Cadent Overview

Cadent offers advanced TV advertising solutions to help brands find and connect with television audiences. Their platform optimizes ad delivery for maximum engagement.

Use Cases

Customers recommend Advertisement, Campaign Management, Onboarding, as the business use cases that they have been most satisfied with while using Cadent.

Other use cases:

  • Media Planning
  • Workflow Management
  • Contract Management
  • Proposal & Quote Management
  • Media Buying
  • Segmentation And Targeting
  • Direct Marketing
See all use cases See less use cases

Business Priorities

Improve ROI and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Cadent.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve Efficiency
  • Establish Thought Leadership
  • Acquire Customers
See all business priorities See less business priorities

Cadent Use-Cases and Business Priorities: Customer Satisfaction Data

Cadent works with different mediums / channels such as Mass Media. and Television.

Reviews

"This integration is a major part of Liberty Global’s continued commitment to linear and on-demand addressable advertising that supports our content partners and provides a better viewing experience for our customers." - Pieter V

Cadent, MyQ X, Waymark, Adobe Photoshop Lightroom Classic, Blender, etc., all belong to a category of solutions that help Video Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Cadent Customer wins, Customer success stories, Case studies

How efficiently Does Cadent manage your Campaign Management?

How can Cadent enhance your Onboarding process?

How can Cadent optimize your Media Planning Workflow?

Why is Cadent the best choice for Workflow Management?

19 buyers and buying teams have used Cuspera to assess how well Cadent solved their Video Advertising needs. Cuspera uses 198 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Advertising needs.

CUSTOMERS TESTIMONIALS
Cadent testimonial

Pieter V

VP Product, Entertainment

Liberty Global

This integration is a major part of Liberty Global’s continued commitment to linear and on-demand addressable advertising that supports our content partners and provides a better viewing experience for our customers. Testimonial By Pieter V
Cadent testimonial

Andrew M

Sr. Marketing Manager

H&R Block

What are the things that are out there that are going to help us with what we’re doing? As a brand marketer and a brand strategist, I have to lean on my partners to help me with [the TV] space, and they’ll lean in. Andrew Martinson, Senior Marketing Manager, H&R Block, in conversation with Jes Sant...oro, SVP, Advanced TV & Video at Cadent

Testimonial By Andrew M
Cadent testimonial

Dana B

Head of Experience Planning & Media

Sanofi Consumer Health

This whole idea of bringing data to TV is really the start of an evolution for all of our channels, to make them all more accountable. Testimonial By Dana B
CUSTOMERS TESTIMONIALS
Cadent testimonial

Pieter V

VP Product, Entertainment

Liberty Global

This integration is a major part of Liberty Global’s continued commitment to linear and on-demand addressable advertising that supports our content partners and provides a better viewing experience for our customers. Testimonial By Pieter V
Cadent testimonial

Andrew M

Sr. Marketing Manager

H&R Block

What are the things that are out there that are going to help us with what we’re doing? As a brand marketer and a brand strategist, I have to lean on my partners to help me with [the TV] space, and they’ll lean in. Andrew Martinson, Senior Marketing Manager, H&R Block, in conversation with Jes Sant...oro, SVP, Advanced TV & Video at Cadent

Testimonial By Andrew M
Cadent testimonial

Dana B

Head of Experience Planning & Media

Sanofi Consumer Health

This whole idea of bringing data to TV is really the start of an evolution for all of our channels, to make them all more accountable. Testimonial By Dana B

Cadent One for TV

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Peers used Cadent for advertisement and campaign management

Cadent Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.16/5 ★

Read Reviews (2)
Custom Reports

4.14/5 ★

Read Reviews (53)
Analytics

4.11/5 ★

Read Reviews (22)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.16/5 ★

Read Reviews (2)
Custom Reports

4.14/5 ★

Read Reviews (53)
Analytics

4.11/5 ★

Read Reviews (22)

Cadent Integrations

Cadent integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.11/5 ★

Read Reviews (30)
Data Export

3.16/5 ★

Read Reviews (2)

Software Failure Risk Guidance

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for Cadent

Top Failure Risks for Cadent

Cadent, LLC News

Product

Cadent Closes Upfront with Double-Digit Growth, Powered by Predictive AI Across TV and Digital

Cadent achieved a 26% year-over-year growth in Upfront commitments, driven by its predictive AI technology that unifies TV and digital advertising. The company added 22 new advertisers and saw a 12% increase in linear Upfront commitments. Cadent's platform, which uses 22,000 predictive models, supports over 1,500 advertisers and agencies, enhancing media transactions with digital precision.

Product

Cadent Sets a New Standard for Predictive Advertising, Launches Unified Platform - PR Newswire

Cadent has launched a unified platform for predictive advertising, integrating data-driven planning, activation, and measurement into a single solution. The new platform leverages advanced analytics and machine learning to optimize cross-channel campaign performance. This release aims to streamline media buying for advertisers, offering improved targeting and actionable insights across TV and digital channels.

Cadent, LLC Profile

Company Name

Cadent, LLC

Company Website

//cadent.tv

HQ Location

1450 Broadway, Suite 502, New York, NY 10018, US

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