Adapex: Product updates, Customer stories, and Insights | 2026 Cuspera

Adapex helped The National Law Review improve its website monetization. The site had strong traffic but outdated ad tech and limited optimization. Adapex implemented header bidding, server-side biddi...ng, ad refresh, new ad formats, and AI-powered layout optimization. After one year, The National Law Review saw impressions increase by 564%, RPS by 49%, RPM by 43%, and revenue by 42%. The client praised Adapex for their strategic improvements and strong results.
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Adapex helped Quizzboom launch with a strong monetization strategy. They used Merlin™ header bidding, AdSense integration, and a native ad-only approach. Adapex focused on boosting CPM, RPS, and dail...y revenue. In a few months, Quizzboom saw RPS up 76%, RPM up 52%, CPM up 32%, and daily revenue up 37%. This set Quizzboom up for long-term growth in the quiz content space.
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Adapex’s Data Refinery helped Utahrealestate.com adapt to cookieless targeting. The platform uses AI and integrates with 26 universal IDs for privacy-first ad monetization. Utahrealestate.com saw a 1...0% increase in RPM across all browsers. On Safari, RPM rose by 19.3%. The solution future-proofed their revenue and improved performance in a changing digital ad landscape.
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Adapex's header bidding solution helped NUFC.com, a Newcastle United fan site, boost its ad revenue. NUFC.com faced low mobile CPMs and underperforming ad layouts. Adapex deployed Merlin and Magnify ...to optimize ad placements and used Data Refinery for better mobile performance. In just weeks, CPM rose by 56%, RPS by 700%, RPM by 190%, impressions per page view by 250%, and overall monthly revenue by 560%. NUFC.com saw fast, strong results and improved user experience.
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Adapex used its Merlin and Magnify products to help Confidencial Digital, a Spanish-language news platform, improve ad revenue. The challenge was to boost revenue without hurting user experience or c...ontent quality. Adapex optimized ad placements and used first-party data for better targeting. As a result, Confidencial Digital saw higher revenue, better Revenue per Session (RPS), and improved CPMs. The site grew revenue with fewer ads and kept a strong user experience.
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Adapex helped The National Law Review modernize its ad tech and boost monetization. The site lacked advanced features like header bidding and server-side bidding. Adapex implemented a full-stack solu...tion with new ad formats, AI-powered layout optimization, and demand quality monitoring. After one year, impressions increased by 564%, RPS by 49%, RPM by 43%, and revenue by 42%. The National Law Review now has a fully optimized ad stack and better user experience.
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