Anteriad Overview

Anteriad provides full-funnel B2B marketing solutions, including intent data and demand generation. Account-based marketing and customer acquisition strategies are also offered by Anteriad.

Use Cases

Customers recommend Lead Analytics, Account Management, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Anteriad.

Other use cases:

  • Direct Marketing
  • Collaboration
  • Channel Marketing
  • Social Media Marketing
  • Digital Marketing
  • Identify Target Customers
  • Campaign Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Improve Stakeholder Relations are the most popular business priorities that customers and associates have achieved using Anteriad.

Other priorities:

  • Establish Thought Leadership
  • Enhance Customer Relationships
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Efficiency
  • Improve ROI
See all business priorities See less business priorities

Anteriad Use-Cases and Business Priorities: Customer Satisfaction Data

Anteriad works with different mediums / channels such as E-Mail. and Social Media.

Peer review evidence (same sources as the product rating summary)

"...The mission of the Intelligence & Analytics group at MeritDirect is to promote Data Driven Decision Making that ensures and enables growth for our clients...." B2B Marketing Solutions & Services
"...Q11 Associates has been in the B2B direct marketing space for several decades...." Testimonials
"...From data sourcing, data hygiene, business intelligence, analytics, SEM strategy to predictive modeling, Merit helps our lean, but mighty team do it all...." B2B Marketing Solutions & Services

Anteriad, belong to a category of solutions that help Lead Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Anteriad Customer wins, Customer success stories, Case studies

What Are the key features of Anteriad for Lead Analytics?

How can Anteriad optimize your Account Management Workflow?

What Are the key features of Anteriad for Direct Marketing?

How efficiently Does Anteriad manage your Collaboration?

11 buyers and buying teams have used Cuspera to assess how well Anteriad solved their Lead Generation needs. Cuspera uses 135 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Lead Generation needs.

 

RTIC Outdoors' Journey to Sustained B2B Growth Powered by Anteriad

RTIC Outdoors achieved 11% B2B growth using Anteriad Growth Accelerator, a data-driven marketing strategy. The partnership enabled RTIC to expand its B2B custom shop through precision audience data, ...multi-channel messaging, and incrementality measurement. The pilot program delivered $2.7 million in incremental revenue and $8.5 million in new B2B quotes, showcasing the effectiveness of Anteriad's full-funnel marketing approach.

Read on →
 

RTIC Drives $2.7M in Incremental Revenue with Anteriad Growth Accelerator

Anteriad's Growth Accelerator helped RTIC, an outdoor lifestyle brand, achieve $2.7M in incremental revenue and 11% growth in its B2B channel within six months. The solution utilized large-scale B2B ...data, channel orchestration, and advanced measurement techniques to drive engagement and accelerate purchase decisions. This partnership enabled RTIC to expand its B2B presence, generating $8.5M in new B2B quotes.

Read on →
 

RTIC Drives $2.7M in Incremental Revenue with Anteriad Growth ...

Anteriad's Growth Accelerator helped RTIC Outdoors achieve $2.7M in incremental revenue and 11% B2B growth. The partnership utilized Anteriad's data-driven marketing strategies, including large-scale... B2B data, channel orchestration, and advanced measurement techniques. This collaboration enabled RTIC to expand its B2B segment, generating $8.5M in new quotes and achieving a 6.7x incremental ROAS.

Read on →

Anteriad - Marketing And Advertising - Medium

USA

Anteriad used Browsi’s PolarisAI inventory intelligence to improve programmatic ad campaigns. They layered PolarisAI into their DSP workflow across 10 brand campaigns. This approach found hidden opti...mization opportunities and removed low-quality ad placements. As a result, Anteriad achieved up to a 25% lift in click-through rates with no extra media spend. The team delivered better engagement and greater media efficiency for their clients.

Read more →
 

RTIC Outdoors - Consumer Goods - Medium

Houston, USA

Anteriad Growth Accelerator helped RTIC Outdoors generate $2.7 million in incremental revenue. RTIC saw 11% growth in its B2B business within six months. The solution used multi-channel marketing and... advanced measurement analytics. RTIC moved from stalled growth to strong B2B results. The program produced $8.5 million in new B2B quotes and a 6.7x return on ad spend. RTIC measured true business impact using incrementality testing and match-back analysis.

Read more →
 

Gopher Sport - Retail - Medium

Owatonna, USA

Anteriad used Performance Max with geo-targeting for Gopher Sport. Non-branded shopping campaigns had stalled and missed ROAS goals. Anteriad focused ads on high-potential areas to reach valuable aud...iences. Revenue from non-branded campaigns grew by over 200%. ROAS increased by 125%. Conversions rose by 231% and revenue by 210% compared to previous efforts.

Read more →

Why B2B marketers choose Anteriad

Video Thumbnail
lightning

Peers used Anteriad for lead analytics and account management

Anteriad Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (21)
Custom Reports

4.46/5 ★

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (21)
Custom Reports

4.46/5 ★

Read Reviews (25)

Software Failure Risk Guidance

?

for Anteriad

Top Failure Risks for Anteriad

Anteriad LLC News

Awards

Fortune Media and Great Place To Work Name Anteriad to 2026

Anteriad has been named to the 2026 Fortune Best Workplaces in Advertising & Marketing list, ranking 21st. This marks the third consecutive year Anteriad has received this recognition, highlighting its strong workplace culture and commitment to its employees.

Read more →
Awards

Fortune Media and Great Place To Work Name Anteriad to 2026 - GlobeNewswire

Anteriad has been named to the 2026 Fortune Best Workplaces in Advertising & Marketing list, ranking 21st. This marks the third consecutive year Anteriad has received this recognition, highlighting its strong work culture and commitment to employee satisfaction.

Read more →
Awards

Anteriad Named a Notable Vendor in New B2B Intent Data Report - Yahoo Finance

Anteriad has been recognized as a notable vendor in Forrester Research's "The Intent Data Providers for B2B Landscape, Q3 2026" report. The report highlights Anteriad's focus on analytics, buying group analysis, and customer marketing. Anteriad emphasizes its investment in first-party and proprietary signals amidst the shift towards AI-powered search disrupting traditional signal capture methods.

Read more →
Executive

Anteriad Announces Jeff Wolf as New CFO

Anteriad has appointed Jeff Wolf as its new CFO. With over 20 years of financial leadership experience, Wolf will oversee Anteriad's global financial strategy and support its expansion in the B2B marketing space. Previously, he served as CFO at Agital and Vetio Animal Health, bringing expertise in private equity and large-scale integrations.

Read more →

Anteriad LLC Profile

Company Name

Anteriad LLC

Company Website

https://anteriad.com/

HQ Location

2 International Drive, Rye Brook, NY 10573, US

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

PRIVATE