Acquia CDP Overview

Discover comprehensive insights into Acquia CDP, the leading Customer Data Platform platform. Learn more about product features, capabilities and expert reviews based on 241 insights and explore use-cases showcasing how Acquia CDP enhances Engagement management and drives growth.

This is a summary of the comprehensive capabilities and benefits of Acquia CDP based on over 241 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Acquia CDP, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Acquia CDP is right for your needs? Our Cuspera AI engine can evaluate how Acquia CDP fits your specific business needs, industry, and context. Get your personalized assessment report today.

Acquia CDP supports business activities such as:

  • Engagement Management
  • Lifetime Value Management
  • Helpdesk Management
  • Social Media Analytics
  • Relationship Management

Acquia CDP can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Customer Life Time Value, Increase Sales & Revenue, Build Brand Awareness, etc. It can help manage these activities if you use Offline Point Of Sale Omnichannel etc. for these needs. As a solution, Acquia CDP's capabilities include Personalization, and Micro Customer Segmenting.

Acquia CDP Information Technology and Services Vertical is its biggest customer base.

Reviews

"...Analytics Reporting AgilOne presents turnkey dashboards, and customizable and sharable reports, including numerous built-in marketing and business performance reports to assist you to identify opportunities for revenue generation...." Peer review from Featured Customers

Acquia CDP Reviews

11 buyers and buying teams have used Cuspera to assess how well Acquia CDP solved their Customer Data Platform needs. Cuspera uses 241 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Acquia CDP.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve Brand Engagement
  • Scale Best Practices
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Lifetime Value Management , Helpdesk Management , as the business use cases that they have been most satisfied while using Acquia CDP.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Offline, Point Of Sale and Omnichannel

4.78/5

Read Reviews (16)

"...AgilOne brings various new capabilities to Acquia s platform, harnessing the power of customer data and AI to understand, acquire, and engage with customers...." Acquia Announces Intent to Acquire Customer Data Platform AgilOne
engaging and following up

4.61/5

Read Reviews (10)

"...The AgilOne Customer Data and Engagement Hub supports more than 150 brands worldwide, including TJ Maxx, lululemon, JoAnn Stores and Tumi. ...."
Lifetime Value Management with Omnichannel

4.82/5

Read Reviews (13)

"...The AgilOne CDP brings customer data from online and offline technology platforms together into a single system of record, so enterprise-scale brands can build better customer relationships and increase customer lifetime value...." Acquia to Acquire Customer Data Platform AgilOne to Deliver More Powerful Customer Experiences based on AI
Helpdesk Management with Phone Calls, E-Mail, Social Media, Offline, Point Of Sale and Mobile

4.78/5

Read Reviews (11)

"...We want to personalize call center interactions for our Trade Pro customers...."
PEER EXPERIENCES
Engagement Management with Offline, Point Of Sale and Omnichannel

4.78/5

Read Reviews (16)

"...AgilOne brings various new capabilities to Acquia s platform, harnessing the power of customer data and AI to understand, acquire, and engage with customers...." Acquia Announces Intent to Acquire Customer Data Platform AgilOne
engaging and following up

4.78/5

Read Reviews (10)

Lifetime Value Management with Omnichannel

4.82/5

Read Reviews (13)

"...The AgilOne CDP brings customer data from online and offline technology platforms together into a single system of record, so enterprise-scale brands can build better customer relationships and increase customer lifetime value...." Acquia to Acquire Customer Data Platform AgilOne to Deliver More Powerful Customer Experiences based on AI
Helpdesk Management with Phone Calls, E-Mail, Social Media, Offline, Point Of Sale and Mobile

4.78/5

Read Reviews (11)

"...We want to personalize call center interactions for our Trade Pro customers...." Peer review by Hayley Clifford, Sr. CRM & Loyalty Manager, Wickes

16+ more Business Use Cases

Our AI advisor, Wyz, harnessed 241 insights from peers and experts to help you assess how these Acquia CDP use cases fit your Customer Data Platform needs.

Customer Stories

NSW Department of Climate Change, Energy, the Environment and Water - Government Administration - Large

Sydney, Australia

Acquia and Sitback Solutions helped the NSW Department of Climate Change, Energy, the Environment and Water launch two digital tools for energy savings. The platform uses a headless Drupal architectu...re and Acquia Cloud to deliver real-time, personalized energy savings estimates. It processes over 1.8 million modeled scenarios and supports different user journeys for households, renters, and businesses. Policy teams can update rules without developer help, reducing maintenance. The solution met strict government standards and launched on time for a ministerial deadline.

Botanic Gardens of Sydney and AdaptNSW - Government Administration - Large

Sydney, Australia

Restore and Renew, built on Drupal and Acquia Cloud Platform, cut query response times by 92% for Botanic Gardens of Sydney and AdaptNSW. The new platform unified fragmented climate science tools int...o a single, scalable decision-support system. Usability testing showed clearer workflows and easier map interactions. The solution met WCAG 2.2 AA accessibility standards and enabled a 20% increase in usage. Restoration professionals now access real-time climate and genetic data to make better seed sourcing decisions.

University of Georgia - Education - Large

Athens, USA

Acquia DAM helped the University of Georgia manage creative content with better metadata workflows. The marketing team used Acquia DAM to save time on data entry and focus more on creative work. Auto...mated tagging and self-service access made it easier to find and use images. The university increased available assets and improved user experience. The new process led to a higher return on investment for their digital asset management system.

University of California, San Francisco Department of Surgery - Hospital & Health Care - Large

San Francisco, USA

UCSF Department of Surgery unified over 80 websites using Drupal and Acquia Cloud Platform. The team replaced fragmented CMS systems with a single, secure, HIPAA-aligned platform. Editors now manage ...all domains from one place, sharing content and design standards. Patients and staff benefit from improved navigation and mobile-first design. The new system supports accessibility and delivers a more human experience online.

UNICEF - Non Profit Organization Management - Very Large

New York, USA

UNICEF used Drupal on Acquia Cloud Platform to launch Bebbo, a free parenting app. The app reached 1.4 million families in 15 countries, offering expert child development guidance. UNICEF partnered w...ith health ministries and trained over 50,000 workers to use the app. 84% of surveyed users felt more confident in supporting their child's development. Bebbo delivers multilingual, offline content and is recognized as a Digital Public Good.

UKG - Information Technology And Services - Very Large

Lowell, USA

UKG used Acquia Cloud Platform to merge three legacy sites into one Drupal site. After the change, sessions increased by 363%. Gated content downloads rose by 132%. Product tour submissions went up b...y 284%. The new site uses Acquia Edge CDN and security for fast, safe access. UKG now guides users with a "Find Your Solution" tool and a redesigned homepage.

Popular Business Setting

for Acquia CDP

Top Industries

  • Information Technology and Services

Popular in

  • Small Business
  • Enterprise
lightning

Peers used Acquia CDP to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for Acquia CDP

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.91/5

Read Reviews (32)
Micro customer segmenting

4.46/5

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.91/5

Read Reviews (32)
Micro customer segmenting

4.46/5

Read Reviews (5)

IT and Other Capabilities

for Acquia CDP

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.70/5

Read Reviews (11)
Data Export

4.55/5

Read Reviews (7)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.70/5

Read Reviews (11)
Data Export

4.55/5

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.81/5

Read Reviews (16)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.81/5

Read Reviews (16)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.71/5

Read Reviews (11)
Analytics

4.91/5

Read Reviews (43)
Custom Reports

4.74/5

Read Reviews (21)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.71/5

Read Reviews (11)
Analytics

4.91/5

Read Reviews (43)
Custom Reports

4.74/5

Read Reviews (21)

Software Failure Risk Guidance

?

for Acquia CDP

Overall Risk Meter

Low Medium High

Top Failure Risks for Acquia CDP

Vendor Profile Details

Company Name

Acquia Inc.

Company Website

https://www.acquia.com/

HQ Location

53 State Street, Exchange Place, Boston, MA 02109, US

Employees

501-1000

Social

Financials

SERIES G