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Criteo Audience Match vs Amazon Advertising: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Criteo Audience Match vs. Amazon Advertising is based on a specific set of business needs and context. The comparison uses 1226 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Criteo Audience Match and Amazon Advertising

Criteo Audience Match belong to a category of solutions that help Display Advertising, whereas Amazon Advertising belong to a category of solutions that help Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Criteo Audience Match covers Engagement Management with Promotions, Advertisement with Mobile, Campaign Management, Communication Management with Mobile, etc.

Amazon Advertising focuses on Advertisement with Review Sites, Communication Management with Review Sites, Campaign Management with Review Sites, Engagement Management with Review Sites, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Criteo Audience Match

Focus area

Software Failure Risk

  • medium

logo Amazon Advertising

Focus area

Software Failure Risk

  • medium

About

Manage: Mobile Performance Advertising

Amazon Advertising

Age

2005

1994

Financials

SERIES D

IPO

Business Need

Total Processes
(we found evidences for)

15

61

Total Goals
(we found evidences for)

5

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications



loyalty management


training & onboarding



promotion management


searching for content


content management

searching for content



products & pricelist management





Top Goals

Goals Achieved

  • Scale best practices

  • Improve stakeholder relations

  • Increase sales & revenue

  • Increase customer life time value

  • Acquire customers

  • See 2 more
  • Acquire customers

  • Build brand awareness

  • Increase sales & revenue

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve brand engagement

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Establish thought leadership

  • Increase customer life time value

  • See 9 more

Top Channels

Channels Used

  • review sites

  • Amazon

  • website

  • display advertisement

  • social media

  • video

  • promotions

  • Facebook

  • offline

  • user generated content

  • blogs

  • phone calls

  • point of sale

  • e-mail

  • mass media

  • television

  • Twitter

  • mobile

  • mobile app

  • coupons

  • eBay

  • events

  • trade shows

  • games

  • Doubleclick

  • LinkedIn

  • Instagram

  • on premises

  • Pinterest

  • movies

  • chat

  • Snapchat

  • omnichannel

  • See 30 more
  • review sites

  • Amazon

  • website

  • display advertisement

  • social media

  • video

  • promotions

  • Facebook

  • offline

  • user generated content

  • blogs

  • phone calls

  • point of sale

  • e-mail

  • mass media

  • television

  • Twitter

  • mobile

  • mobile app

  • coupons

  • eBay

  • events

  • trade shows

  • games

  • Doubleclick

  • LinkedIn

  • Instagram

  • on premises

  • Pinterest

  • movies

  • chat

  • Snapchat

  • omnichannel

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

No Data

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low

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Migration Risk

medium

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medium

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Business Setting