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Compare Amobee vs Criteo Dynamic Retargeting

Comparison Summary

For Amobee vs Criteo Dynamic Retargeting comparison, Our AI algorithm looked at 2548 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Amobee and Criteo Dynamic Retargeting to solve their respective business needs.

Pros and cons of Amobee and Criteo Dynamic Retargeting

Amobee is more suited to businesses that require Advertisement with Mass Media and Engagement Management where as Criteo Dynamic Retargeting is focused towards Advertisement with Website and Engagement Management with Mobile .

Both Amobee and Criteo Dynamic Retargeting are Cross Channel Advertising software, peers recommend Amobee for advertisement where as Criteo Dynamic Retargeting is more known for campaign analytics .

logo Amobee

Focus area

Amobee is better than Criteo Dynamic Retargeting for

Software Failure Risk

  • low

logo Criteo Dynamic Retargeting

Focus area

Criteo Dynamic Retargeting is better than Amobee for

Software Failure Risk

  • medium

About

Advertising solutions that unify, optimize and grow your business.

Criteo Dynamic Retargeting | Criteo

Age

2005

Financials

SERIES D

SERIES D

Business Need

Total Processes
(we found evidences for)

52

67

Total Goals
(we found evidences for)

12

16

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up




communication management

sending & publishing communications


competitive intelligence


workflow management


social media management

social media analytics


campaign management

campaign monitoring


lead qualification

lead qualification: technographic

lead qualification: demographic




channel management


segmentation and targeting


content management


training & onboarding




touchpoint management


social media marketing


relationship marketing


performance management


international marketing


loyalty management

identify target customers


sales document management

proposal & quote management


lifetime value management



generation of new leads


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve brand engagement

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve visibility

  • Launch new products

  • Establish thought leadership

  • See 9 more
  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Build brand awareness

  • Improve brand engagement

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Improve efficiency

  • Launch new products

  • Scale best practices

  • Increase average basket value

  • Improve stakeholder relations

  • Improve visibility

  • Grow market share

  • See 13 more

Top Channels

Channels Used

  • website

  • mobile

  • display advertisement

  • social media

  • video

  • mobile ads

  • promotions

  • user generated content

  • blogs

  • mass media

  • television

  • Facebook

  • phone calls

  • e-mail

  • coupons

  • mobile app

  • offline

  • point of sale

  • Twitter

  • review sites

  • games

  • Facebook page

  • Amazon

  • eBay

  • Pinterest

  • movies

  • out of home

  • billboards

  • events

  • radio

  • newsletter

  • See 28 more
  • website

  • mobile

  • display advertisement

  • social media

  • video

  • mobile ads

  • promotions

  • user generated content

  • blogs

  • mass media

  • television

  • Facebook

  • phone calls

  • e-mail

  • coupons

  • mobile app

  • offline

  • point of sale

  • Twitter

  • review sites

  • games

  • Facebook page

  • Amazon

  • eBay

  • Pinterest

  • movies

  • out of home

  • billboards

  • events

  • radio

  • newsletter

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting