Latest Product Updates and Feature Enhancements in SMS Marketing
Salesforce Expands MuleSoft Agent Fabric with Automated Discovery - Salesforce
Salesforce has expanded its MuleSoft Agent Fabric with new automated discovery capabilities, enhancing AI agent management across platforms like Salesforce Agentforce, Amazon Bedrock, and Google Clou...d's Vertex AI. The update introduces Agent Scanners for automatic detection and cataloging of AI agents, providing a unified control plane for governance and visibility. This development supports scalable AI deployment, offering seamless integration and oversight of agents and tools within the enterprise.
New and upcoming innovations for Agentforce Commerce
Salesforce has introduced new innovations for Agentforce Commerce, enhancing B2C commerce with AI-driven features. These include agentic shopping for personalized experiences, ChatGPT catalog integra...tion, and Google's Universal Commerce Protocol integration. New capabilities in contextual search, connected commerce, intelligent order management, and point-of-sale systems are also highlighted. These updates aim to improve customer engagement, operational efficiency, and drive growth.
NCPR Scrubbing & Spam Filtering: Staying Compliant in Indias SMS Ecosystem
SMSGatewayCenter emphasizes the importance of compliance with India's SMS regulations, particularly NCPR scrubbing and spam filtering, to ensure successful messaging campaigns. The platform automates... NCPR scrubbing, maintains clean contact lists, and optimizes message content to protect sender reputation and comply with TRAI regulations. These practices help businesses avoid penalties and enhance SMS campaign effectiveness.
Agentforce MCP Beta Brings All the Power of Tool Calling, None of the Context Bloat
Salesforce has introduced Agentforce MCP Support in beta, enhancing AI agent capabilities by integrating Anthropic's Model Context Protocol. This feature allows enterprises to connect agents to third...-party tools with ease, manage access controls, and prevent data exposure. The integration aims to improve interoperability and security for AI agents, offering a streamlined setup and management process.
Salesforce rolls out new AI-powered Slackbot for enterprise customers - Investing.com India
Salesforce has launched an AI-powered Slackbot to help enterprise users perform tasks without leaving Slack. The tool, part of Salesforce's Agentforce 360 vision, integrates AI to understand user con...text and improve productivity. Available to Business+ and Enterprise+ customers, it aims to streamline workflows while maintaining security standards.
Salesforce Bolsters Customer Trust and Resilience with Net New ISO 22301Certification
Salesforce has achieved the ISO/IEC 22301:2019 certification, enhancing its business continuity management. This certification ensures operational resilience and minimal downtime for Salesforce's ser...vices, including Sales Cloud, Service Cloud, and others. It complements existing certifications like ISO 27001 and ISO 42001, reinforcing Salesforce's reputation as a trusted provider of AI, data, and CRM solutions.
New! Next Gen Marketing Cloud, Archive and New Licensing Now Generally Available for ISVs
Salesforce has launched the Next Gen Marketing Cloud, Archive, and a new licensing model for ISVs, now generally available. These offerings allow ISVs to embed Salesforce's AI-native capabilities dir...ectly into their applications, enhancing marketing automation, personalization, and data governance. The new licensing structure aims to reduce costs and increase adoption by shifting to a login-based model.
Salesforce Enhances AI Reliability with New Observability Tools for Agents
Salesforce has introduced new observability tools to enhance AI agent reliability, focusing on analytics, optimization, and health monitoring. These tools provide small businesses with insights into ...AI performance, enabling better decision-making and operational efficiency. Early adopters like 1-800Accountant and Engine report improved service quality and scalability. The tools aim to address challenges in managing AI agents, offering a pathway for businesses to optimize AI deployment.
AutoRABIT Announces FedRAMP Milestones for Salesforce Security Solutions
AutoRABIT has achieved FedRAMP Moderate Authorization to Operate (ATO) for its CodeScan and Guard solutions, enhancing security for Salesforce environments in government agencies. These solutions add...ress Salesforce's unique security challenges by automating code analysis and monitoring configurations, aligning with federal compliance standards to protect sensitive data and streamline compliance processes.
Inbound Call Center Software | CallHub
CallHub introduces its inbound call center software, designed for seamless integration with existing campaign tools. The platform supports both inbound and outbound calls, offering features like auto...matic call distribution, interactive voice response, and queue callbacks. It ensures compliance with major security standards and integrates with popular CRMs, enhancing efficiency for political, nonprofit, and business organizations.
Cyntexa Announces Updates to ChargeOn on Salesforce AppExchange - Markets Financial Content
Cyntexa has updated its ChargeOn application on Salesforce AppExchange, enhancing payment processing and orchestration capabilities. ChargeOn integrates with over 14 global payment gateways, offering... streamlined revenue automation and eliminating vendor lock-in. The update includes advanced features for secure, efficient payment management within Salesforce, including PCI and DSS compliance.
Salesforces Slack to stop direct service in China, The Information reports - TipRanks
Salesforce is restricting third-party companies from long-term indexing and storing Slack messages, impacting rival enterprise AI firms like Glean. This move tightens Salesforce's control over Slack ...data, potentially limiting AI competitors' access.
Turn Google Sheets Into a Voice-Call Powerhouse with SMS Gateway Center
SMS Gateway Center has introduced a new Google Sheets integration that automates voice calls using webhooks. This solution allows sales and support teams to initiate voice calls directly from Google ...Sheets, enhancing efficiency by automating follow-ups. The integration features real-time triggers, duplicate safety, and detailed logging, providing managers with control and transparency over the call process.
Salesforce Defines New AI Tools for Small Business Archetype - StartupHub.ai
Salesforce has launched the "Agentblazer" archetype and Agentforce 360 platform to transform small businesses with AI. This initiative integrates AI across business functions, enhancing customer rela...tions and operations. The platform offers automation and data-driven insights, positioning Salesforce as a comprehensive AI partner for SMBs.
Salesforce Agentic AI Redefines Service Automation
Salesforce has announced a milestone for its Agentforce platform, an advanced AI system that has managed over two million customer interactions. Agentforce leverages Salesforce's unified platform, in...tegrating structured and unstructured data to deliver personalized, context-aware responses. This innovation enhances customer service by automating routine inquiries, allowing human agents to focus on complex problem-solving and strategic engagement. Future enhancements include natural voice capabilities and deeper personalization.
Salesforce Agentic AI Reshapes Enterprise Operations - StartupHub.ai
Salesforce is advancing its Agentic AI, embedding intelligent agents across enterprise operations through its Partnerblazer ecosystem. This initiative aims to transform business processes from reacti...ve to proactive, with applications in sectors like healthcare and compliance. Agentforce and AgentExchange platforms enable partners to integrate solutions, enhancing automation and decision-making. Salesforce's strategy highlights a shift towards AI-driven enterprise transformation.
BulkSMS.coms GDPR Compliance Readiness Update | BulkSMS.com
BulkSMS.coms GDPR Compliance Readiness Update | BulkSMS.com
Salesforce AI Sustainability: The Business Value Imperative - StartupHub.ai
Salesforce is leveraging AI to transform sustainability from a compliance task into a strategic business driver. At the Dreamforce conference, Salesforce highlighted its Agentforce Net Zero offering,... which integrates sustainability data with business operations. This approach enhances operational efficiency and competitive advantage by centralizing data, improving reporting accuracy, and enabling AI-driven insights for strategic decision-making.
Salesforce Agentic Commerce: AI Redefines Retail
Salesforce introduces Agentic Commerce, leveraging AI to enhance retail experiences. New tools and partnerships with OpenAI and Stripe integrate commerce into conversational AI, improving product dis...covery and personalization. Features like Shopper Agent and Agentic Boost streamline customer interactions and inventory management. The platform also integrates with Adyen for payment flexibility and supports Google Android and Zebra Technologies for hardware upgrades, marking a strategic shift towards AI-driven commerce.
Medallia Upgrade Adds Real-Time "Frontline" Data
Medallia has upgraded its platform with new AI capabilities aimed at enhancing customer and employee experiences. The update includes Intelligent Summaries for Text Analytics, Mobile Scorecard Notifi...cations, expanded Spanish language support, and Root Cause Assist on Mobile Scorecards. These features deliver real-time insights to frontline workers, enabling faster, smarter decision-making and significant efficiency gains.
Salesforce Story: Vibe Coding Demo - Salesforce
Salesforce has launched Agentforce Vibes, a low-code development tool that uses natural language prompts to build AI applications. This tool allows users to create apps from descriptions without codi...ng, leveraging company data for context. It aims to simplify app development by treating AI as a collaborative partner, enabling developers to focus on shaping solutions rather than writing code.
Slack and Salesforce unveil custom industry solutions for digital HQs - Cita Directa
Slack and Salesforce have launched custom industry solutions aimed at creating digital headquarters for businesses. These solutions, developed with Salesforce consulting partners, target sectors like... financial services, manufacturing, and retail. They offer industry-specific features to streamline operations and improve customer interactions, available through Salesforce's AppExchange platform.
Salesforce introduces Data 360 as part of its new platform
Salesforce has introduced Data 360, a unified data foundation integrating Data Cloud, Tableau, MuleSoft, and the upcoming Informatica acquisition. This platform enhances enterprise intelligence by pr...oviding real-time contextual insights, supporting smarter decision-making and orchestrated collaboration. Data 360 strengthens Salesforce's Agentforce 360 platform, enabling digital agents to act and learn in real time with improved data governance and transparency.
Agentforce AI Voice Agents Are Future-Ready - Salesforce
Salesforce introduces Agentforce Voice, an AI-powered voice assistant designed to enhance customer service by offering natural, immediate, and cost-effective support. The system uses real-time data a...nd machine learning to personalize interactions and escalate calls as needed. Key innovations include the Flash Planner for rapid decision-making and a trust layer for reliable asynchronous logging. Companies like Engine are piloting this technology to improve customer experience and reduce costs.
Introducing eVerse: Enterprise Simulation Environments to Train AI Agents
Salesforce AI Research introduces eVerse, a new enterprise simulation framework designed to train AI agents for enhanced capability and consistency. eVerse uses synthetic data, realistic testing, and... reinforcement learning to optimize AI performance in enterprise settings. The framework has shown significant improvements, such as a 69% increase in task success rates, and is being piloted with customers like UCSF Health to improve healthcare billing processes.
Introducing eVerse: Enterprise Simulation Environments to Train AI Agents - Salesforce
Salesforce AI Research introduces eVerse, a framework for training AI agents in enterprise simulation environments. eVerse optimizes agent capability and consistency through synthetic data, realistic... testing, and reinforcement learning. It aims to address "jagged intelligence" in AI models, enhancing reliability in business operations. The framework is being piloted with customers like UCSF Health to improve healthcare billing systems.
Salesforce boosts AI capabilities with global launch of Agentforce 360
Salesforce has globally launched its AI platform, Agentforce 360, which automates routine tasks and integrates with its cloud-based tools. The platform serves 12,000 customers, including Reddit, Open...Table, and Adecco. Additionally, Salesforce's Slack will incorporate conversational AI for task completion and data gathering.
Salesforce Announces the Agentic Enterprise. - Salesforce
Salesforce has launched Agentforce 360, a platform that integrates AI agents with human workflows to enhance productivity and customer engagement. This release, part of the Agentic Enterprise initiat...ive, includes features like a conversational development studio, voice capabilities, and hybrid reasoning. It aims to transform business operations by enabling AI-driven decision-making and efficiency across various sectors.
Agentic AI-Powered Contact Center Built on Salesforce - PwC
PwC has launched the Agentic AI-Powered Contact Center, built on Salesforce technologies, to enhance customer engagement. This AI-first model integrates Salesforce's Agentforce Service, providing con...versational AI and unified customer data for improved efficiency and customer satisfaction. The collaboration aims to transform customer service into a growth engine, offering significant cost reductions and CSAT enhancements across industries.
Salesforce earns first ISO 42001 certification
Salesforce has achieved the ISO 42001 certification for its AI platforms, including Agentforce, Einstein, and Slack AI. This certification, the first international AI-management standard, highlights ...Salesforce's commitment to ethical and transparent AI practices, ensuring compliance with global benchmarks for security and responsibility.
Tata Chemicals launches ChemForce CRM platform with Salesforce - Techcircle
Tata Chemicals has launched ChemForce, a CRM platform developed with Salesforce, to enhance customer interaction management and sales processes in India. Built on Salesforce Manufacturing Cloud, Chem...Force integrates sales and customer data, aiming to improve data accuracy and decision-making with analytics and AI tools. Initially for sales teams in India, the platform's scope will expand to other departments and regions.
Stitch Fix Offers Customers AI-Powered 'Vision' of Outfits | PYMNTS.com
Stitch Fix has launched "Stitch Fix Vision," an AI-powered tool that provides customers with personalized outfit recommendations and visualizations. This tool uses proprietary algorithms and customer... data to offer imagery of users styled in various outfits and settings. It is part of Stitch Fix's broader AI innovation strategy, including the recent AI Style Assistant.
Salesforce unveils data & AI tools to tackle governance gaps - IT Brief Australia
Salesforce has expanded its platform with new data governance and AI tools to enhance enterprise AI adoption. Key features include a metadata layer for structured data, Data Cloud Context Indexing fo...r interpreting unstructured content, and Data Cloud Clean Rooms for secure data collaboration. Additionally, Salesforce introduced Tableau Semantics for unified data interpretation and MuleSoft Agent Fabric for AI agent management. These innovations aim to improve AI integration, security, and governance across business operations.
Salesforce launches MuleSoft Agent Fabric - Daily FT
Salesforce launches MuleSoft Agent Fabric - Daily FT
Salesforce launches AI 'trust layer' to tackle enterprise deployment failures plaguing 80% of projects
Salesforce launches AI 'trust layer' to tackle enterprise deployment failures plaguing 80% of projects
Klaviyo expands AI capabilities with Marketing Agent and Customer Agent
Klaviyo has launched the Marketing Agent and expanded the availability of the Customer Agent, enhancing its AI-driven B2C CRM capabilities. The Marketing Agent autonomously manages campaigns and pers...onalizes content, while the Customer Agent offers 24/7 support across multiple channels. Additional updates include integration with external AI models and enhanced reporting features.
Salesforce help pages replace search with Agentforce AI
Salesforce replaced the search function on some help pages with its AI-powered Agentforce bot, causing user dissatisfaction due to unreliable results. This change, part of Salesforce's broader AI str...ategy, has sparked criticism from users who find the AI less efficient than traditional search. The move appears aimed at increasing AI adoption and revenue.
Salesforce (CRM) Launches Agentforce Vibes to Enhance Enterprise App Development - GuruFocus
Salesforce has launched Agentforce Vibes, a generative AI tool aimed at enhancing enterprise app development. This tool transforms natural language into code, streamlining the development process wit...h enterprise-grade security and governance. It integrates with Salesforce's ALM tools and supports various IDEs, enhancing the development of Salesforce applications.
Klaviyo Advances AI-first B2C CRM with the Launch of Marketing Agent and Customer Agent - Silicon Canals
Klaviyo Advances AI-first B2C CRM with the Launch of Marketing Agent and Customer Agent - Silicon Canals
Salesforce Shares Life Science Cloud for Customer Engagement Availability - Salesforce
Salesforce announced the availability of its Life Sciences Cloud for Customer Engagement, designed to enhance interactions between life sciences companies and healthcare professionals. This new solut...ion offers a consumer-grade mobile experience with enterprise-grade security, facilitating faster market access for therapies. It includes features like smart summaries, AI-enabled compliance, and integration with platforms like Apple iPad and AWS Marketplace. Pfizer and Fidia are early adopters, leveraging the platform to improve patient access to treatments.
Strategic Partnerships and Integrations in SMS Marketing
LM, PG&E, Salesforce and Wells Fargo Launch EMBERPOINT to Tr - ASDNews
Salesforce, along with Lockheed Martin, PG&E, and Wells Fargo, has launched EMBERPOINT, a venture aimed at transforming wildfire prevention and response. Salesforce will provide the digital foundatio...n, integrating data streams into a real-time response engine using Agentforce and Slack. This partnership seeks to enhance wildfire safety through advanced technologies and coordinated efforts.
Salesforce Partners with Google to Launch Universal Commerce Protocol ...
Salesforce and Google have expanded their partnership to launch the Universal Commerce Protocol (UCP), enabling Agentforce Commerce merchants to integrate with Google's AI-driven shopping experiences.... This collaboration aims to enhance product discovery and checkout processes across Google's platforms, leveraging AI for seamless, conversational commerce.
Google's Mandiant releases free Salesforce access control checker - iTnews
Mandiant, a Google-owned security vendor, has released AuraInspector, an open-source tool to detect access control misconfigurations in Salesforce environments. The tool identifies potential security... gaps in the Salesforce Aura framework, helping prevent unauthorized data access. It automates the detection of misconfigurations, using Salesforce's GraphQL API to bypass data retrieval limits. AuraInspector is available on GitHub but is not an official Google product.
IDrive Launches Salesforce Backup: Offering Comprehensive, Automatic Cloud-to ... - Yahoo Finance
IDrive has launched a new product, IDrive Salesforce Backup, which provides comprehensive, automated cloud-to-cloud backup for Salesforce data and metadata. This solution offers enterprise-grade feat...ures, including automated daily backups, ransomware-ready disaster recovery, and granular restore capabilities. It ensures compliance with SOC 2 Type 2, SEC, SOX, and HIPAA standards, and is priced at $20/user/year with unlimited storage.
Fortimize Expands Salesforce Performance Suite With New Data Utilization Assessment
Fortimize has introduced a Data Utilization Assessment to its Salesforce Performance Suite. This new tool aids Salesforce customers in optimizing data movement, credit usage, and architecture readine...ss, crucial for managing usage-based pricing models. It enhances transparency and predictability, supporting AI and multi-cloud expansion without destabilizing operations.
Salesforce and AWS Launch Agentforce 360 to Simplify Enterprise AI Adoption
Salesforce and AWS have launched Agentforce 360, a platform designed to simplify AI adoption for enterprises. This collaboration combines Salesforce's CRM expertise with AWS's cloud capabilities, off...ering features like compliance tools and intuitive AI integration. The platform, available via AWS Marketplace, aims to streamline AI procurement and enhance business operations, particularly for small businesses in regulated industries.
Adecco says joint venture with Salesforce can help reduce AI bubble risks - Reuters
Adecco and Salesforce have formed a joint venture aimed at mitigating risks associated with the AI bubble. This collaboration leverages Salesforce's AI CRM capabilities to enhance Adecco's offerings ...and ensure sustainable AI integration.
DataGroomr Announces Updates to its AI-Powered Data Quality App on Salesforce AppExchange
DataGroomr has updated its AI-powered data quality app on Salesforce AppExchange, introducing AI Recommendations and Live Dedupe features. These enhancements provide real-time deduplication and AI-dr...iven insights, enabling Salesforce users to automate and improve data quality management. The app's no-code interface and adaptive AI simplify data management, enhancing data accuracy and supporting downstream analytics and AI initiatives.
Pathkind Labs Partners with WebEngage to Optimize Patient Engagement
Pathkind Labs has partnered with WebEngage to enhance patient engagement. This collaboration aims to leverage WebEngage's customer engagement platform to improve communication and interaction with pa...tients, thereby optimizing the overall patient experience.
Pathkind and WebEngage unite to deliver personalised, data-driven patient experiences - IndiaMedToday
WebEngage has partnered with Pathkind Labs to enhance patient engagement through a unified digital ecosystem. This collaboration integrates multiple platforms for real-time interactions, improving pa...tient data visibility and communication efficiency. The initiative aims to deliver personalized experiences, boost lead recovery, and increase patient satisfaction, marking a significant advancement in digital healthcare communication.
Omnisend and Triple Whale Partner to Give Ecommerce Brands a Unified View of Marketing Performance
Omnisend and Triple Whale have formed a partnership to provide ecommerce brands with a unified view of marketing performance. This collaboration aims to enhance the ability of ecommerce businesses to... track and analyze their marketing efforts more effectively, leveraging the strengths of both companies' platforms.
BulkSMS.com Joins Global Fight Against SMS Fraud | BulkSMS.com
BulkSMS.com Joins Global Fight Against SMS Fraud | BulkSMS.com
Merkle Partners with Airship to Create Mobile Loyalty Accelerator Solution for Salesforce ...
Merkle, Airship, and Salesforce have partnered to create a mobile loyalty accelerator solution for Salesforce Marketing Cloud. This collaboration leverages Salesforce's Loyalty Management for scalabl...e loyalty programs, Airship's mobile-first customer experience capabilities, and Merkle's strategy and data expertise to deliver personalized, real-time loyalty experiences. The partnership aims to enhance customer engagement and drive growth through integrated mobile experiences.
Salesforce (CRM) and OpenAI Expand Partnership with New Integrations - Yahoo Finance
Salesforce and OpenAI have expanded their partnership to integrate Salesforce's Agentforce 360 platform with OpenAI's frontier models, including GPT-5. This collaboration enables users to access Sale...sforce functionalities within ChatGPT, enhancing capabilities like querying sales data and creating visualizations. Additionally, a new commerce experience allows businesses to reach ChatGPT users while maintaining control over their data and customer relationships.
Slack and Salesforce Unveil Tailored Industry Solutions for Digital HQs
Salesforce and Slack have launched tailored industry solutions for digital HQs, focusing on sectors like financial services, manufacturing, and retail. These solutions, developed with Salesforce cons...ulting partners, aim to enhance productivity and streamline operations by integrating tools and workflows. The initiative leverages Salesforce's Customer 360 and Slack's platform to offer industry-specific features, available through Salesforce's AppExchange.
Manychat Launches First-Ever Follow to DM Feature, Turning Every New Instagram ...
Manychat is rolling out Follow to DM, a Meta-approved automation that sends a direct message the instant someone follows your Instagram account. After a flood of demand from creators and businesses, ...Manychat introduced the feature to solve one of social media's biggest conversion black holes: the dead-end follow
GO7 launches Marketing Triggers with Klaviyo to unlock new revenue opportunities for airlines
GO7 and Klaviyo have launched Marketing Triggers, a marketing automation solution tailored for airlines. This tool integrates Klaviyo's CRM capabilities with GO7's platform, enabling airlines to enha...nce customer engagement and boost revenue through personalized, data-driven interactions. The solution has demonstrated success in increasing booking conversions and ancillary revenue while reducing bounce rates.
Salesforce announces expanded partnerships with OpenAI - TNGlobal - TechNode Global
Salesforce and OpenAI have expanded their strategic partnership to enhance employee and consumer experiences using Salesforces Agentforce 360 and OpenAI's frontier models, including GPT-5. This colla...boration allows integration of Salesforce's platform with ChatGPT, enabling users to query sales records and build visualizations. The partnership aims to transform enterprise workflows by embedding AI capabilities into platforms like Slack and ChatGPT, enhancing data-driven operations and customer interactions.
Salesforce & AWS deepen AI partnership to boost agentic adoption - SecurityBrief Australia
Salesforce and AWS have expanded their partnership to enhance AI adoption for enterprises, focusing on data unification, secure AI agents, and modernizing contact centers. The collaboration includes ...new integrations like Salesforce's Data 360 with AWS Clean Rooms, and the Agentforce platform on AWS Marketplace. This partnership aims to simplify AI procurement and deployment, driving agentic enterprise transformation.
Salesforce, Google Expand Partnership with Agentforce 360, Gemini - Salesforce
Salesforce and Google have expanded their strategic partnership by integrating Salesforce's Agentforce 360 platform with Google's Workspace and Gemini models. This collaboration enhances AI capabilit...ies, enabling seamless integration of sales and service functions across Google Workspace and improving AI-driven business processes. The partnership aims to boost productivity and streamline operations for enterprises by leveraging advanced AI models and interoperability.
Salesforce, AWS Collaboration Accelerates AI Transformation - Salesforce
Salesforce and AWS have deepened their collaboration to accelerate AI transformation for shared customers. This partnership focuses on integrating Salesforce's Data 360 and AWS technologies to enhanc...e AI deployment, data access, and customer experiences. Key initiatives include unified data management, secure AI agent interoperability, and streamlined procurement via AWS Marketplace, enabling businesses to harness AI's potential securely and efficiently.
Salesforce will bring Agentforce to OpenAI ChatGPT
Salesforce is expanding its partnerships with AI developers Anthropic and OpenAI. Agentforce data will be integrated into OpenAI's ChatGPT, allowing mutual customers to sell products via an instant c...heckout feature. Salesforce will also deploy Anthropic's Claude Code across its engineering team. The company plans further collaboration with Anthropic to enhance Agentforce 360 for regulated industries like financial services.
Salesforce Announces Support for Agentic Commerce Protocol with Stripe - Salesforce
Salesforce, in collaboration with Stripe and OpenAI, announced support for the Agentic Commerce Protocol (ACP) to enhance its Agentforce Commerce platform. This partnership aims to integrate AI-drive...n instant checkout capabilities, improving customer experiences and operational efficiency for merchants. The collaboration leverages Stripe's financial infrastructure to facilitate seamless transactions, marking a significant advancement in AI-powered commerce.
Singlife partners Salesforce to launch AI agent for service staff - Insurance Asia
Singlife has partnered with Salesforce to launch an AI agent for its customer service staff. This tool, utilizing Salesforces Data Cloud, enables instant access to Singlifes internal resources, enhan...cing service efficiency. Singlife is the first in Singapore to adopt Salesforces Agentforce, aiming to extend its use to financial advisers for improved client interactions.
Salesforce partners with Google Android and Zebra Technologies for POS deployment
Salesforce, Google Android, and Zebra Technologies have partnered to launch Retail Cloud POS, available on Android in December 2025. This joint solution aims to enhance retail operations by providing... hardware flexibility and improving store associate productivity. The collaboration integrates Zebra's Android-based solutions with Salesforce's platform, enabling seamless inventory management and customer engagement.
PwC & Salesforce Launch AI-Powered Contact Center Solution
Perficient and Salesforce have formed a strategic partnership to drive AI-powered business transformation. This alliance focuses on creating "agentic enterprises" by leveraging AI and data to enhance... decision-making and customer experiences. The collaboration includes deploying Salesforce's Agentforce and other AI-first technologies to unify data and accelerate business outcomes.
SaffronStays partners with WebEngage to elevate guest experience - Hotelier India
WebEngage has partnered with SaffronStays to enhance guest experiences through personalized communication and engagement strategies. This collaboration aims to increase SaffronStays' ROI by driving r...epeat bookings and customer loyalty. WebEngage's platform will enable SaffronStays to deliver timely, personalized interactions, potentially boosting direct reservations by 40% and reducing reliance on third-party channels.
Perficient and Salesforce Announces Strategic Partnership with Salesforce | MarketScreener
Perficient and Salesforce have formed a strategic partnership to leverage AI in transforming businesses into agentic enterprises. This collaboration aims to enhance employee performance, unify data, ...and accelerate decision-making. The partnership will focus on AI-first solutions like Agentforce, enabling personalized customer experiences and real-time collaboration.
Perficient and Salesforce Announce 360-Degree Partnership to Power ...
Perficient and Salesforce have announced a strategic partnership focused on AI-driven business transformation. This alliance aims to enhance data unification, accelerate decision-making, and deliver ...personalized customer experiences through AI-first solutions like Agentforce. The partnership leverages Salesforce's AI capabilities and Perficient's industry expertise to help businesses evolve into agentic enterprises, setting a new standard for business results with AI.
Oracle, Salesforce and Genesys partner with Wadan Developments to pioneer the future of smart living
Oracle, Salesforce and Genesys partner with Wadan Developments to pioneer the future of smart living
Domaine Worldwide Named Winner of the 2025 Klaviyo Global Agency ...
Domaine Worldwide was awarded the 2025 Klaviyo Global Agency Partner of the Year at Klaviyos K:BOS event. The award recognizes agencies that drive significant business results using Klaviyos platform.... Domaine Worldwide excelled in delivering data-driven customer experiences through its Shopify design and development expertise, enhancing growth and customer loyalty across North America and EMEA.
Insomniacs partners with Salesforce to launch India largest AI - ready real estate tech ecosystem with 14 products across residential , commercial & redevelopment , ETRealty
Insomniacs has partnered with Salesforce to launch an AI-ready real estate tech ecosystem in India, featuring 14 products integrated with Salesforce's Data Cloud and Marketing Cloud. This collaborati...on aims to enhance real estate workflows with AI-driven insights and personalization, providing faster implementation and cost-effectiveness for developers.
Snowflake, Salesforce, dbt Labs, BlackRock Launch Open Semantic Interchange to Standardise Data for AI
Snowflake, Salesforce, dbt Labs, BlackRock Launch Open Semantic Interchange to Standardise Data for AI
Mergers, Acquisitions, and Business Moves in SMS Marketing
Movate acquires Solomo to boost AI, Salesforce capabilities - Outsource Accelerator
Movate acquired Solomo to enhance its AI and Salesforce capabilities, focusing on healthcare sector solutions. Solomo's expertise in Salesforce-driven solutions will integrate with Movate's AI suite ...to improve enterprise data management and customer experience platforms. This acquisition aims to meet growing demand for integrated, data-driven solutions in healthcare and other sectors.
Salesforce to Acquire Qualified to Boost AI Marketing Capabilities
Salesforce has agreed to acquire Qualified, an AI marketing solutions provider, to enhance its Agentforce products. This acquisition aims to improve Salesforce's AI capabilities in marketing by integ...rating Qualified's technology for lead engagement and conversion. The deal is set to close in Salesforce's fiscal year 2027, subject to regulatory approvals.
Salesforce (CRM) Completes Informatica Acquisition - GuruFocus
Salesforce has completed its acquisition of Informatica, enhancing its AI-driven data management capabilities. The $25 per share acquisition is expected to positively impact Salesforce's financial me...trics, including earnings per share and free cash flow, by the second year post-closure. This strategic move aims to bolster Salesforce's data capabilities, supporting AI operations across enterprises.
Salesforce Completes Acquisition of Informatica
Salesforce has completed its acquisition of Informatica, enhancing its platform with Informatica's data management capabilities. This acquisition aims to strengthen Salesforce's AI-driven services by... integrating Informatica's data catalog, integration, governance, and metadata management into Salesforce's ecosystem, providing a comprehensive data foundation for AI applications.
Salesforce (CRM) Signs Definitive Agreement for Acquisition of Spindle AI - Yahoo Finance
Salesforce has signed a definitive agreement to acquire Spindle AI, a platform specializing in agentic analytics. This acquisition aims to enhance Salesforce's capabilities in agent observability and... self-improvement, focusing on custom analytics and ROI forecasting. The deal is expected to close in Q4 2026, pending customary conditions.
Salesforce to acquire Apromore, a push toward agentic process automation
Salesforce has signed a definitive agreement to acquire Apromore, a leader in process intelligence software, to enhance its agentic process automation capabilities. This acquisition will integrate Ap...romores technology into Salesforce, offering real-time process visibility and intelligent automation across business workflows. The deal is expected to close in Salesforces fiscal year 2026, strengthening its position in the process intelligence and automation market.
NTT DATA Brings EXAH Into Its Fold to Expand Salesforce Work in Middle East and Africa
NTT DATA has acquired EXAH, a Salesforce consulting firm, to enhance its Salesforce delivery capabilities in the Middle East and Africa. This acquisition aims to strengthen NTT DATA's AI-led customer... experience services and expand its reach in emerging markets. EXAH's team will join NTT DATA's global Salesforce practice, providing localized support and leveraging NTT DATA's global infrastructure.
Funding News and Financial Performance in SMS Marketing
Klaviyo to Announce Fourth Quarter and Full Year 2025 Results on February 10, 2026
Klaviyo will announce its fourth quarter and full year 2025 financial results on February 10, 2026, with a live audio webcast scheduled for the same day.
TextMagic groups sales results for Q4 2025 - Yahoo Finance UK
TextMagic reported a 2% decline in Q4 2025 revenue due to unfavorable currency exchange rates, despite a 14% increase in SMS message volume. The company introduced automation features for messaging a...nd launched Touchpoint.com for AI-driven email design. Operational measures were taken to enhance cost efficiency, including discontinuing the Romanian subsidiary.
Klaviyo to Announce Third Quarter 2025 Results on November 5, 2025
Klaviyo will announce its third quarter 2025 financial results on November 5, 2025, with a live webcast scheduled for 4:30 p.m. ET. The results and webcast link will be available on Klaviyo's investo...r relations website.
Leadership and Executive Team Updates in SMS Marketing
Theyre more productive than ever: Marc Benioff says hiring in software engineering is mostly flat at Salesforce because of AI but the company is expanding headcount in one key area - ITPro
Salesforce CEO Marc Benioff announced that while software engineering hiring remains flat due to AI-driven productivity gains, the company is expanding its workforce in sales and customer engagement ...to support its agentic AI service, Agentforce. This strategic shift highlights Salesforce's focus on enhancing customer relationships and boosting adoption of AI technologies.
TextMagic AS appoints a new Management Board member
TextMagic AS has appointed Getter Grnmann as a new member of its Management Board, effective January 7, 2026. Grnmann, who is also the company's Chief Financial Officer, will oversee financial manage...ment. The board will now consist of two members.
Klaviyo Appoints Chano Fernndez as co-CEO, Joining Co-Founder and co-CEO Andrew Bialecki - Yahoo Finance
Klaviyo has appointed Chano Fernndez as co-CEO, joining co-founder and current co-CEO Andrew Bialecki. This leadership change aims to strengthen Klaviyo's strategic direction and operational executio...n.
VC legend Ron Conway quits Salesforce Foundation after Benioff's National Guard comments
Ron Conway, a prominent venture capitalist, resigned from the Salesforce Foundation following controversial comments by Salesforce CEO Marc Benioff. Benioff's remarks supporting National Guard deploy...ment in San Francisco and his alignment with Trump led to Conway's departure. The Salesforce Foundation, focused on youth education and development, has been a significant philanthropic entity under Conway's decade-long board membership.
Salesforce strengthens SEA presence with new leadership in Indonesia and Thailand - marketech apac
Salesforce has appointed Andreas Diantoro as the new country leader for Indonesia and Apisit Kuparatana for Thailand, enhancing its leadership in Southeast Asia. Diantoro will focus on growth and str...ategy in Indonesia, while Kuparatana will lead Salesforce's expansion in Thailand, emphasizing agentic AI transformations.
Salesforce Appoints Andreas Diantoro To Lead His Business In Indonesia - VOI
Salesforce has appointed Andreas Diantoro as the new Country Leader and President Director for Indonesia. Diantoro will lead Salesforce's strategic direction and growth in Indonesia, leveraging his e...xperience from SAP, Dell, Microsoft, and HP. This move underscores Salesforce's commitment to expanding its presence and strengthening relationships with customers and partners in the region.
Awards, Recognitions, and Industry Achievements in SMS Marketing
SlickText Earns 22 G2 Awards in Winter 2026
SlickText, a leading SMS marketing platform, has received 22 awards in G2's Winter 2026 reports. The accolades span categories like SMS Marketing, Popup Builder, and QR Code Generator, highlighting t...he platform's exceptional usability, support, and ROI. CEO Matt Baglia emphasized the company's commitment to customer service as a key differentiator.
EZ Texting Wins 2026 Buyer's Choice from TrustRadius for the Second ...
TrustRadius awarded EZ Texting the 2026 Buyer's Choice Award for best capabilities, value for price, and customer relationship. This recognition, based on customer reviews, highlights EZ Texting's im...pact in mobile marketing. TrustRadius CMO Allyson Havener praised the platform's simplicity and reliability.
EZ Texting Earns a 2026 Buyers Choice Award from TrustRadius for the Second Year in a Row - MEXC
EZ Texting has won the 2026 Buyers Choice Award from TrustRadius for the second consecutive year. The award recognizes EZ Texting for best capabilities, value for price, and customer relationship in ...the mobile marketing category. This accolade is based on over 400 verified customer reviews, highlighting the platform's simplicity and effectiveness in enhancing customer engagement.
Katzion Wins Salesforce Award for Audi Singapore Innovation - EV Mechanica
Katzion, a GlobalLogic company, received the Salesforce 2025 Partner Innovation Award in the Automotive category for its work with Audi Singapore. The award recognizes Katzion's development of the On...line Direct Sale platform, powered by Salesforce technologies, which enhances automotive retail through seamless online-to-offline experiences. This platform integrates Agentforce Marketing, MuleSoft, and data-driven intelligence to offer personalized and immersive customer journeys.
Corporate News and Organizational Updates in SMS Marketing
Salesforce launches startup program in Malaysia and the Philippines - TNGlobal
Salesforce has expanded its Startup Program to Malaysia and the Philippines, providing local startups access to AI-powered products, mentorship, and go-to-market opportunities. This expansion aims to... foster growth in these regions' startup ecosystems, aligning with Salesforce's commitment to ASEAN and South Asia. The program, active since 2021, now supports over 435 startups, including more than 230 AI-first companies.
Salesforce may rebrand as Agentforce, says CEO Benioff - Yahoo Finance
Salesforce is considering rebranding its corporate name to Agentforce, as confirmed by CEO Marc Benioff. This potential change reflects a strategic shift from cloud computing to artificial intelligen...ce, aligning with recent product rebranding efforts such as "Agentforce Sales" and "Agentforce Service." Focus groups indicated a preference for AI discussions over cloud technology, influencing this possible rebranding.
APO Group - Africa Newsroom / Press release | Clickatell Celebrates 25 Years as it Enters the Age of Agentic Commerce
Clickatell celebrates its 25th anniversary, highlighting its journey from an SMS pioneer to a leader in AI-powered chat commerce. The company reflects on its innovations, including tokenized payments... in WhatsApp and Chat-2-Pay with Visa. Clickatell aims to enhance customer experiences with its AI-powered Chat Commerce Platform, promoting agentic commerce where interactions lead to secure transactions.
Clickatell Celebrates 25 Years as It Enters the Age of Agentic Commerce - Yahoo Finance
Clickatell Celebrates 25 Years as It Enters the Age of Agentic Commerce - Yahoo Finance
Salesforce refuses to accept hacker ransom demands - The Royal Gazette | Bermuda News , Business , Sports , Events , & Community
Salesforce has refused to comply with ransom demands from hackers claiming to have accessed its systems. The attackers, known as Scattered LAPSUS$ Hunters, allege they stole over a billion records fr...om 39 companies, including major brands, through phishing scams involving Salesforce Data Loader. Salesforce stated that their platform remains uncompromised and is working with authorities to address the issue.
T - Mobile whips out a stealth tactic to make customers pay more
T-Mobile will increase its late payment fee from $7 to $10 starting November 1, 2025. This change coincides with Srini Gopalan taking over as CEO. The fee hike has sparked criticism from customers wh...o see it as targeting vulnerable individuals. T-Mobile also plans to make its mobile app central for services like upgrades by January 2026.