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Active Engagement Platform vs Kochava: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Active Engagement Platform vs. Kochava is based on a specific set of business needs and context. The comparison uses 1416 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Active Engagement Platform and Kochava

Active Engagement Platform belong to a category of solutions that help Event Management, whereas Kochava belong to a category of solutions that help Marketing Attribution. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Active Engagement Platform covers Engagement Management with Video, Advertisement with Social Media, Communication Management with E-Mail, Campaign Management, etc.

Kochava focuses on Advertisement with Mobile, Engagement Management with Mobile, Communication Management with Mobile, Contact List Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Active Engagement Platform

Focus area

Software Failure Risk

  • medium

logo Kochava

Focus area

Software Failure Risk

  • medium

About

Online Event Registration & Management Software by ACTIVE Network

Kochava: Mobile Attribution Platform & Mobile App Analytics

Age

2006

Financials

M&A

PRIVATE

Business Need

Total Processes
(we found evidences for)

34

45

Total Goals
(we found evidences for)

6

15

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



communication management

sending & publishing communications


campaign management



sales document management

contract management


competitive intelligence


membership management




contact list management


conference call management



customer feedback management


relationship management


training & onboarding


segmentation and targeting


social media analytics


engaging on social media


social media management

social media analytics

engaging on social media






category management


lead qualification: behavioural


lead qualification

lead qualification: behavioural


generation of new leads




Top Goals

Goals Achieved

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • See 3 more
  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Grow market share

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Establish thought leadership

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Build brand awareness

  • Improve brand engagement

  • Increase sales & revenue

  • Improve visibility

  • See 12 more

Top Channels

Channels Used

  • mobile

  • mobile app

  • offline

  • point of sale

  • social media

  • mass media

  • television

  • mobile ads

  • chat

  • Snapchat

  • text SMS

  • promotions

  • phone calls

  • Twitter

  • website

  • e-mail

  • games

  • Pinterest

  • out of home

  • billboards

  • on premises

  • review sites

  • Amazon

  • video

  • Facebook

  • See 22 more
  • mobile

  • mobile app

  • offline

  • point of sale

  • social media

  • mass media

  • television

  • mobile ads

  • chat

  • Snapchat

  • text SMS

  • promotions

  • phone calls

  • Twitter

  • website

  • e-mail

  • games

  • Pinterest

  • out of home

  • billboards

  • on premises

  • review sites

  • Amazon

  • video

  • Facebook

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting