Latest Product Updates and Feature Enhancements in SEO

 

Ahrefs Launches Custom AI Prompt Tracking for Brand Visibility - Business Wire

Ahrefs has introduced a new feature called Custom AI Prompt Tracking, designed to enhance brand visibility. This tool allows users to monitor and analyze AI-generated content prompts, providing insig...hts into brand performance and visibility across digital platforms.

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SerpApi's New Status Page Is Live!

SerpApi has launched a new Status Page to centralize service updates and incident communications. This page enhances transparency and allows users to subscribe for notifications via email, SMS, Slack..., or Microsoft Teams. Users can customize notifications based on the APIs they use, ensuring timely updates on system-wide or specific API issues.

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Data-Driven Content Pruning at Scale Using APIs and the Screaming Frog SEO Spider

Screaming Frog's SEO Spider API facilitates large-scale, data-driven content pruning by integrating with tools like Google Analytics and Google Search Console. This approach optimizes crawl budgets a...nd maintains topical authority by evaluating content performance through metrics like clicks and impressions. The API simplifies data collection, enabling efficient content management and stakeholder communication.

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Bloomreach Announces Loomi Connect, Bringing Your Brands Search Intelligence to the OpenAI Marketplace

Bloomreach has launched Loomi Connect, integrating its product discovery technology with ChatGPT via the OpenAI marketplace. This enables brands to use Bloomreach's search intelligence in conversatio...nal AI platforms, ensuring consistent and relevant product recommendations. Loomi Connect captures interaction data to enhance personalization across ecommerce and conversational channels.

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Bloomreachs AI-Powered Marketing Automation and Ecommerce Search Now Available on AWS Marketplace

Bloomreach's AI-powered marketing automation and ecommerce search solutions are now available on AWS Marketplace. This integration allows businesses to seamlessly incorporate Bloomreach's Loomi AI to...ols into their AWS-based technology stacks, enhancing real-time personalization across various customer touchpoints. This expansion aims to make Bloomreach's solutions more accessible to businesses using AWS infrastructure.

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Ahrefs Adds YouTube and Reddit Tracking to Brand Radar - Business Wire

Ahrefs has expanded its Brand Radar tool by adding tracking capabilities for YouTube and Reddit. This enhancement allows users to monitor brand mentions and engagement across these popular platforms,... providing deeper insights into brand perception and online presence.

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SerpApi Expands Its Platform with New AI Search Data Capabilities for Businesses - TMX Newsfile

SerpApi has expanded its platform with new AI-focused search data capabilities, enhancing its infrastructure for developers and enterprises building AI-driven applications. The expansion includes rea...l-time access to AI-generated search results, supporting over 50 specialized APIs. This development aims to meet the growing demand for timely and accurate data in AI and analytics, providing structured JSON responses and maintaining a 99.95% service-level agreement.

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Conductor Launches Official App in ChatGPT, Bringing Enterprise AI Search Intelligence Directly Into AI-Powered Workflows - Business Wire

Conductor has launched an official app within ChatGPT, integrating enterprise AI search intelligence into AI-powered workflows. This development enhances the accessibility and functionality of AI sea...rch capabilities for businesses using ChatGPT.

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Conductor: Introducing context-driven development for Gemini CLI

Conductor has introduced a new extension for Gemini CLI, enabling context-driven development. This extension, now in preview, allows developers to create formal specifications and plans in Markdown f...iles, enhancing project clarity and control. It shifts project context from chat logs to the codebase, ensuring a comprehensive, persistent understanding of the project.

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Semrush Launches Official App in ChatGPT, Offering Users Direct Access to Semrush Data - Business Wire

Semrush has launched an official app within ChatGPT, enabling users to directly access Semrush's data. This integration allows users to leverage Semrush's marketing tools and insights seamlessly with...in the ChatGPT environment.

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Budget-Friendly Rank Tracking Strategies with DataForSEO SERP API

DataForSEO has adapted its SERP API to optimize rank tracking costs following Google's removal of the num=100 parameter, which limited search results to 10 per page. The new pricing model charges bas...ed on the depth of results retrieved, offering discounts for additional pages. Strategies for cost-effective rank tracking include optimizing crawl depth, adjusting tracking frequency, and using features like stop-on-match and automatic refunds to manage expenses efficiently.

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SerpApi Weekly Changelog: November 24-30, 2025

SerpApi introduced the new OpenTable Reviews API, allowing developers to access structured review data from OpenTable, enhancing diner feedback analysis and sentiment tracking. The company also imple...mented bug fixes and improvements across various APIs, including Google Search, Google Shopping, and Google Maps, to enhance performance and reliability.

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BrightEdge Data Crowns 2025 The First AI-Driven Ecommerce Holiday Season

BrightEdge's data reveals a 752% increase in AI-driven referrals to ecommerce sites during the 2025 holiday season, highlighting a significant shift in consumer product discovery. Despite the rise in... AI referrals, traditional organic search remains the primary traffic source. BrightEdge positions itself as a key authority on AI-powered discovery trends.

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November 2025 SEO & AI Search Industry News: Gemini 3, Perplexity Updates, New GSC Tools, & More

Lumar has introduced its GEO toolkit aimed at optimizing websites for AI-driven search visibility. This toolkit provides data-driven insights to enhance brand visibility across large language models ...(LLMs) and improve AI citations. It is part of Lumar's broader strategy to help businesses navigate the evolving landscape of AI search.

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SerpApi Weekly Changelog: November 17-23, 2025

SerpApi's latest updates include significant enhancements to the Google Trends API, improving request performance and reducing response times. Various bug fixes were implemented across multiple APIs,... including Google AI Overview, Google News Result, Yelp Place, Apple App Store Reviews, and others, enhancing reliability and functionality for users.

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SerpApi Unveils New Way to Find and Track Google's AI Mode Cited Sources - Tech Times

SerpApi has introduced a new feature for its Google AI Mode API, enabling users to track citations used by Google's AI Mode. This update allows users to input questions and extract citation lists, wh...ich can be exported and visualized. This enhancement aims to help content creators optimize for Generative Engine Optimization by becoming citable sources in AI-generated responses.

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SerpApi Weekly Changelog: November 10-16, 2025

SerpApi's latest updates include a new Team Management feature allowing account ownership transfer, enhancing administrative flexibility. The company also improved its APIs with bug fixes and perform...ance enhancements across Google Shopping, Google Search, DuckDuckGo News, Google Images, Yelp Place, and Google Knowledge Graph APIs.

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Bloomreach Unites Search, Storytelling, and Personalization With the Launch of Personalized Media in-Grid

Bloomreach has launched Personalized Media in-Grid, a feature that enhances product-listing pages with dynamic storytelling elements. This capability integrates videos, images, and promotional conten...t into static grids, powered by Bloomreach Discovery's AI search solution. It allows retailers to engage customers through personalized, story-driven experiences, optimizing content without ongoing engineering support.

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YouTube Leads AI Search, 200x More Citations vs Others BrightEdge Data Features

BrightEdge research reveals YouTube's dominance in AI-powered search results, with a 29.5% citation share, significantly outpacing other video platforms. This highlights the importance of discoverabi...lity and AI-first optimization for marketers.

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SerpApi Weekly Changelog: November 03-09, 2025

SerpApi released new APIs, including Google Travel Explore and Google Shopping Filters, enhancing travel data access and shopping experience customization. The changelog also includes numerous bug fi...xes and improvements across various APIs, such as Google Maps, YouTube, and eBay, ensuring better data extraction and API performance.

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Ahrefs Data Shows Brand Mentions Boost AI Search Rankings

Ahrefs' latest data reveals that brand mentions significantly enhance AI search rankings. Tim Soulo, Ahrefs' CMO, emphasized the importance of off-page SEO, noting that brand mentions correlate stron...gly with improved AI search visibility. The Ahrefs Brand Radar tool helps identify frequently cited domains in AI search, aiding in strategic brand placement. Ryan Law, Director of Content Marketing, highlighted the role of topicality in brand mentions, with a correlation coefficient of 0.67 indicating a strong relationship between brand mentions and AI search prominence.

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DataForSEO API v.3

DataForSEO API v.3

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Introducing SerpApi Bing Copilot API

Introducing SerpApi Bing Copilot API

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Semrush Launches Semrush One, Empowering Marketers to Win Every Search in the AI Era

Semrush has launched Semrush One, a comprehensive solution integrating traditional SEO with AI search capabilities. This platform supports marketers in optimizing brand visibility across search engin...es and AI discovery tools like ChatGPT. Available in three tiers, Semrush One offers features like AI visibility tracking and competitive insights, aiming to enhance marketers' performance in the evolving AI-driven search landscape.

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Bloomreach and Uniform Unveil Conversational Commerce Framework

Bloomreach and Uniform Unveil Conversational Commerce Framework

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Botify Launches AI Visibility to Eliminate Blind Spots for Brands - New Castle News

Botify Launches AI Visibility to Eliminate Blind Spots for Brands - New Castle News

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Semrush Enterprise Announces General Availability of Site Intelligence

Semrush has launched the general availability of Site Intelligence, a comprehensive site health and monitoring solution. This tool integrates large-scale crawling, continuous monitoring, and accessib...ility checks to enhance website visibility and performance. Built on Ryte's technology, it helps enterprises detect and resolve technical issues, improving site health and safeguarding brand visibility in AI-driven search environments.

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TapClicks Introduces AI Breakthrough: Turning Data into Instant Insights | TapClicks

TapClicks has launched its AI Reporting Suite, SmartReports, which integrates AI Agents, SmartSlides, SmartEmail, and mobile apps to automate marketing reporting. This suite transforms data into acti...onable insights, enhancing communication and enabling marketers to deliver strategic value. It features over 12,500 SmartConnector integrations for comprehensive data management and analytics.

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Bloomreach Partners with Databricks - destinationcrm.com

Bloomreach, the agentic platform for personalization, today announced a partnership with Databricks, the data and AI company. As part of this partnership, Bloomreach is launching a brand-new native i...ntegration with Databricks, which will allow marketers to import data directly from the Databricks Data Intelligence Platform into Bloomreach without help from IT or engineering teams.

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Integrazioni e report: porta i dati SEOZoom dove ti servono davvero

Integrazioni e report has enhanced its SEOZoom platform with integrations for Google Search Console and Google Analytics, enabling users to import keywords and access advanced reporting. The platform... also supports Looker Studio for creating dynamic dashboards and offers APIs for custom solutions. These integrations streamline data management and enhance decision-making for SEO professionals.

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Whats New at SerpApi: September 2025 Changelog

SerpApi's September 2025 changelog introduces new APIs, including Google AI Mode and Facebook Profile APIs, enhancing scraping capabilities. Key updates include AI-recommended product scraping in Goo...gle Shopping and metric zoom targeting in Google Maps API. The Google Product API is discontinued, with the Google Immersive Product API recommended as an alternative. Numerous bug fixes and improvements across various APIs were also implemented.

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TapClicks Launches 13 New AI Insights Agents to Elevate Smart Marketing | TapClicks

TapClicks has launched 13 new AI-powered Insights Agents, expanding its TapInsights suite to 18 agents. These tools provide marketers with actionable intelligence, enhancing efficiency and performanc...e across marketing roles. Key agents include Proposal Builder, Churn Risk Detector, and Competitor Audit. The new agents are available immediately as part of the September 2025 release.

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Siteimprove & Optimizely Launch AI Agent Integration for Content Optimization & Governance

Siteimprove & Optimizely Launch AI Agent Integration for Content Optimization & Governance

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Siteimprove Expands Agentic Content Intelligence Platform with AI Agents for Content Strategy, Mobile App Accessibility, and User Behavior Insights

Siteimprove has enhanced its Agentic Content Intelligence Platform with three new AI-driven capabilities: Content Blueprint AI, Mobile Solutions Suite, and Digital Experience Analytics (DXA). These t...ools aim to improve content strategy, mobile app accessibility, and user behavior insights, enabling enterprises to deliver accessible, high-performing digital content across channels.

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Siteimprove Expands Agentic Content Intelligence with AI Agents for Strategy, Accessibility and User Insights

Siteimprove Expands Agentic Content Intelligence with AI Agents for Strategy, Accessibility and User Insights

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Siteimprove Expands Agentic Content Intelligence Platform with AI Agents for Content Strategy, Mobile App Accessibility, and User Behavior Insights - PR Newswire

Siteimprove has expanded its Agentic Content Intelligence Platform with three new AI capabilities: Content Blueprint AI, Mobile Solutions Suite, and Digital Experience Analytics (DXA). These enhancem...ents aim to improve content strategy, mobile app accessibility, and user behavior insights. The platform helps enterprises create compliant, high-performing content across channels, offering tools for prioritizing content actions, early accessibility checks, and user behavior analytics.

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BrightEdge Data Finds AI Accounts for Less Than 1% Search, Organic Traffic Continues to Dominate

BrightEdge has introduced two new innovations, the AI Early Detection System and AI Catalyst Recommendations, to help marketers leverage AI in digital marketing. These tools provide real-time analyti...cs on AI search traffic and offer actionable insights to enhance AI-driven strategies. Despite AI's growth, organic search remains the primary driver of conversions, emphasizing the need for a balanced approach.

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Semrush Launches AI Visibility Index: The Definitive Industry Benchmark for Brand Performance in AI Search

Semrush has launched the AI Visibility Index, a new industry benchmark for brand performance in AI-powered search platforms. Built on Semrush Enterprises AI Optimization tool, the Index provides mark...eters with insights into brand visibility across AI platforms like ChatGPT and Google AI Mode. It includes a microsite and a 130-page report, offering data visualizations, competitor analysis, and an AI Visibility Playbook to help marketers optimize for AI search.

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AI-Powered SEO Research Agent with OpenAI & SerpApi

SerpApi has launched an AI-powered SEO Research Agent that integrates OpenAI's function-calling with SerpApi's Google search tools. This agent automates SEO tasks such as keyword discovery, competito...r analysis, and news monitoring by synthesizing real-time SERP data into comprehensive reports. It leverages tools like search_web, search_autocomplete, search_news, and check_rank to provide marketers with up-to-date insights, enhancing SEO strategies efficiently.

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HawkSearch Now Available on Salesforce AppExchange with Advanced Connector

HawkSearch, powered by Agentic-AI, is now available on Salesforce AppExchange, enabling B2B companies to enhance their eCommerce experience. The integration with Salesforce's Agentforce and Generativ...e-AI aims to boost traffic, conversion, and order value. Companies like Seattle Aviation Solutions and Darley have already adopted the HawkSearch Salesforce Connector, highlighting its impact. Bridgeline Digital emphasizes the partnership's potential for significant growth.

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BigCommerce Catalyst Connector by HawkSearch Launches in Partnership with Cronix

HawkSearch, in collaboration with Cronix, has launched the BigCommerce Catalyst Connector, a new SDK that integrates AI-powered search into BigCommerce's Catalyst framework. This partnership enhances... product discovery, personalization, and analytics for eCommerce storefronts, enabling merchants to optimize engagement and conversions.

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Siteimprove Unveils AI-Driven SEO Intelligence Suite Powered by MarketMuse

Siteimprove has launched its AI-driven SEO Intelligence Suite, integrating with MarketMuse to enhance SEO, content strategy, and keyword intelligence. The suite includes modules like SEO Enterprise, ...Content Blueprint AI, and Keyword Intelligence, aiming to unify SEO efforts and optimize marketing performance. It addresses challenges in aligning paid and organic strategies, providing marketers with tools to improve ROI and streamline workflows.

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Siteimprove Launches Agentic Content Intelligence Platform

Siteimprove has launched Siteimprove.ai, an agentic content intelligence platform that unifies content compliance and performance for the AI era. The platform includes modular agents for accessibilit...y, SEO, analytics, and content strategy, built on Amazon Bedrock. It aims to improve AI search visibility and compliance, integrating seamlessly with existing content workflows and systems.

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HawkSearch Unveils AI-Powered Unified Search

HawkSearch, part of Bridgeline Digital, has introduced "Unified Search," an AI-powered tool that combines keyword and concept search to enhance user experience. This innovation aims to deliver more r...elevant search results by integrating natural language processing, improving customer engagement. The feature is part of Bridgeline's Agentic-AI project, aligning with their mission to support digital transformation.

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HawkSearch Revolutionizes Search with Unified AI-Powered Concept, Image, and Keyword Search

HawkSearch, part of Bridgeline Digital, has launched Unified Search in its Hermes release, integrating AI-powered Concept, Image, and Keyword Search. This feature enhances product discovery and custo...mer experience by delivering precise, relevant results. The Hermes release also includes real-time merchandising rule previews and keyword performance notifications, improving search accuracy and eCommerce conversions.

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Semrush Report Examples & Templates Made Easy

Semrush introduces My Reports, offering automated SEO reporting with customizable templates and one-click PDF exports. Users can streamline reporting through ready-made templates, custom branding, an...d integration with over 35 platforms. Reports can be scheduled for automatic delivery, enhancing efficiency and consistency. Pricing is tiered, with Base and Pro options providing varying levels of customization and integration.

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Scrape Short Videos from Google Search Results Using Python

SerpApi has launched a Google Short Videos API, enabling users to scrape short video content from Google Search results. The API simplifies web scraping by handling proxies and CAPTCHAs, returning st...ructured JSON data. It supports various programming languages and no-code integrations, offering flexibility for businesses and researchers to analyze video trends and brand mentions efficiently.

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Optimize for AI Visibility with Lumars New GEO Toolkit

Lumar has launched a new GEO toolkit to enhance AI visibility for websites. This toolkit provides dashboards and reports to optimize sites for AI discovery, understanding, and inclusion. It offers in...sights into AI crawlability, rendering, and indexability, helping brands improve their presence in AI-generated responses and AI search features. The toolkit aims to transition from guesswork to data-driven analysis for better AI search visibility.

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Product Update: A New and Improved Dashboard Design

Prerender.io has launched a new dashboard design, enhancing data analysis and crawler interaction insights. Key features include seamless domain selection, improved data analysis with customizable da...te ranges, and advanced filtering for crawler types, including AI crawlers. The dashboard also offers customizable KPI cards and visual charts for better performance tracking, such as pages crawled, cache hit ratio, and error rates.

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Latest HawkSearch Release Empowers Merchandisers with AI Control and Enterprise - Grade Analytics

HawkSearch, a platform under Bridgeline Digital, has released an upgrade featuring an AI Workbench and Advanced Analytics. This update empowers merchandisers with control over AI tools and insights i...nto site search performance. The new features include customizable AI prompts and enhanced analytics using AWS QuickSight, integrating with Google Analytics for comprehensive reporting.

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HawkSearch Launches Enterprise AI Control Platform with Advanced ...

Bridgeline Digital has launched a major upgrade to its HawkSearch platform, introducing an AI Workbench and Advanced Analytics powered by AWS QuickSight. These features empower merchandisers to manag...e AI prompts independently and offer enhanced product search insights. The update supports customizable embedding models and LLMs, integrating with Rapid UI for improved search experiences and business intelligence solutions.

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Searching eBay with AI and Automation using n8n

SerpApi's eBay Search API is integrated into an n8n workflow to automate product identification and pricing on eBay using AI. This tutorial extends a previous workflow by adding AI processing to refi...ne product titles and using SerpApi to fetch live pricing data. The setup includes using Google Lens via SerpApi for image recognition and OpenAI for AI-driven title selection.

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Whats New at SerpApi: July 2025 Changelog

SerpApi released several updates in July 2025, including a free plan upgrade from 100 to 250 searches per month and a new "Google Video Light API" for faster video data collection. The JSON Restricto...r feature allows users to specify fields in API responses. Other enhancements include multiple filters on the Google Shopping API and various bug fixes across APIs like Google Search and Bing Search.

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seoClarity Unveils ArcAI Insights: The First Action Layer for AI Search Optimization

seoClarity has launched ArcAI Insights, an extension of its ArcAI product suite, designed to enhance AI search optimization. This tool transforms AI search visibility data into actionable insights, p...roviding SEO teams with clear recommendations for improving brand mentions and citations. ArcAI Insights integrates with platforms like JIRA for task management and supports global teams for coordinated actions across various regions.

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TapClicks Launches SmartEmail: AI-Driven Insights Delivered Straight-to-Inbox | TapClicks

TapClicks has launched SmartEmail, an AI-driven feature that automates the creation and delivery of marketing performance insights directly to stakeholders' inboxes. This tool combines TapClicks' Ope...rator and Insights Agent technologies to provide narrative insights, enhancing communication and efficiency for marketing professionals. SmartEmail is designed to streamline data-driven communication and is now available to select users.

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BrightEdge Uncovers Growing Divergence Between ChatGPT and

BrightEdge released research highlighting a divergence between ChatGPT and Google AI in search behavior. ChatGPT focuses on task-first prompts, suggesting tools and apps, while Google prioritizes inf...ormational content. This shift impacts how brands optimize for visibility across AI and traditional search. BrightEdge's AI Catalyst helps brands adapt, with 27% of clients using it daily to optimize across platforms.

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Altezza Introduces Service as Software Platform for AI-Powered Search Optimization

Altezza has launched its Service as Software platform, integrating AI with SEO expertise for enterprise eCommerce retailers. This platform automates SEO tasks like sitemap management, internal linkin...g, and content creation, offering scalable services that enhance search visibility without manual effort. It addresses gaps in traditional SEO tools by delivering client-specific outcomes, ensuring brands remain visible in AI-driven search channels.

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National Janitorial and Sanitation Distributor Selects HawkSearch to ...

Altair released an eBook showcasing 100 AI-powered engineering use cases across various industries, illustrating AI's role in transforming product development. The eBook serves as a guide for organiz...ations to implement AI strategies, highlighting benefits like cost reduction and innovation acceleration. It features applications in automotive, healthcare, and aerospace, among others.

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Press Release: Altezza Introduces Service as Software

Altezza has launched its AI-powered Service as Software platform, transforming traditional SEO consulting into automated services for enterprise eCommerce retailers. This innovative model integrates ...AI capabilities to deliver comprehensive search optimization solutions, including sitemap management, internal linking, on-page SEO, and content creation, directly through the platform. This approach aims to enhance search visibility in both traditional and AI-powered search channels.

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Ahrefs Adds AI Content Scores to Site Explorer

Ahrefs has introduced an "AI Content Level" metric in its Site Explorer tool, providing a domain-wide percentage score that estimates AI-generated content on websites. This feature uses statistical t...oken analysis and neural pattern recognition to identify AI models like GPT-4o and Llama. The metric aims to help users in competitive audits and quality checks by offering insights into AI content usage across domains.

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TapClicks Launches Build-Your-Own Agent Feature to Deliver Custom AI Insights at Scale | TapClicks

TapClicks has launched the "Build-Your-Own Agent" feature within its AI Agent ecosystem, allowing users to create customized AI-driven insights without engineering resources. This feature enables mar...keters to tailor AI workflows for specific client needs, automate reporting, and generate strategic insights. The new capability enhances TapClicks' AI-enabled marketing platform, offering total customization, prompt-driven automation, and seamless integration across dashboards.

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Semrush's AI Pivot: A Strategic Play to Dominate Digital Marketing Tools - AInvest

Semrush is leveraging AI to enhance its digital marketing tools, focusing on enterprise clients with products like the AI Optimization and AI Toolkit. The company reported strong financial growth, wi...th a 22% revenue increase in Q1 2025 and a notable rise in enterprise customers. Despite regulatory and economic challenges, Semrush's AI-driven strategy aims to capture a significant share of the digital marketing tools market.

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Strategic Partnerships and Integrations in SEO

 

HawkSearch Joins Agentic Commerce Alliance to Shape the Future of AI-Driven Commerce - guardonline.com

HawkSearch has joined the Agentic Commerce Alliance to help shape AI-driven commerce by developing open standards for autonomous agents. This collaboration aims to ensure that these agents operate tr...ansparently and effectively across platforms, benefiting merchants and shoppers. HawkSearch will contribute its expertise in AI-powered product discovery and personalization to this initiative.

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Prerender and Netlify Join Forces with New Partnership

Prerender has partnered with Netlify to launch a new extension on Netlify's Global Extensions Marketplace. This integration allows Netlify users to easily enable search-ready rendering for JavaScript...-heavy sites, improving search visibility and indexing. The partnership aims to enhance SEO and AI visibility, providing value to developers, SEO professionals, and marketing teams.

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Bridgeline Digital's HawkSearch joins NAED as Allied Partner (BLIN ...

HawkSearch, a product of Bridgeline Digital, has joined the National Association of Electrical Distributors (NAED) as an Allied Partner. This partnership will leverage HawkSearch's AI capabilities to... enhance product discovery and customer satisfaction for distributors, supporting digital transformation through events and strategic initiatives.

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iQuanti and Profound Partner to Advance Organic Search in the AI Era

iQuanti has partnered with Profound to enhance organic search capabilities in the AI era. This strategic alliance integrates Profound's AI visibility data into iQuanti's AI Search offering, enabling ...brands to optimize their presence across AI-powered platforms like ChatGPT and Google AI Mode. The collaboration aims to transform AI-generated answers into actionable marketing channels, leveraging iQuanti's data-driven marketing expertise and Profound's real-time AI visibility intelligence.

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Semrush joins Adobe to power next-gen generative AI marketing

Semrush has partnered with Adobe to enhance generative AI marketing solutions. This collaboration aims to integrate Semrush's data-driven marketing tools with Adobe's AI capabilities, offering advanc...ed marketing strategies for businesses.

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Prerender.io Announces Strategic Partnership with Oncrawl

Prerender.io has formed a strategic partnership with Oncrawl, a technical SEO and data analysis platform. This collaboration aims to enhance the indexing and crawlability of JavaScript-heavy websites..., combining Prerender.io's rendering capabilities with Oncrawl's data insights. The partnership supports developers, SEO teams, and marketers in optimizing website performance and improving organic search visibility.

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Prerender.io Partners with OtterlyAI for Search Analytics

Prerender.io and OtterlyAI have formed a partnership to enhance search analytics, focusing on AI-driven search environments. This collaboration aims to help marketing and SEO teams optimize content v...isibility and performance in AI-powered search results. Prerender.io provides fully rendered, SEO-ready HTML, while OtterlyAI offers real-time insights into content citation across AI systems, enabling enterprises to adapt their strategies effectively.

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Semrush Launches Enterprise Partner Program to Empower Agencies and Match Customers With Certified Partners

Semrush has launched its Enterprise Partner Program to expand its enterprise reach and create growth opportunities for marketing agencies. This program allows certified partners to sell and service c...lients using Semrush's platform, enhancing online visibility and marketing ROI. The initiative includes collaboration with agencies like Dentsu and offers benefits such as accelerated deal velocity and strategic partner marketing collaboration.

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Bloomreach and Uniform to Unveil New Turnkey Conversational Commerce Framework at Upcoming MACH Alliance AI Hackathon

Bloomreach and Uniform have introduced a turnkey conversational commerce framework at the MACH Alliance AI Hackathon. This solution, built on AWS, integrates product catalogs from various commerce pl...atforms and enhances them with AI-driven tagging and metadata optimization. It powers Bloomreach Clarity's conversational shopping interface, enabling brands to maintain control over customer relationships while offering a seamless shopping experience.

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Bloomreach Partners With Databricks to Connect Data With Real-time Marketing Activation - Yahoo Finance

Bloomreach has partnered with Databricks to launch a native integration that allows marketers to import data directly from Databricks into Bloomreach, bypassing IT bottlenecks. This integration facil...itates real-time marketing activation by enabling enriched customer profiles, real-time campaign triggers, and synchronized product catalogs, thereby enhancing personalized customer experiences.

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Bloomreach Partners With Databricks to Connect Data With Real-time Marketing Activation

Bloomreach has partnered with Databricks to launch a native integration that allows marketers to import data directly from Databricks into Bloomreach, bypassing IT bottlenecks. This integration enabl...es real-time synchronization of customer profiles and product catalogs, facilitating hyper-personalized marketing campaigns. The collaboration empowers marketers with direct access to comprehensive data, enhancing customer segmentation and campaign triggers.

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TapClicks Becomes Hubspot App Partner with a Certified Integration | TapClicks

TapClicks has joined HubSpot's App Partner Program with a certified integration, enhancing its marketing automation platform's visibility and reach. This partnership allows marketers to integrate Tap...Clicks' AI-enabled solutions with HubSpot, streamlining data management and reporting. The collaboration aims to provide marketers with efficient tools for data-driven decision-making and campaign optimization.

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Unilog Partners with HawkSearch to Power Advanced Search for eCommerce - FinancialContent

Unilog has partnered with HawkSearch to enhance eCommerce search capabilities. This collaboration aims to leverage HawkSearch's advanced search technology to improve product discovery for Unilog's eC...ommerce platform.

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Siteimprove and Optimizely Launch AI Agent-to-Agent Integration to Transform Content Compliance and Content Performance in the Agentic Era

Siteimprove and Optimizely have launched the first AI agent-to-agent integration to enhance content compliance and performance. This collaboration allows Siteimprove.ai and Optimizely Opal agents to ...work together, automating content optimization and accessibility compliance within the Optimizely CMS. The integration aims to streamline workflows, reduce compliance risks, and improve content discoverability, benefiting enterprises with faster, more efficient content creation and management.

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Shopware partners with HawkSearch to enhance customer experience, boost online sales

Shopware and HawkSearch have formed a strategic partnership to integrate AI-driven search technology into Shopware's eCommerce platform. This collaboration aims to enhance customer engagement and boo...st online sales by improving product discovery and personalization. The partnership will provide thousands of Shopware users access to HawkSearch's advanced search capabilities, enhancing efficiency and market differentiation.

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Groove Commerce Partners with Bridgeline to Bring AI-Powered Search Functionality to B2B eCommerce Merchants

Bridgeline Digital partners with Groove Commerce to integrate HawkSearch AI technology into B2B eCommerce platforms like BigCommerce and Shopify. This collaboration aims to enhance customer engagemen...t and sales by providing AI-powered search functionality. The partnership aligns with Bridgeline's strategy to expand market presence and improve technological accessibility for online shoppers.

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ChatGPT Relies on Google Search for Real-Time Data via SerpApi

OpenAI's ChatGPT integrates Google search results via SerpApi to access real-time data, highlighting AI's reliance on traditional search infrastructures. This integration allows ChatGPT to provide ti...mely responses, though it raises ethical and scalability concerns. SerpApi's role in this process underscores the interdependent nature of tech ecosystems, where startups enable AI models to stay relevant with up-to-date information.

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Digidarts partners with Semrush to scale AI search solution DareAISearch

Digidarts has partnered with Semrush to enhance its AI-GEO solution, DareAISearch, which aids brand visibility in AI-driven search interfaces like ChatGPT. This collaboration leverages Semrush's data... capabilities to expand DareAISearch's reach and effectiveness globally, benefiting brands in India, the UAE, the UK, and Australia.

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Bloomreach partners with Shopify to deliver AI-powered personalization ...

Bloomreach and Shopify have partnered to deliver AI-powered personalization, enhancing ecommerce experiences for enterprise brands. This collaboration integrates Bloomreach's Loomi AI with Shopify, b...oosting revenue per visitor by 50% and conversion rates by 21%. Brands like Lovall and ThirdLove benefit from personalized campaigns, increasing automation flow revenue by 310% and CRM revenue by 51%.

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Prerender.io Announces Strategic Partnership with Innovadis

Prerender.io has formed a strategic partnership with Innovadis, a Dutch digital agency, to enhance SEO for ecommerce platforms. This collaboration aims to tackle JavaScript visibility issues, improvi...ng search engine visibility for clients like Elektroshop, which saw a 195% boost in SERP features. Innovadis will now offer enhanced implementation support and specialized configurations for complex ecommerce solutions.

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Bloomreach and Snowflake Partner to Personalize CX Journey

Bloomreach and Snowflake have partnered to enhance customer experience personalization by integrating Bloomreach's AI-powered marketing solutions with Snowflake's AI Data Cloud. This collaboration al...lows businesses to leverage enterprise-grade data infrastructures for personalized marketing, enabling seamless data activation and enriched customer insights. The integration supports automated campaign triggers and ensures data security through selective import capabilities.

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Bloomreach selects Flows to power data orchestration and automation across its platform - European Gaming Industry News

Bloomreach has partnered with Flows to enhance data orchestration and automation across its platform. This collaboration integrates Flows' no-code automation suite, enabling Bloomreach customers to c...onnect systems, enhance segmentations, and trigger journeys across multiple channels without technical barriers. The partnership aims to provide smarter, faster customer experiences and streamline operations for Bloomreach's clients.

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Mergers, Acquisitions, and Business Moves in SEO

 

Adobe (ADBE) Snaps Up Semrush in Quiet AI Market Plot

Adobe has acquired Semrush to enhance its AI capabilities. This strategic move aims to bolster Adobe's position in the AI market by integrating Semrush's data-driven marketing tools.

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Adobe to Acquire Semrush Holdings

Adobe announced its intent to acquire Semrush Holdings, expanding its digital marketing capabilities.

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August 2025 SEO News: Google AI Mode Expansion, Top Stories Personalization, & More

Lumar, formerly Deepcrawl, has released a new Generative Engine Optimization (GEO) toolkit to enhance AI search visibility. This toolkit helps users track and address issues affecting AI search prese...nce, improving technical SEO and site optimization. The announcement is part of Lumar's broader efforts to provide advanced website optimization tools.

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Funding News and Financial Performance in SEO

 

Semrush Announces Third Quarter 2025 Financial Results

Semrush reported its third-quarter 2025 financial results, highlighting a 15% year-over-year revenue increase to $112.1 million. The company emphasized growth in its AI and enterprise segments, with ...AI portfolio ARR more than doubling. Cash flow from operations reached $21.9 million. Semrush also launched the Enterprise Partner Program and new AI-driven products, including Semrush One and Enterprise Site Intelligence.

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Semrush's Q2 2025: Navigating Contradictions in Customer Acquisition ...

Semrush reported a 20% YoY revenue increase to $108.9M in Q2 2025, driven by enterprise SEO and AI optimization demand. AI products reached $25M ARR, with 60% growth from upgrades. The company shifte...d focus to AI and enterprise segments for better ROI, impacting customer acquisition strategies. Currency fluctuations affected margins due to euro-denominated expenses.

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Semrush Announces Second Quarter 2025 Financial Results

Semrush reported its Q2 2025 financial results, showing a 20% year-over-year revenue increase to $108.9 million. Despite a loss from operations of $4.3 million, the company highlighted strong adoptio...n of its AI and Enterprise products. Semrush also announced a $150 million share repurchase program, emphasizing its commitment to shareholder value. The company expects continued growth with a revenue forecast of $443-446 million for 2025.

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Semrush Holdings, Inc. Announces Investor Conference Call to Review Second Quarter 2025 Financial Results

Semrush Holdings, Inc. will announce its second-quarter 2025 financial results on August 4, 2025, and will host an investor conference call on August 5, 2025, to discuss the results.

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Semrush Earnings Call: Q2 2025 Financial Results Date Announced | SEMR ...

Semrush Holdings, Inc. will release its Q2 2025 financial results on August 4, 2025, after market close, with a conference call scheduled for August 5, 2025, at 8:30 a.m. ET. The call will be hosted ...by CEO Bill Wagner and CFO Brian Mulroy, and will be accessible via webcast.

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Leadership and Executive Team Updates in SEO

 

Siteimprove Appoints Ritesh Daryani as New Chief Human Resources Officer

Siteimprove has appointed Ritesh Daryani as the new Chief Human Resources Officer. Daryani, with over 20 years of experience in technology companies, will lead Siteimprove's people strategy and workf...orce expansion. He will report directly to CEO Nayaki Nayyar and focus on enhancing employee experience and culture as the company enters a new growth phase.

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Siteimprove appoints Ritesh Daryani as Chief Human Resources Officer

Siteimprove has appointed Ritesh Daryani as Chief Human Resources Officer. Daryani, with over 20 years of experience in technology companies, will lead Siteimprove's employee experience and workforce... expansion efforts. He previously served as Chief People Officer at Edifecs, where he significantly contributed to the company's growth and acquisition by Cotiviti.

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Awards, Recognitions, and Industry Achievements in SEO

 

Siteimprove Named a Leader in Digital Accessibility Platforms

Siteimprove has been recognized as a Leader in The Forrester Wave: Digital Accessibility Platforms, Q4 2025. The Siteimprove.ai platform excelled in Strategy and Current Offering categories, receivin...g top scores in Vision, Innovation, and Partner Ecosystem. This recognition highlights Siteimprove's unique approach by integrating accessibility with SEO, analytics, and content strategy, distinguishing it from other market leaders.

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Bloomreach Named a Visionary in the 2025 Gartner® Magic Quadrant for Multichannel Marketing Hubs

Bloomreach has been recognized as a Visionary in the 2025 Gartner Magic Quadrant for Multichannel Marketing Hubs. This accolade highlights its innovative AI-powered marketing orchestration, including... the Bloomreach Engagement platform and Loomi AI, which enhance personalized customer experiences across various sectors. The company serves over 1,400 brands globally, transforming multichannel marketing through real-time data and automation.

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Bloomreach Named a Visionary in the 2025 Gartner Magic QuadrantTM for ...

Bloomreach has been recognized as a Visionary in the 2025 Gartner Magic Quadrant for Multichannel Marketing Hubs. This accolade highlights Bloomreach's innovative approach to personalized marketing t...hrough its Engagement platform, which leverages AI for marketing orchestration. The platform serves various sectors, including retail and hospitality, across North America and EMEA, enhancing customer experiences with real-time data and AI-powered automation.

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Bloomreach Named to 2025 Inc. 5000 List - MarTech Cube

Bloomreach has been named to the 2025 Inc. 5000 list, recognizing its status as one of America's fastest-growing private companies. This marks the fourth year Bloomreach has achieved this honor, high...lighting its innovation in AI-powered personalization and significant growth despite economic challenges. CEO Raj De Datta attributes this success to the company's focus on advancing personalized shopping experiences.

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Bloomreach Expands Global Footprint with New Data Center Serving Australia and New Zealand

Bloomreach has been named to the 2025 Inc. 5000 list, recognizing it as one of America's fastest-growing private companies. This marks the fourth year Bloomreach has achieved this honor, highlighting... its innovation in AI-powered personalization and significant growth amidst economic challenges. The company continues to enhance customer experiences through its AI shopping assistant, Bloomreach Clarity, and has received industry recognition as a leader in personalization engines.

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Bloomreach Named to 2025 Inc. 5000 List of America's Fastest Growing ...

Bloomreach has been recognized on the 2025 Inc. 5000 list as one of America's fastest-growing private companies. This marks the fourth consecutive year Bloomreach has achieved this honor, highlightin...g its innovation and growth in AI-powered personalization. The company continues to advance its offerings, such as Bloomreach Clarity, an AI shopping assistant.

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