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Oktopost vs TweetDeck: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Oktopost vs. TweetDeck is based on a specific set of business needs and context. The comparison uses 9414 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Oktopost and TweetDeck

Oktopost, TweetDeck, Sprinklr Core, Planable, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Oktopost covers Social Media Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, Communication Management with Social Media, etc.

TweetDeck focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.

"Leveraging the Act-On-Oktopost integration has completely revolutionized our approach to B2B social marketing. We now have complete transparency through tracking of social marketing activity by campaign all the way through to lead conversion. We're ...looking forward to Oktopost and Act-On continuing to support the achievement of our marketing goals and those of our clients. " - Mark Donkin

"We are excited by this early success in brand awareness with our first-ever Twitter Ads campaign. In the future, we’ll explore how we can increase engagement with companies across industries that care about putting team health and well-being first. " - Kristin Ginn

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Oktopost

Focus area

Oktopost is better than TweetDeck for

Software Failure Risk

  • low

logo TweetDeck

Focus area

Software Failure Risk

  • medium

About

B2B Social Media Management Platform

TweetDeck: Social Media dashboard application

Age

2013

2008

Financials

SEED

PRIVATE

Business Need

Total Processes
(we found evidences for)

83

91

Total Goals
(we found evidences for)

16

14

Top Processes

Evidences indicate better relative satisfaction


social media management

engaging on social media

social media analytics

scheduling post to social media

monitoring social media

managing social media account


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


searching for content


advocacy management


campaign analytics

campaign monitoring


social media marketing


account management


generation of new leads


workflow management


conversion management



training & onboarding





international marketing




lead qualification

lead qualification: technographic



touchpoint management


competitive intelligence




channel management



trade show marketing


helpdesk management


database marketing



community marketing



motivation management



influencer marketing


customer feedback management


sales document management

proposal & quote management





follower management


conference call management



sales call management


products & pricelist management


promotion management




opportunity management



Top Goals

Goals Achieved

  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Acquire customers

  • Establish thought leadership

  • Grow market share

  • Enhance customer relationships

  • Improve brand engagement

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Manage risk

  • Improve efficiency

  • Improve stakeholder relations

  • Improve visibility

  • See 13 more
  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Improve internal communications

  • Launch new products

  • Establish thought leadership

  • Improve brand engagement

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve efficiency

  • Increase sales & revenue

  • See 11 more

Top Channels

Channels Used

  • social media

  • Twitter

  • Facebook

  • website

  • offline

  • video

  • promotions

  • user generated content

  • blogs

  • mobile

  • phone calls

  • Instagram

  • on premises

  • trade shows

  • LinkedIn

  • events

  • chat

  • mobile app

  • Facebook page

  • games

  • point of sale

  • e-mail

  • mass media

  • television

  • print media

  • newspaper

  • Facebook at work

  • causes and charity

  • Slack

  • coupons

  • display advertisement

  • newsletter

  • radio

  • Pinterest

  • magazine

  • review sites

  • movies

  • Whatsapp

  • See 35 more
  • social media

  • Twitter

  • Facebook

  • website

  • offline

  • video

  • promotions

  • user generated content

  • blogs

  • mobile

  • phone calls

  • Instagram

  • on premises

  • trade shows

  • LinkedIn

  • events

  • chat

  • mobile app

  • Facebook page

  • games

  • point of sale

  • e-mail

  • mass media

  • television

  • print media

  • newspaper

  • Facebook at work

  • causes and charity

  • Slack

  • coupons

  • display advertisement

  • newsletter

  • radio

  • Pinterest

  • magazine

  • review sites

  • movies

  • Whatsapp

  • See 35 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting