Adloox Overview

Adloox is a comprehensive digital ad verification platform that empowers brands, agencies, and publishers to enhance their programmatic campaigns. It offers a unique blend of measurement, protection, and optimization tools tailored for the digital advertising landscape. Adloox stands out with its ability to seamlessly integrate into existing ad operations, ensuring that campaigns are not only protected from fraud but also optimized for maximum impact. A surprising detail is its extensive reach, with over 500 million ads verified, showcasing its capability to handle large-scale operations. By focusing on precise ad verification, Adloox helps advertisers achieve better ROI by ensuring that their ads reach the intended audience effectively. This platform is particularly beneficial for those looking to safeguard their advertising investments while optimizing performance across various digital channels.

Use Cases

Customers recommend Advertisement, Trade Show Marketing, Media Buying, as the business use cases that they have been most satisfied with while using Adloox.

Other use cases:

  • Digital Marketing
  • Sending & Publishing Communications
  • Content Management
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Business Priorities

Improve Visibility and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Adloox.

Other priorities:

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Adloox Use-Cases and Business Priorities: Customer Satisfaction Data

Adloox works with different mediums / channels such as Website. Offline. and Trade Shows.

Reviews

"...Adloox offers the deepest Brand Safety, Fraud and Viewability data analysis in the digital market today...." Peer review

Peer review evidence (same sources as the product rating summary)

"...Priivy is the only verification technology on the market that allows you to perform a GDPR risk assessment of the websites you're advertising on...." Fraud Prevention, Viewability, Brand Safety & GDPR Verification
"...DMEXCO 2018 is less than a month away and Adloox are delighted to be returning and exhibiting, after a break in 2017...." Adloox will be at DMEXCO!
"...Our pre-bid and post-bid verification capabilities allow us to ensure your brand and budgets are protected at all levels and stages of the media buying process. ..." Fraud Prevention, Viewability, Brand Safety & GDPR Verification

Adloox, belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Adloox is the leading independent ad-verification and insights platform. It helps brands, agencies, and publishers activate and optimize programmatic campaigns.

Adloox Customer wins, Customer success stories, Case studies

 

Numberly - Marketing And Advertising - Marketing and Advertising

Numberly used Adloox's attention score to optimize media activation. They ran an A/B test with and without Adloox's pre-bid attention segment. The test showed a 10% increase in conversion rate and a ...14% rise in attention rate. Invalid traffic rate dropped by 47.3%. The campaign used Microsoft Xandr as the DSP and focused on retail. Numberly found that attention scoring helped identify high-performing ad placements.

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Numberly - Marketing And Advertising - Marketing and Advertising

Numberly used Adloox's attention score to optimize media activation. They ran an A/B test with and without Adloox's pre-bid attention segment. The test showed a 10% increase in conversion rate and a ...14% rise in attention rate. Invalid traffic rate dropped by 47.3%. The campaign used Microsoft Xandr as the DSP and lasted three weeks. Numberly found that attention-based targeting improved both performance and traffic quality.

Read on →
 

Numberly - Marketing And Advertising - Marketing and Advertising

Numberly used Adloox's attention score to optimize media activation. They ran an A/B test with and without Adloox's pre-bid attention segment. The test showed a 10% increase in conversion rate and a ...14% rise in attention rate. Invalid traffic dropped by 47.3%. The campaign used Microsoft Xandr as the DSP and focused on retail. Numberly found that attention scoring helped identify high-performing ad placements.

Read on →

Numberly - Retail - retail

Adloox pre-bid attention segments helped Numberly boost conversion rates by 10%. Numberly used Adloox's unique Attention Score to target high-attention environments in their Microsoft Xandr campaign.... The campaign ran for three weeks in the retail sector. Results included a 14% increase in average attention rate and a 47.3% decrease in invalid traffic rate. Numberly also saw a 21% attention score rise on mobile web and improved traffic quality.

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Adloox Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.86/5 ★

Read Reviews (11)
Custom Reports

3.33/5 ★

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.86/5 ★

Read Reviews (11)
Custom Reports

3.33/5 ★

Read Reviews (3)

Software Failure Risk Guidance

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for Adloox

Top Failure Risks for Adloox

Adloox Limited News

Product

Adloox Unveils New Segments & Unique Granularity in Googles Display & Video 360

Adloox has enhanced its integration with Google's Display & Video 360, introducing new ad verification segments. These include brand suitability exclusions, viewability optimization, and fraud protection at a granular URL level. This update allows marketers to optimize campaigns for brand safety and viewability standards, leveraging Adloox's machine learning technology for improved digital campaign ROI.

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Partnership

Adloox and Qwarry join forces to provide advertisers with attention-based segments on digital marketplaces.

Adloox and Qwarry have partnered to provide advertisers with attention-based segments on digital marketplaces. This collaboration integrates Adloox's attention scores with Qwarry's contextual data, enhancing ad campaign efficiency across platforms like Equativ and Microsoft Xandr. The partnership aims to optimize ad delivery in a privacy-conscious, cookieless environment.

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Adloox Limited Profile

Company Name

Adloox Limited

Company Website

https://adloox.com/en

HQ Location

LABS House, 15-19 Bloomsbury Way, London, Greater London WC1A 2TH, GB

Employees

51-200

Social

Facebook Linkedin Twitter

Financials

PRIVATE