AIQUA Product Overview

Aiqua, AIQUA - AI Personalization Cloud by Appier, utilizes AI to craft individualized customer engagement across various marketing channels. Recognized as the top machine learning marketing cloud.

How satisfied the customers are with AIQUA use-cases

Reviews

"...Marketing automation platform that helps business engage with audience based on behavior inside and outside of app or web environment...." Peer review from Appier

AIQUA Customer Insights, Testimonials and Case Studies

 

Appier Powers Formosa Opticals AI Transformation to Win Special Award for Customer Experience for Asia Pacific in the 2025 IDC Future Enterprise Awards #Appier #FormosaOptical #AI #CustomerExperience #IDCFEAwards #FutureEnterprise - Media OutReach Newswire

Appier's AI solutions have enabled Formosa Optical to win the 2025 IDC Future Enterprise Award for Customer Experience in Asia Pacific. By implementing Appier's Data Cloud and Personalization Cloud, ...Formosa Optical has enhanced its customer engagement, leading to significant digital transformation. This partnership has improved Formosa Optical's omnichannel strategy, boosting customer lifetime value and operational efficiency.

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Appier Drives GenAI-Powered Creatives Transformation with AdCreative.ai ...

Appier hosted the GenAI for Marketing Asia Pacific roadshow in Hong Kong, showcasing its AdCreative.ai platform. This tool helps brands generate creative content quickly, reducing costs and enhancing... marketing performance. Companies like Future Salad, Lukfook Jewellery, and The Korner have successfully adopted AdCreative.ai, achieving significant improvements in CTR, CPC, CVR, and ROAS. Appier's AI solutions empower brands to leverage data-driven insights for scalable, personalized marketing.

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L'Oral Leverages Appier AI to Scale SkinCeuticals' eShop - PR Newswire

L'Oral is using Appier's AI-driven marketing technology to scale the SkinCeuticals eShop. This collaboration enables L'Oral to optimize digital marketing campaigns, personalize customer engagement, a...nd drive e-commerce growth for the SkinCeuticals brand.

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カルフール (Carrefour) - Retail

AppierのAiDealとリターゲティング広告を使い、カルフールはオンラインショッピングのコンバージョン率を20%向上させた。新規顧客のCVRは25%、既存顧客のCVRは15%増加した。クーポン配信の最適化で利益圧迫を回避し、マーケティング予算の配分も改善。AIによるターゲティングで高い購買力の顧客を特定し、競争の激しい小売業界で成果を出した。Appierのサポートでデジタル戦略を強化した。

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Gameduo - Gaming

Appier's CrossX platform helped Gameduo connect offline transaction data with online user engagement for Archer Forest. Gameduo used AI to target users and deliver personalized ads. This led to a 41%... increase in conversions and over 25% savings in cost per install. The campaign also achieved a 70% purchase rate among captured users. Gameduo improved campaign revenue and user experience with data-driven marketing.

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TapNation - Entertainment

Appier’s CrossX Retargeting solution helped TapNation, a mobile gaming publisher, boost user lifetime and target high-LTV players despite iOS privacy restrictions. TapNation used dynamic video ads to... optimize CPC and CVR, focusing on CPA to achieve ROAS. Within 10 days of a 1.5-month learning period, TapNation reached 130% ROAS. Continuous optimization of the high-ROI user model led to stable ROAS and a shorter investment recoup period compared to classic SDK networks.

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lightning

Peers used AIQUA for engagement management and personalized marketing

AIQUA Features

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FEATURE RATINGS AND REVIEWS
AI Powered

4.58/5 ★

Read Reviews (41)
Custom Reports

4.10/5 ★

Read Reviews (5)
Analytics

3.94/5 ★

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.58/5 ★

Read Reviews (41)
Custom Reports

4.10/5 ★

Read Reviews (5)
Analytics

3.94/5 ★

Read Reviews (2)

Software Failure Risk Guidance

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for AIQUA

Top Failure Risks for AIQUA

Appier Inc. News

Financial
 

Appier achieved record revenue and profitability - PR Newswire

Appier reported record revenue of JPY 11.4 billion for Q3 FY25, a 26% YoY increase, driven by strong e-commerce penetration and strategic regional expansion. The company achieved a record operating profit of JPY 1.25 billion, up 58% YoY, with a focus on AI-powered operational optimizations. Appier's Agentic AI launch has seen strong customer adoption, reinforcing its position as a leader in AI-driven solutions.

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Partnership
 

Appier and VitaDairy Forge Strategic Partnership to Accelerate AI - Driven Digital Growth

Appier and VitaDairy Forge Strategic Partnership to Accelerate AI - Driven Digital Growth

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Partnership
 

Appier and VitaDairy Forge Strategic Partnership to Accelerate AI-Driven Digital Growth

Appier has formed a strategic partnership with VitaDairy to enhance AI-driven digital growth in Vietnam's dairy market. This collaboration leverages Appier's Agentic AI solutions to unify customer touchpoints and personalize engagement at scale. VitaDairy aims to transform its customer engagement through data unification and AI insights, setting new benchmarks in the premium dairy sector.

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M&A
 

Appier and VitaDairy Forge Strategic Partnership to Accelerate AI-Driven Digital Growth - Macau Business

Appier has acquired AdCreative.ai, a Paris-based company specializing in Generative AI-driven creative solutions, for $38.7 million. This acquisition aims to enhance Appier's Generative AI product offerings and expand its market reach, particularly in Europe. The move strengthens Appier's position in AI-powered advertising and marketing, providing businesses with improved performance and cost efficiencies.

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Appier Inc. Profile

Company Name

Appier Inc.

Company Website

https://www.appier.com/

HQ Location

8F, No. 123, Songren Road, Taipei, Taiwan 110, TW

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