Acxiom Overview
Acxiom transforms marketing by enabling better customer experiences through the ethical use of data and technology. Its cloud architecture enhances customer relationships and improves digital presence.
Use Cases
Customers recommend Engagement Management, Advertisement, Collaboration, as the business use cases that they have been most satisfied with while using Acxiom.
Business Priorities
Enhance Customer Relationships and Grow Market Share are the most popular business priorities that customers and associates have achieved using Acxiom.
Acxiom Use-Cases and Business Priorities: Customer Satisfaction Data
Acxiom works with different mediums / channels such as Offline. Events. and Trade Shows.
Acxiom's features include Personalization, and Feedback Surveys. and Acxiom support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Acxiom analytics capabilities include Analytics, and Custom Reports.
Reviews
"...As Lulu Guinness assesses opportunities to move into other product categories and creates new brand affiliations, we will keep returning to Acxiom s customer insights to inform our decision making about the best ways to engage with new customers...." Peer review by Paul Spinks, Managing Director, Lulu Guinness
Peer review evidence (same sources as the product rating summary)
"...This is still true today, especially as the channels for engaging with customers have fragmented and expanded. ..." Acxiom s John Campos Drives Excellence by Never Settling for Good Enough
"...: 4INFO, Acuity, Adacus, Adelphic, Adobe, Advert Serve, Aerserve, Aiki, Alterian, AMEX advance, Amobee, AOL, Appnexus, AT&T AdWorks, Audience Science, Bidtellect, Blueconic, Brandify, CMS, Centrol, Chalk Digital, ComScore, Collective, Comcast Media View original post 932 more words..." Hillary s Intelligence Mole BUSTED
"...has been an honor collaborating with Rajiv at Acxiom in support of the AOS system and the clients who utilize it...." How Do I Repair My Company Reputation Online?
Popular Business Setting
for Acxiom
Top Industries
- Financial Services
- Retail
- Entertainment
Popular in
Acxiom is popular in Financial Services, Retail, and Entertainment and is widely used by
Acxiom Customer wins, Customer success stories, Case studies
How efficiently Does Acxiom manage your Engagement Management?
What solutions does Acxiom provide for Advertisement?
How can Acxiom optimize your Collaboration Workflow?
What benefits does Acxiom offer for Account Management?
What Are the key features of Acxiom for Sending & Publishing Communications?
11 buyers and buying teams have used Cuspera to assess how well Acxiom solved their business needs. Cuspera uses 378 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.
Peers used Acxiom for engagement management and advertisement
Acxiom Features
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- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (39) |
| Custom Reports | Read Reviews (40) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (39) |
| Custom Reports | Read Reviews (40) |
Acxiom Integrations
Acxiom integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Acxiom
Overall Risk Meter
Top Failure Risks for Acxiom
Acxiom, LLC News
Acxiom Debuts Industry-First Identity Boost Solution
Acxiom launched the Identity Boost Accelerator, integrating its Real ID with Salesforce's Data 360 to enhance customer identity resolution and data enrichment. This solution enables brands to quickly deploy enriched customer profiles, improving personalization and campaign measurement while maintaining data privacy.
Nexxen and Acxiom Deepen Partnership, Expanding Omnichannel Audience ...
Nexxen and Acxiom have expanded their partnership by integrating Acxiom's consumer data into Nexxen Discovery. This collaboration enhances advertisers' ability to refine audience targeting and improve campaign performance by combining Acxiom's privacy-aware insights with Nexxen's real-time data.
Omnicom Launches Acxiom Fan Graph to Give Brands a More Complete View ...
Omnicom has launched Acxiom Fan Graph, a sports marketing intelligence solution, to unify fan data across various platforms. Built on Acxiom's Real IDâ„¢, it provides a comprehensive view of sports fandom, aiding brands in audience planning and engagement. The solution integrates data from 260 million U.S. consumers and 2.6 billion globally, enhancing marketing strategies and measurement.
Databricks names Acxiom MarTech Partner of the Year.
Acxiom has been named the 2026 Databricks ISV MarTech Partner of the Year, recognizing its contributions in privacy-first identity resolution and AI-powered marketing. Acxiom's integration with Databricks allows clients to unify customer data and enhance AI-driven personalization, showcasing its commitment to data analytics and AI application development.
Acxiom, LLC Profile
Company Name
Company Website
https://www.acxiom.com/HQ Location
301 Dave Ward Dr, Conway, Arkansas 72032, US
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