Affinity Analytics Overview

Affinity Analytics is a business intelligence platform enhancing data visibility. It helps users seamlessly analyze crucial data for data-driven decisions.

Use Cases

Customers recommend Engaging And Following Up, Sending & Publishing Communications, Campaign Analytics, as the business use cases that they have been most satisfied with while using Affinity Analytics.

Other use cases:

  • Loyalty Management
  • Workflow Management
  • Social Media Analytics
  • Sales Incentive Management
  • Customer Feedback Management
  • Content Management
  • Engaging With Scheduling & Cadence
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Affinity Analytics.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve ROI
  • Improve Internal Communications
See all business priorities See less business priorities

Affinity Analytics Use-Cases and Business Priorities: Customer Satisfaction Data

Affinity Analytics works with different mediums / channels such as Social Media, and E-Mail,

Affinity Analytics's features include Personalization, and Dashboard.


"...I can stay engaged and receive updates about what our members are doing in one spot..." Peer review by Nomi C, Community Manager, Professional Training & Coaching

Affinity Analytics, RoboRewards, Shortstack, Direct Mail For Mac, Campaign Monitor, etc., all belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Affinity Analytics

Top Industries

  • Computer Software
  • Information Technology and Services
  • Internet

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Affinity Analytics is popular in Computer Software, Information Technology And Services, and Internet and is widely used by Mid Market, Small Business, and Large Enterprise.

Comprehensive Insights on Affinity Analytics Use Cases

Why is Affinity Analytics the best choice for Engaging And Following Up?

The system tracks engagement across platforms, measures relationship strength, and uses AI to suggest authentic engagement opportunities. It uses reminders to facilitate consistent follow-up, making it easier to re-engage with contacts. The system's ability to recommend individuals to connect with based on engagement patterns is limited.
"...News updates, reminder function to follow up and be consistent...." Peer review by User

What solutions does Affinity Analytics provide for Sending & Publishing Communications?

The platform sends personalized emails to help users identify target audiences. It provides verified ratings for publishers to increase revenue and impact. The platform notifies users when prospects and customers engage with marketing activities.
"...They also send me personalised emails that help we quickly understand who I can reach out to...." Peer review by Fes Askari

What makes Affinity Analytics ideal for Workflow Management?

27+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Affinity Analytics solved their Data Management Platform needs. Cuspera uses 233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.


Peers used Affinity Analytics for engaging and following up and sending & publishing communications

Affinity Analytics Features

  • Low
  • Medium
  • High
AI Powered


Read Reviews (6)


Read Reviews (34)
Custom Reports


Read Reviews (29)
AI Powered


Read Reviews (6)


Read Reviews (34)
Custom Reports


Read Reviews (29)

Software Failure Risk Guidance


for Affinity Analytics

Overall Risk Meter

Low Medium High

Top Failure Risks for Affinity Analytics

Affinity Profile

Company Name


Company Website

HQ Location