Adapex Overview

Adapex delivers AI-powered monetization strategies tailored for publishers seeking performance-driven growth. By leveraging advanced decision-making capabilities, Adapex enhances revenue potential through precise ad placement and optimization. The platform's focus on transparency and streamlined onboarding ensures a seamless transition for clients. With a commitment to exceptional return on investment, Adapex stands out in the digital advertising landscape. Its unique approach combines data-driven insights with strategic implementation, providing publishers the tools needed to maximize ad revenue confidently.

Use Cases

Customers recommend Sending & Publishing Communications, Social Media Analytics, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Adapex.

Other use cases:

  • Advertisement
  • Campaign Management
  • Media Buying
  • Content Curation
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Business Priorities

Increase Sales & Revenue and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Adapex.

Other priorities:

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Adapex Use-Cases and Business Priorities: Customer Satisfaction Data

Adapex, belong to a category of solutions that help Digital Advertising Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Adapex delivers performance-driven monetization strategies to publishers. AI-powered decision-making and optimized growth are harnessed.

Adapex Customer wins, Customer success stories, Case studies

What solutions does Adapex provide for Sending & Publishing Communications?

The National Law Review - Publishing

Adapex helped The National Law Review improve its website monetization. The site had strong traffic but outdated ad tech and limited optimization. Adapex implemented header bidding, server-side biddi...ng, ad refresh, new ad formats, and AI-powered layout optimization. After one year, The National Law Review saw impressions increase by 564%, RPS by 49%, RPM by 43%, and revenue by 42%. The client praised Adapex for their strategic improvements and strong results.

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Quizzboom - Entertainment

Adapex helped Quizzboom launch with a strong monetization strategy. They used Merlin™ header bidding, AdSense integration, and a native ad-only approach. Adapex focused on boosting CPM, RPS, and dail...y revenue. In a few months, Quizzboom saw RPS up 76%, RPM up 52%, CPM up 32%, and daily revenue up 37%. This set Quizzboom up for long-term growth in the quiz content space.

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Utahrealestate.com - Real Estate

Adapex’s Data Refinery helped Utahrealestate.com adapt to cookieless targeting. The platform uses AI and integrates with 26 universal IDs for privacy-first ad monetization. Utahrealestate.com saw a 1...0% increase in RPM across all browsers. On Safari, RPM rose by 19.3%. The solution future-proofed their revenue and improved performance in a changing digital ad landscape.

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NUFC.com - Media Production

Adapex's header bidding solution helped NUFC.com, a Newcastle United fan site, boost its ad revenue. NUFC.com faced low mobile CPMs and underperforming ad layouts. Adapex deployed Merlin and Magnify ...to optimize ad placements and used Data Refinery for better mobile performance. In just weeks, CPM rose by 56%, RPS by 700%, RPM by 190%, impressions per page view by 250%, and overall monthly revenue by 560%. NUFC.com saw fast, strong results and improved user experience.

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Confidencial Digital - Media Production

Adapex used its Merlin and Magnify products to help Confidencial Digital, a Spanish-language news platform, improve ad revenue. The challenge was to boost revenue without hurting user experience or c...ontent quality. Adapex optimized ad placements and used first-party data for better targeting. As a result, Confidencial Digital saw higher revenue, better Revenue per Session (RPS), and improved CPMs. The site grew revenue with fewer ads and kept a strong user experience.

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The National Law Review - Legal Services

Adapex helped The National Law Review modernize its ad tech and boost monetization. The site lacked advanced features like header bidding and server-side bidding. Adapex implemented a full-stack solu...tion with new ad formats, AI-powered layout optimization, and demand quality monitoring. After one year, impressions increased by 564%, RPS by 49%, RPM by 43%, and revenue by 42%. The National Law Review now has a fully optimized ad stack and better user experience.

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Adapex Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.83/5 ★

Read Reviews (5)
Analytics

3.65/5 ★

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.83/5 ★

Read Reviews (5)
Analytics

3.65/5 ★

Read Reviews (3)

Software Failure Risk Guidance

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for Adapex

Top Failure Risks for Adapex

Adapex Inc. News

Awards

Adapex Named Finalist in 2025 Digiday Media Awards

Adapex has been named a finalist in the 2025 Digiday Media Awards for its Data Refinery platform, recognized for innovation and impact in privacy-first publisher monetization. The nomination highlights Adapex's leadership amid industry privacy changes.

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Partnership

Adapex & Quizzly Partner to Amplify Audience Engagement and Revenue

Adapex partners with Quizzly.ai to enhance audience engagement and revenue for publishers using AI-driven tools for better insights and advertising strategies.

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Awards

Digiday Media Awards 2023 - adapex.io

Adapex.io received recognition at the Digiday Media Awards 2023. A client from Soundhound praised their collaboration with Adapex for improving app revenue performance through insights and actionable tips.

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Adapex Inc. Profile

Company Name

Adapex Inc.

Company Website

https://adapex.io/

HQ Location

178 E 7th St, New York, US

Employees

11-50

Social

Facebook Linkedin

Financials

PRIVATE