compliance tasks..., leading to lower processing costs and fewer abandoned applications. Floify's AI strategy emphasizes meaningful, measurable improvements in the lending process, focusing on substance over spectacle.
Floify launches Dynamic AI : embedded intelligence that elevates the mortgage POS experience | National News
Floify has launched Dynamic AI, an embedded intelligence feature for its mortgage point-of-sale (POS) platform. This new capability streamlines the mortgage application process by allowing borrowers ...to upload documents like pay stubs and IDs, which the AI then extracts and validates. This reduces manual data entry for loan officers and enhances the borrower experience by prepopulating verified information. Dynamic AI integrates seamlessly with existing systems, enabling faster pre-approvals and a more efficient workflow.
Floify wins 2025 PropTech Breakthrough Award for Best Loan Origination Solution
Floify has been awarded the 2025 PropTech Breakthrough Award for Best Loan Origination Solution. This recognition highlights Floify's innovative mortgage automation platform, which enhances the loan ...process through features like Dynamic Apps, Floify Verify, and Native eSign. These tools improve efficiency, reduce costs, and streamline workflows for lenders and borrowers. Floify's commitment to innovation is evident in its high customer satisfaction score and extensive use by loan originators.
Floify wins 2025 PropTech Breakthrough Award for Best Loan Origination ...
Floify received the 2025 PropTech Breakthrough Award for Best Loan Origination Solution. This accolade, hosted by Tech Breakthrough, highlights Floify's innovative mortgage automation platform, which... enhances efficiency for lenders and borrowers. Key features include dynamic applications, native verification, and numerous integrations, contributing to a 98.2% customer satisfaction score and processing over 427,440 mortgage applications in the past year.
Floify named NMP 2025 Originator Choice winner for 2025
Floify has been recognized as a 2025 NMP Originator Choice Winner, achieving silver in its category. This award, hosted by National Mortgage Professional Magazine, highlights companies excelling in t...he mortgage industry. Floify's innovative Dynamic Apps feature, which allows lenders to customize loan applications without coding, has been pivotal in enhancing application processes and compliance. The company continues to expand its influence through strategic integrations and maintains a high customer satisfaction rating.
Floify, a leader in mortgage point-of-sale solutions, has been awarded the NMP 2025 Originator Choice silver award by National Mortgage Professional Magazine. This accolade recognizes Floify's excell...ence in the mortgage industry, highlighting its innovative Dynamic Apps feature, which enhances loan application processes for lenders. Floify's commitment to technology and customer success has earned it high satisfaction ratings and industry recognition.
Floify's Head Of Product Sydney Barber Receives 2025 Mortgage Star Award
Sydney Barber, Floify's Head of Product, received the 2025 Mortgage Star Award for her leadership and innovation in the mortgage industry. Under her guidance, Floify introduced key features like Floi...fy Verify and Dynamic Apps, enhancing lender efficiency and compliance. Her efforts contribute to Floify's high customer satisfaction.
Floifys head of product Sydney Barber receives 2025 Mortgage Star Award
Floify's head of product, Sydney Barber, received the 2025 Mortgage Star Award from Mortgage Women Magazine. This award recognizes her leadership and innovation in the mortgage sector. Under Barber's... leadership, Floify has introduced significant product innovations, including Floify Verify and Dynamic Apps, enhancing the platform's value for lenders and borrowers.
Floify Receives Inaugural Game Changer Award From PROGRESS In Lending
Floify, a leading mortgage POS solution provider, received the inaugural Game Changer Award from PROGRESS in Lending for its Dynamic Apps engine. This technology enhances loan applications with deep ...personalization and compliance, transforming the lending experience. The award recognizes solutions that reshape the mortgage industry, highlighting Floify's impact on streamlining workflows and improving borrower experiences.
Floifys Sofia Rossato named to Inmans Best of Finance list for 2025 - Send2Press
Sofia Rossato, president and general manager of Floify, has been named to Inmans Best of Finance list for 2025. This award recognizes her significant contributions to the residential lending industry... through leadership at Floify, a leading digital mortgage origination software provider.
Floify's Sofia Rossato Named To Inman's Best Of Finance List For 2025
Sofia Rossato, president and general manager of Floify, has been named to Inman's 2025 Best of Finance list. The recognition, selected by Inman's editorial team, highlights Rossato's leadership in ad...vancing digital mortgage origination technology and driving innovation in the lending industry.
Floifys Sofia Rossato named to Progress in Lendings 2025 most powerful women in fintech list
Sofia Rossato, president and general manager of Floify, has been named to Progress in Lending's 2025 Most Powerful Women in FinTech list. This recognition highlights her contributions to the mortgage... industry, including launching new features like Floify Verify and Dynamic Apps, which enhance lender flexibility and improve homeownership accessibility.
