Mobile Push & Browser Push Notification platform for e ... - Affle
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Latest Product Updates and Feature Enhancements on Affle Push Notification Platform
Affle Secures US Patent for AI-Powered Ad Fraud Detection
Affle has secured a US patent for its AI-powered ad fraud detection system, enhancing its technology IP portfolio. The patent introduces a method for identifying advertisement fraud by analyzing mult...i-layered data from hardware and software sources, including device sensors and connectivity signals. This system improves fraud detection across connected devices, optimizing campaign efficiencies and reducing cost leakages.
Affle secures Dual Global Certifications , Strengthening Global Leadership in Data Privacy & Information Security
Affle has achieved ISO/IEC 27001:2022 certification and renewed its Data Protection Trustmark from Singapore's IMDA, reinforcing its commitment to data privacy and information security. These certifi...cations validate Affle's global leadership in secure, AI-driven mobile advertising solutions, enhancing customer trust and supporting its growth strategy.
OpenText's CFO Chadwick Westlake departs to lead EQB, prompting a leadership transition with Cosmin Balota as interim CFO. Despite a projected Q4 revenue of $1.31 billion, the market reacted with ske...pticism, causing a stock dip. The company faces challenges in maintaining financial stability and finding a permanent CFO.
Corporate News and Organizational Updates on Affle Push Notification Platform
Can AI make Affle India's ads smarter and profits bigger? - Mint
Affle India is leveraging AI to enhance its ad-tech platform, aiming to deliver hyper-personalized ads without relying on third-party cookies. The company recently rebranded to "Affle 3i Limited" and... plans to significantly expand its consumer reach and ad delivery capabilities. Affle's AI-driven strategy includes filing 15 new patents and integrating AI agents to support operations, positioning itself as a competitive player in the digital advertising space.