cuspera logo CUSPERA

Phrazor vs Keen: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Phrazor vs. Keen is based on a specific set of business needs and context. The comparison uses 4905 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Phrazor and Keen

Phrazor, Keen, SAP Lumira, Pyramid Analytics, etc., belong to a category of solutions that help Business Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Phrazor covers Competitive Intelligence, Social Media Management, Performance Management, Engagement Management, etc.

Keen focuses on Event Management, Funnel Analysis, Engagement Management with Video, Social Media Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Phrazor

Focus area

Phrazor is better than Keen for

Software Failure Risk

  • medium

logo Keen

Focus area

Keen is better than Phrazor for

Software Failure Risk

  • low

About

Self-service BI tool providing end-to-end reporting automation to business users

The Fully Managed Event Streaming Platform that Scales with the Application

Financials

NA

SERIES B

Business Need

Total Processes
(we found evidences for)

46

42

Total Goals
(we found evidences for)

11

9

Top Processes

Evidences indicate better relative satisfaction


competitive intelligence


social media management

social media analytics


performance management


engagement management

engaging and following up


generation of new leads


training & onboarding


content management


workflow management




lead qualification

lead qualification: technographic


category management


communication management

sending & publishing communications




products & pricelist management



helpdesk management



relationship management


customer feedback management

measuring customer satisfaction


sales document management

proposal & quote management




social media marketing



lifetime value management





billing and invoice management


community building


knowledge management


revenue cycle management



Top Goals

Goals Achieved

  • Improve ROI

  • Increase sales & revenue

  • Improve internal communications

  • Acquire customers

  • Grow market share

  • Enhance customer relationships

  • Improve visibility

  • Improve efficiency

  • Improve stakeholder relations

  • Improve consistency

  • Increase customer life time value

  • See 8 more
  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Scale best practices

  • Increase customer life time value

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • See 6 more

Top Channels

Channels Used

  • mobile

  • mobile app

  • video

  • social media

  • e-mail

  • user generated content

  • offline

  • point of sale

  • website

  • See 6 more
  • mobile

  • mobile app

  • video

  • social media

  • e-mail

  • user generated content

  • offline

  • point of sale

  • website

  • See 6 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Business Setting