A Million Ads Overview

A Million Ads (AMA) transforms audio advertising with its dynamic creative capabilities. Businesses can craft personalized, data-driven audio ads tailored for major platforms like Spotify and Pandora. AMA Studio, their flexible ad publishing platform, allows users to create and deploy customized campaigns that resonate with specific audiences. This approach enhances engagement by delivering relevant content to listeners. A notable feature is the ability to adapt ads in real-time based on user data, making them more impactful and contextually appropriate. This dynamic method is ideal for marketers aiming to connect with diverse audiences through personalized audio experiences.

Use Cases

Customers recommend Advertisement, Engaging And Following Up, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using A Million Ads.

Other use cases:

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Business Priorities

Enhance Customer Relationships is the most popular business priority that customers and associates have achieved using A Million Ads.

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A Million Ads Use-Cases and Business Priorities: Customer Satisfaction Data

A Million Ads's features include Personalization. and A Million Ads support capabilities include AI Powered, 24/7 Support, Email Support, etc. also A Million Ads analytics capabilities include Custom Reports, and Analytics.

A Million Ads, belong to a category of solutions that help Display Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

A-million-ads delivers customized, data-driven, dynamic ads on major audio platforms. It leads in dynamic creative for audio.

Comprehensive Insights on A Million Ads Use Cases

Case Studies

Entertainment

CASE STUDY Disney+

A Million Ads helped Disney+ promote the Mulan movie using dynamic audio ads. The campaign used real scenes from the movie and data points like daypart and device type. The goal was to increase brand... consideration and drive new subscriptions. The campaign delivered 481 ad variants. Disney+ saw a 21.4% increase in brand consideration and a 64% increase in purchase intent.

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Oil & Energy

CASE STUDY Exxon

A Million Ads used dynamic creative technology for Exxon. The goal was to raise awareness of Exxon fuel benefits. The campaign targeted heavy fuel users. Each listener heard a planned sequence of fac...ts about Exxon fuel. The ads used data points like location and time of day. This helped educate customers about the product.

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Retail

CASE STUDY Target

A Million Ads helped Target use dynamic audio ads to boost sales and store visits. The campaign extended Target's weekly national mailer into audio, using local inventory and listener location data. ...The ads were tailored for different audience segments and locations. The campaign led to ongoing strong performance in foot traffic and cart value. Target saw a 60% year-over-year revenue surge during the campaign.

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Food & Beverages

CASE STUDY Coca-Cola

A Million Ads helped Coca-Cola increase brand lift with dynamic audio ads. The campaign used location, date, and time of day to deliver timely messages about Coca-Cola's hero product during Christmas.... The goal was to boost brand association and connect with consumers at key moments. The campaign focused on reminding people of Coca-Cola's role at Christmas. Results showed increased brand lift through personalized messaging.

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Retail

CASE STUDY CVS

A Million Ads helped CVS increase store visits with dynamic ad campaigns. CVS targeted different audience segments with relevant products and offers, including vaccine and booster information for par...ents. The campaign led to a 6.45% incremental increase in store visits, which equals 15,000 more visitors. This case shows how personalized audio ads can drive in-store traffic for retail businesses.

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Apparel & Fashion

CASE STUDY Under Armour

A Million Ads helped Under Armour boost brand awareness. Under Armour used dynamic ads to give listeners fresh motivational messages at different times of the day. The ads were contextually relevant ...and changed based on data points like date, time, and weather. This approach helped Under Armour connect with consumers in a personal way. The campaign aimed to motivate people to work harder and keep the brand top of mind.

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A Million Ads Features

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FEATURE RATINGS AND REVIEWS
Custom Reports

3.67/5 ★

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Analytics

3.10/5 ★

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CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.67/5 ★

Read Reviews (4)
Analytics

3.10/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for A Million Ads

Top Failure Risks for A Million Ads

A Million Ads Ltd. News

Executive

A Million Ads : Audio AdTech Leader AMA Names Paul Kelly as New CEO

A Million Ads, an audio ad tech company, has appointed Paul Kelly as its new CEO.

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AMA’s Studio.AI Now Supports 100,000 Locations for Hyper-Personalized Audio Ads

New AI feature enables more targeted ads for multi-location brands in retail, QSR, hospitality, and travel industries New York, NY and London, UK – [Feb 1, 2024] – AMA, the global leader in dynamic creative and personalization for digital audio advertising, today announced the launch of a new “Long Listâ€� feature, where streaming audio advertisers […]

The post AMA’s Studio.AI Now Supports 100,000 Locations for Hyper-Personalized Audio Ads appeared first on AMA.

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AI’s Impact on Personalised Advertising and the Future of Audio Branding

In Episode 35 of Creatives with AI, Steve Dunlop, CEO and Founder of AMA, takes us through the transformative era of digital ad inventory sales and the birth of DAX, right up to his lightbulb moment that sparked the innovation of personalised digital advertising. In a world where AI is rapidly becoming the new creative […]

The post AI’s Impact on Personalised Advertising and the Future of Audio Branding appeared first on AMA.

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Digital Audio Is Evolving — and So Are Its Measurement Capabilities

The digital audio advertising marketplace is experiencing massive growth, and technological advances are attracting increasing advertiser interest. Still, there’s one crucial area for improvement in this tech evolution – audio ad measurement. It’s essential at this moment for audio to align with other digital channels’ capacity to deliver actionable insights about audience and campaign performance. […]

The post Digital Audio Is Evolving — and So Are Its Measurement Capabilities appeared first on AMA.

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A Million Ads Ltd. Profile

Company Name

A Million Ads Ltd.

Company Website

https://www.amillionads.com/

HQ Location

29 West 30th Street, New York, NY 10001 USA

Employees

11-50

Social

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Financials

SEED