Basis Overview

Basis Technologies enhances digital marketing through automation and a comprehensive platform. Lives of digital marketers are improved by their innovative solutions.

Use Cases

Customers recommend Advertisement, Competitive Intelligence, Campaign Management, as the business use cases that they have been most satisfied with while using Basis.

Other use cases:

  • Workflow Management
  • Media Buying
  • Sending & Publishing Communications
  • Collaboration
  • Digital Marketing
  • Engagement Management
  • Social Media Analytics
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Business Priorities

Enter New Markets Internationally Or Locally and Establish Thought Leadership are the most popular business priorities that customers and associates have achieved using Basis.

Other priorities:

  • Scale Best Practices
  • Improve Efficiency
  • Acquire Customers
  • Improve Visibility
  • Grow Market Share
  • Improve ROI
  • Launch New Products
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Improve Digital And Social Presence
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Basis Use-Cases and Business Priorities: Customer Satisfaction Data

Basis works with different mediums / channels such as Social Media,

Basis's features include Personalization, and Calculator.

Reviews

"Since using Basis, we reduced set up time and are able to launch more campaigns." - Maris S

Basis, Choozle Digital Marketing and Advertising, Stackadapt, Infolinks, Optmyzr, etc., all belong to a category of solutions that help Demand Side Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Basis

Top Industries

  • Automotive

Popular in

  • Large Enterprise
  • Mid Market
  • Enterprise

Basis is popular in Automotive, and is widely used by Large Enterprise, Mid Market, and Enterprise.

Comprehensive Insights on Basis Use Cases

What Are the key features of Basis for Advertisement?

Basis is a software platform designed for digital advertising. It helps advertisers plan, buy, and analyze campaigns across different channels in one place. Basis offers a unified view of audiences, allowing for targeted advertising and preventing fraudulent activity. However, Basis has limitations in its ability to access and utilize location data.

How does Basis address your Competitive Intelligence Challenges?

Basis provides a comprehensive platform for digital media planning, buying, and operations. Basis also offers campaign analytics, business intelligence, and billing reconciliation. The platform includes business intelligence features for gathering and analyzing data to improve advertising campaigns.
"...Their technology platform, Basis, is the first of its kind SaaS advertising solution unifying programmatic and direct media buying, along with workflow automation, cross-channel campaign planning, universal reporting and business intelligence...." Peer review

How does Basis address your Campaign Management Challenges?

Why is Basis the best choice for Workflow Management?

How does Basis address your Media Buying Challenges?

33+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Basis solved their Demand Side Platform needs. Cuspera uses 638 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Demand Side Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Basis testimonial

Maris S

Director, Interactive Services

Since using Basis, we reduced set up time and are able to launch more campaigns. Testimonial By Maris S
Basis testimonial

Samantha Z

Director, Digital Marketing

The more we integrate Basis into our workflow, the more value we see. Testimonial By Samantha Z
Basis testimonial

Matt P

Agency Founder

Without Basis’ workflow and automation, we couldn’t be as nimble. Testimonial By Matt P
CUSTOMERS TESTIMONIALS
Basis testimonial

Maris S

Director, Interactive Services

Since using Basis, we reduced set up time and are able to launch more campaigns. Testimonial By Maris S
Basis testimonial

Samantha Z

Director, Digital Marketing

The more we integrate Basis into our workflow, the more value we see. Testimonial By Samantha Z
Basis testimonial

Matt P

Agency Founder

Without Basis’ workflow and automation, we couldn’t be as nimble. Testimonial By Matt P

Video

Welcome to Basis Technologies

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Frequently Asked Questions(FAQ)

for Basis

What is Basis used for?

Basis is a Demand Side Platform Software mainly used by its customers to Enter New Markets Internationally Or Locally and Establish Thought Leadership by Advertisement, Competitive Intelligence and Campaign Management .

What are the top features of Basis?

Personalization, Calculator are some of the top features of Basis.

What are Basis alternatives?

Choozle Digital Marketing And Advertising, Stackadapt, Infolinks and Optmyzr are popular alternatives for Basis.

Where is Basis located?

Basis is headquartered at 11 E Madison St, Chicago, Illinois 60602, US.
lightning

Peers used Basis for advertisement and competitive intelligence

Basis Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.64/5 ★

Read Reviews (14)
Custom Reports

4.88/5 ★

Read Reviews (101)
Analytics

4.66/5 ★

Read Reviews (70)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.64/5 ★

Read Reviews (14)
Custom Reports

4.88/5 ★

Read Reviews (101)
Analytics

4.66/5 ★

Read Reviews (70)

Software Failure Risk Guidance

?

for Basis

Overall Risk Meter

Low Medium High

Top Failure Risks for Basis

Basis technologies Feeds

Innovations in Search and Social Advertising

Our media experts provide context and analyses on the latest search and social news in this monthly roundup.

The post Innovations in Search and Social Advertising appeared first on Basis Technologies.

20 Jun 2024 - source

The Future of Social and Environmental Advocacy in Advertising

Explore how advertisers can assess whether social and environmental advocacy makes sense for their brands, and how they can get it right.

The post The Future of Social and Environmental Advocacy in Advertising appeared first on Basis Technologies.

04 Jun 2024 - source

Basis technologies Profile

Company Name

Basis technologies

Company Website

https://basis.com/

HQ Location

11 E Madison St, Chicago, Illinois 60602, US

Employees

501-1000

Social

Financials

SERIES B