Aktana Overview
Aktana transforms how life sciences teams engage with healthcare professionals (HCPs) through its AI-driven omnichannel intelligence. This platform empowers commercial, medical, and medtech teams to deliver personalized and impactful interactions. With over 1,000 deployments across 350+ brands, Aktana's solutions are trusted by top global life sciences companies to enhance HCP engagement. The AI-powered recommendations support human-led decisions, ensuring that teams can drive tangible results in pharmaceutical marketing. A unique aspect of Aktana is its ability to seamlessly integrate AI insights into everyday workflows, making it a vital tool for those looking to optimize their customer engagement strategies.
Use Cases
Customers recommend Engagement Management, Workflow Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Aktana.
Business Priorities
Increase Sales & Revenue and Launch New Products are the most popular business priorities that customers and associates have achieved using Aktana.
Aktana Use-Cases and Business Priorities: Customer Satisfaction Data
Aktana's features include Personalization. and Aktana support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Aktana analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Data-fueled suggestions and insights are delivered within a sales professional s existing CRM workflow, assisting in better decision-making...." Peer review
Aktana, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Aktana's Strategy Suite enhances pharma customer engagement with three integrated AI-driven products. Programs are dynamically improved for optimal results.
Comprehensive Insights on Aktana Use Cases
How efficiently Does Aktana manage your Engagement Management?
How does Aktana facilitate Workflow Management?
6+ more Business Use Cases
33 buyers and buying teams have used Cuspera to assess how well Aktana solved their Marketing Data Intelligence needs. Cuspera uses 273 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.
Case Studies
CASE STUDY Top-10 biopharma
Peers used Aktana for engagement management and workflow management
Aktana Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (52) |
| Analytics | Read Reviews (58) |
| Custom Reports | Read Reviews (21) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (52) |
| Analytics | Read Reviews (58) |
| Custom Reports | Read Reviews (21) |
Software Failure Risk Guidance
?for Aktana
Overall Risk Meter
Top Failure Risks for Aktana
Aktana News
Redefining Customer Engagement in Life Sciences: A Blueprint for Continuous Improvement
Aktana is recognized as a leader in life sciences customer engagement, emphasizing personalized experiences for healthcare professionals through an integrated omnichannel strategy and advanced technology solutions.
Aktana Announces First-To-Market GenAI Agents That Survive CRM Transitions - Business Wire
Aktana introduces new GenAI agents that continue to function during CRM transitions.
Aktana Announces First-To-Market GenAI Agents That Survive CRM Transitions - The Bakersfield Californian
Aktana introduces new GenAI agents that remain functional during CRM transitions, a first in the market.
Aktana Named a Leader and Star Performer in Everest Group's ...
Aktana was recognized as a Leader and Star Performer in the 2024 Life Sciences Next-generation Customer Engagement Platforms PEAK Matrix by Everest Group, highlighting its progress from 2023.
Aktana Profile
Company Name
Aktana
Company Website
https://www.aktana.com/HQ Location
San Francisco, CA
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