Anteriad Overview

Anteriad provides full-funnel B2B marketing solutions, including intent data and demand generation. Account-based marketing and customer acquisition strategies are also offered by Anteriad.

Use Cases

Customers recommend Lead Analytics, Account Management, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Anteriad.

Other use cases:

  • Direct Marketing
  • Collaboration
  • Channel Marketing
  • Social Media Marketing
  • Digital Marketing
  • Identify Target Customers
  • Campaign Management
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Business Priorities

Acquire Customers and Improve Stakeholder Relations are the most popular business priorities that customers and associates have achieved using Anteriad.

Other priorities:

  • Establish Thought Leadership
  • Enhance Customer Relationships
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Efficiency
  • Improve ROI
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Anteriad Use-Cases and Business Priorities: Customer Satisfaction Data

Anteriad works with different mediums / channels such as E-Mail. and Social Media.

Anteriad, belong to a category of solutions that help Lead Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Anteriad Customer wins, Customer success stories, Case studies

What solutions does Anteriad provide for Lead Analytics?

What solutions does Anteriad provide for Account Management?

How efficiently Does Anteriad manage your Direct Marketing?

What makes Anteriad ideal for Collaboration?

11 buyers and buying teams have used Cuspera to assess how well Anteriad solved their Lead Generation needs. Cuspera uses 135 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Lead Generation needs.

 

Bamboo Rose Expands Enterprise Reach and Engagement with Anteriad

Bamboo Rose has enhanced its enterprise reach and engagement by consolidating its marketing efforts with Anteriad's full-funnel demand generation programs. This collaboration led to a 40% increase in... web traffic and a 60% lift in click-through rates. Anteriad's solutions improved Bamboo Rose's marketing ROI and lead quality, making it a key partner in their digital strategy.

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Indeed Italy Surpasses Growth Goals with Anteriads BDR-as-a-Service

Indeed Italy exceeded its growth targets by utilizing Anteriad's BDR-as-a-Service, enhancing lead generation and meeting rates across EMEA. Anteriad's strategy involved deploying services in Italian ...and expanding Indeed's targeted account list. This collaboration resulted in consistent program renewals and geographic expansion, showcasing Anteriad's effective approach to supporting sales teams in complex markets.

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Lenovo - Computer Hardware

Anteriad Marketing Cloud helped Lenovo improve lead generation. Lenovo faced long sales cycles and low lead conversion. Anteriad used intent data and a multi-channel strategy to target and nurture le...ads. Lenovo saw a 25% lift in email open rates and a 50% increase in click-through rates. They achieved a 20% boost in leads from their website and a 32x ROI from closed business. 75% of new opportunities were net-new.

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PMG - Marketing And Advertising

Anteriad Marketing Cloud helped PMG, a global digital marketing agency, improve their ABM campaigns. PMG needed better targeting and easy integration across channels. Anteriad's platform gave them br...oad channel access, flexible targeting, and seamless integration. PMG saw a 98% higher click-through rate on social media and a 1900% increase in programmatic CTR. They also reduced CPM by 71% and quickly scaled 48 campaigns in four weeks.

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Society for Human Resource Management (SHRM) - Human Resources

Anteriad helped SHRM shift to a digital-first, multichannel marketing strategy during COVID-19. SHRM used Anteriad's targeted email and data insights to reach remote members and prospects. The campai...gn increased SHRM's email output by 10 times and expanded their audience. SHRM achieved a 4:1 return on ad spend and saved costs by reducing direct mail. The new approach improved content personalization and engagement with HR leaders.

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OpenText - Information Technology And Services - Very Large

Anteriad helped OpenText boost lead quality and achieve a 6x ROI. OpenText used Anteriad's intent data and ABM campaigns to target in-market buyers. The strategy included 27 targeted programs and per...sonalized multi-channel content. OpenText saw a 25% increase in inquiry to MQL conversion and a 30% increase in MQL to SQL conversion. The partnership improved digital lead generation and expanded marketing operations.

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Why B2B marketers choose Anteriad

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Peers used Anteriad for lead analytics and account management

Anteriad Features

  • Low
  • Medium
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FEATURE RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (21)
Custom Reports

4.46/5 ★

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (21)
Custom Reports

4.46/5 ★

Read Reviews (25)

Software Failure Risk Guidance

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for Anteriad

Top Failure Risks for Anteriad

Anteriad LLC News

Awards

Anteriad Named a Strong Performer in Marketing and Sales Data Report

Anteriad has been recognized as a Strong Performer in Forrester Research's Q1 2026 report on Marketing and Sales Data Providers for B2B. The report highlights Anteriad's superior data sourcing, privacy compliance, and extensive supporting services. Anteriad's capabilities include data consulting, sourcing, unification, and marketing activation, making it a compelling option for organizations seeking comprehensive marketing support.

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Product

Anteriad Reveals Five Opportunities for B2B Marketing Growth in EMEA

Anteriad released a research report titled "UK B2B Marketing Edge: 5 Opportunities to Drive Growth in 2026," highlighting AI and data as critical components for B2B marketing success. The report identifies opportunities such as balancing growth, improving data quality, leveraging AI, scaling personalization, and forming strategic partnerships to enhance marketing performance.

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Awards

Anteriad Recognized as a 2025 Stratus Award Winner for Cloud Innovation

Anteriad has been honored with the 2025 Stratus Award for Cloud Innovation by the Business Intelligence Group. This recognition highlights the Anteriad Marketing Cloud platform's excellence in cloud technology, offering B2B marketers enhanced visibility and control over buyer behavior. The platform integrates data, programs, and analytics to drive measurable results, reinforcing Anteriad's leadership in data-driven marketing innovation.

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Awards

Fortune Media and Great Place To Work Name Anteriad to 2025 Best Workplaces in Advertising & Marketing List, Ranking #15

Anteriad has been recognized by Fortune Media and Great Place To Work as one of the 2025 Best Workplaces in Advertising & Marketing, ranking #15. This accolade highlights Anteriad's strong workplace culture and growth, marking the second consecutive year on the list. The recognition is based on employee feedback and underscores the company's commitment to creating a positive work environment.

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Anteriad LLC Profile

Company Name

Anteriad LLC

Company Website

https://anteriad.com/

HQ Location

2 International Drive, Rye Brook, NY 10573, US

Employees

101-250

Social

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Financials

PRIVATE