Latest Product Updates and Feature Enhancements on Demandbase One™ for Sales
Labs by Demandbase Publishes New GTM-centered Report
Demandbase's new research arm, Labs by Demandbase, released its inaugural B2B AI GTM Report. The report analyzes over 24 billion buyer interactions, highlighting the effectiveness of account-based ma...rketing (ABM) and buying group strategies. It shows that integrating CRM, MAP, and predictive tools boosts conversion rates by 53%. The report aims to provide actionable insights for B2B revenue teams.
Demandbase Announces Agentbase as the First GTM AI Agents Built on AWS
Demandbase has launched Agentbase, a new platform featuring intelligent, connected AI agents designed to accelerate and unify go-to-market (GTM) execution for B2B sales and marketing teams. Agentbase... enables organizations to automate workflows, enhance data-driven decision-making, and improve collaboration across sales, marketing, and customer success functions.
Demandbase announces availability of GTM AI agents in the new AWS Marketplace AI Agents and Tools category - Yahoo Finance
Demandbase has launched its GTM AI agents, known as Agentbase, in the AWS Marketplace's new AI Agents and Tools category. This move allows businesses to easily access and deploy AI solutions that enh...ance productivity and revenue generation by unifying GTM data and tools. The Agentbase includes AI agents like the Campaign Outcomes Agent for optimizing bidding strategies and the Account Engagement Agent for summarizing engagement activities.
Demandbase Announces Agentbase as the First GTM AI Agents Built on AWS - PR Newswire
Demandbase has launched Agentbase, positioning it as the first go-to-market (GTM) AI agent platform built on AWS. Agentbase aims to help B2B sales and marketing teams automate complex workflows and a...ccelerate revenue generation using artificial intelligence. The solution leverages AWS infrastructure for scalability and security, targeting enterprise-level adoption in the B2B sector.
Demandbase Announces Agentbase as the First GTM AI Agents Built on AWS | Demandbase
Demandbase has launched Agentbase, positioning it as the first go-to-market (GTM) AI agent solution built on AWS. Agentbase leverages Demandbases data and AI capabilities to automate B2B sales, marke...ting, and advertising workflows. This release aims to enhance account identification, web personalization, analytics, and targeted advertising for enterprise customers using AWS infrastructure.
Demandbase Unveils Marketplace and Developer Portal - Demand Gen Report
Demandbase has launched a new marketplace and developer portal, expanding its ABM platform capabilities for B2B sales and marketing. The marketplace enables customers to discover and integrate third-...party solutions, while the developer portal provides resources and tools for building custom applications and integrations with Demandbase. This move supports greater flexibility and ecosystem growth for Demandbase users.
Demandbase Unveils Marketplace and Developer Portal - MarTech Cube
Demandbase has launched a new Marketplace and Developer Portal, expanding its ABM platform with third-party integrations and developer resources. The Marketplace enables B2B marketers to discover and... deploy partner solutions, while the Developer Portal provides APIs and tools for custom integrations. This move strengthens Demandbases position in the martech ecosystem and supports advanced account-based marketing strategies.
Demandbase Unveils Marketplace
Demandbase has launched the Demandbase Marketplace, a centralized hub offering over 85 technology integrations and access to expert service providers. The Marketplace enables customers to connect the...ir tech stacks and data with Demandbase One, streamlining go-to-market execution through pre-built integrations and enhanced workflow connectivity.
Demandbase Unveils Marketplace and Developer Portal, Connecting GTM Intelligence Across Enterprise Tech Stacks to Fuel Growth | Demandbase
Demandbase launched a new Marketplace and Developer Portal, enabling enterprise customers to integrate go-to-market (GTM) intelligence across their technology stacks. The Marketplace offers curated a...pps and integrations, while the Developer Portal provides tools and APIs for custom solutions. These enhancements aim to streamline B2B sales and marketing workflows, expand partner ecosystem reach, and accelerate growth for Demandbase users.
Demandbase Launches Agentbase, a System of Intelligent, Connected AI Agents Trained for Faster, More Unified GTM Execution | Demandbase
Demandbase has launched Agentbase, a new system of intelligent, connected AI agents designed to accelerate and unify go-to-market (GTM) execution for B2B sales and marketing teams. Agentbase leverage...s AI-driven insights and automation to streamline account identification, engagement, and orchestration across marketing, sales, and advertising functions.
Strategic Partnerships and Integrations of Demandbase One™ for Sales
Audyence's Integrations with B2B Ecosystem Leaders 6sense, Bombora, Channel99, and ...
Audyence has integrated with Demandbase and other B2B ecosystem leaders to enhance its programmatic demand marketing platform. This integration allows for real-time buyer intent data to be used in ca...mpaign planning and activation, improving precision and efficiency. Demandbase's account intelligence is now accessible within Audyence, offering joint customers enhanced data-driven demand strategies.
Informa TechTarget and Demandbase Announce Strategic Partnership , Empowering B2B Marketers to Deliver More Pipeline and Revenue from Account - Based Marketing with Integrated Intent Data
Informa TechTarget and Demandbase have announced a strategic partnership to enhance B2B marketers' ability to generate pipeline and revenue through integrated intent data in account-based marketing.
Leadership and Executive Team Updates at Demandbase One™ for Sales
Demandbase Appoints Growth CMO Rachel Truair to Define Pipeline AI Category - GlobeNewswire
Demandbase has appointed Rachel Truair as Chief Marketing Officer to lead its global brand and GTM strategy. Truair aims to position Demandbase as a leader in the AI-driven pipeline category, leverag...ing her experience in defining new market categories. Her role will focus on translating Demandbase's AI innovations into long-term market impact and customer success.
FinancialContent - Demandbase Appoints Growth CMO Rachel Truair to ...
Demandbase has appointed Rachel Truair as Chief Marketing Officer to lead its global brand and go-to-market strategy. Truair, with experience in AI and B2B marketing, aims to establish Demandbase as ...a leader in AI-driven pipeline management. Her role will focus on leveraging Demandbase's AI innovations to drive growth and market leadership.
Awards, Recognitions, and Industry Achievements of Demandbase One™ for Sales
Demandbase Named a Leader in B2B Revenue Marketing Platforms Evaluation by Independent Research Firm - The Manila Times
Demandbase has been recognized as a Leader in "The Forrester Wave: Revenue Marketing Platforms for B2B, Q1 2026." The company was noted for its strategic clarity and innovation in AI-driven pipeline ...generation, unifying ads, marketing, and sales to drive predictable revenue. Demandbase's platform enhances real-time orchestration and account engagement, positioning it well in the evolving revenue marketing landscape.