Latest Product Updates and Feature Enhancements in Mobile Marketing
Insider One Announces Native Integration with ChatGPT Apps
Insider One has launched a native integration with ChatGPT Apps, enabling brands to drive business outcomes through conversational engagement. This integration allows brands to activate campaigns, ca...pture engagement data, and connect interactions to customer profiles and journeys within Insider One. The integration aims to transform AI-driven conversations into measurable, omnichannel customer engagement strategies.
Salesforce Expands MuleSoft Agent Fabric with Automated Discovery - Salesforce
Salesforce has expanded its MuleSoft Agent Fabric with new automated discovery capabilities, enhancing AI agent management across platforms like Salesforce Agentforce, Amazon Bedrock, and Google Clou...d's Vertex AI. The update introduces Agent Scanners for automatic detection and cataloging of AI agents, providing a unified control plane for governance and visibility. This development supports scalable AI deployment, offering seamless integration and oversight of agents and tools within the enterprise.
New and upcoming innovations for Agentforce Commerce
Salesforce has introduced new innovations for Agentforce Commerce, enhancing B2C commerce with AI-driven features. These include agentic shopping for personalized experiences, ChatGPT catalog integra...tion, and Google's Universal Commerce Protocol integration. New capabilities in contextual search, connected commerce, intelligent order management, and point-of-sale systems are also highlighted. These updates aim to improve customer engagement, operational efficiency, and drive growth.
New Cordial AI Agents Bridge Gap Between Insight, Action - Demand Gen Report
Cordial introduced two AI agents focused on email production and data intelligence to automate marketing tasks and integrate insights into execution. These agents, part of Cordial's governed framewor...k, enhance marketing operations by eliminating manual work and ensuring quality through built-in checks. The Email Production Agent personalizes and orchestrates email campaigns, while the Data Intelligence Agent monitors performance and suggests actions. Both aim to improve real-time customer intent anticipation and action.
Agentforce MCP Beta Brings All the Power of Tool Calling, None of the Context Bloat
Salesforce has introduced Agentforce MCP Support in beta, enhancing AI agent capabilities by integrating Anthropic's Model Context Protocol. This feature allows enterprises to connect agents to third...-party tools with ease, manage access controls, and prevent data exposure. The integration aims to improve interoperability and security for AI agents, offering a streamlined setup and management process.
Cordial brings new AI agents into marketing work for deeper context - KMWorld
Cordial has introduced new AI agents to enhance its cross-channel marketing platform. These AI agents aim to provide deeper context and insights, improving marketing strategies and customer engagemen...t. This development highlights Cordial's commitment to leveraging AI for more effective marketing solutions.
Traficom issues new SMS sender ID regulation in Finland
LINK Mobility will guide customers in complying with Finland's new SMS sender ID regulation by Traficom, effective May 2026. The regulation mandates authorization of sender IDs to prevent fraud. LINK... Mobility will manage the authorization process and offer protection services to ensure uninterrupted SMS delivery and sender credibility.
Braze Delivers BrazeAI Decisioning Studio Through Google Cloud Marketplace
Braze has launched its BrazeAI Decisioning Studio on the Google Cloud Marketplace, enabling customers to streamline procurement and deployment of AI decisioning capabilities. This integration allows ...businesses to optimize customer engagement strategies using reinforcement learning for personalized communication. The collaboration with Google Cloud enhances Braze's ability to deliver scalable, personalized marketing solutions.
Salesforce rolls out new AI-powered Slackbot for enterprise customers - Investing.com India
Salesforce has launched an AI-powered Slackbot to help enterprise users perform tasks without leaving Slack. The tool, part of Salesforce's Agentforce 360 vision, integrates AI to understand user con...text and improve productivity. Available to Business+ and Enterprise+ customers, it aims to streamline workflows while maintaining security standards.
Mobile App Technologies To Improve Logistics Field Operations To Expand In 2026 - FinancialContent
Alpha Software is expanding its mobile app technologies to enhance logistics field operations, focusing on its no-code platform, Alpha TransForm. This platform aids logistics managers in digitizing o...perations, improving productivity, and reducing errors. The expansion aligns with the growing demand for digital logistics solutions, emphasizing Logistics 4.0 efficiencies and rapid deployment of mobile apps.
Cordial Brings AI Into the Work, Not Just the Workflow - PR Newswire
Cordial introduced two new AI agents, the Email Production Agent and the Data Intelligence Agent, to enhance real-time marketing execution. These agents automate tasks within live workflows, improvin...g personalization, audience logic, and campaign measurement. Unlike typical AI tools, Cordial Agents perform end-to-end marketing tasks, reducing manual work and ensuring accuracy at scale.
Enhance Your Mobile Forms with GPS Latitude & Longitude Using FormConnect Pro+
FormConnect Pro+ now includes GPS latitude and longitude capabilities, allowing field-based professionals to automatically capture precise location data within mobile forms. This feature enhances acc...uracy, accountability, and efficiency for industries like construction and healthcare by providing verifiable geolocation records, streamlining workflows, and enabling integration with mapping software.
Flowfinity Update Embeds AI Assistants into Workflows with Strengthened Access Control - PR Newswire
Flowfinity has released a significant update to its business process management platform, integrating AI assistants into workflows and enhancing security with multi-factor authentication. The update ...includes AI-driven features for summarizing information and generating reports, improved data visualizations, and stronger access controls. This allows organizations to enhance productivity while maintaining data security and ownership.
Comscore Launches Audio Targeting and Measurement Capabilities... - Comscore, Inc. - comScore
Comscore has launched new audio targeting and measurement capabilities on The Trade Desk platform, enhancing advertisers' ability to plan, target, and measure audio inventory, including streaming aud...io and podcasts. This integration allows advertisers to activate AI-powered predictive audiences and contextual segments, offering privacy-conscious solutions without relying on user IDs. The initiative highlights the growing importance of audio in digital media and aims to provide advertisers with improved cross-platform support and incremental reach.
Field Quality Management Solution With Offline Data Capture & Analysis Announced - FinancialContent
Alpha Software has launched a field quality management solution featuring offline data capture and analysis, aimed at field service technicians. The solution, powered by Alpha TransForm, allows data ...collection in areas with limited connectivity, ensuring workflow continuity and operational efficiency. It supports various applications, including inspections and incident reporting, and is designed for rapid deployment and scalability.
App Development Tools For Manufacturing Data Quality & Systems To Expand In 2026 - FinancialContent
Alpha Software has expanded its no-code platform, Alpha TransForm, to assist manufacturing quality teams in digitizing paper-based inspections and shop-floor processes. This move aims to improve data... accuracy and efficiency amid workforce shortages. Texas-based Igloo Products, a user of Alpha TransForm, reported cost savings and improved data handling. The platform supports offline functionality and integrates with mobile device features for comprehensive data collection.
Comscore launches daily program-level reporting with deduplicated insights on shows & episodes across CTV & linear TV
Comscore introduced a daily program-level reporting tool that provides deduplicated insights on shows and episodes across connected TV (CTV) and linear TV. This new feature aims to enhance media plan...ning and evaluation by offering more granular data.
Enterprise Connect 2026 Adds AWS, Zoom, RingCentral to Keynotes
RingCentral's President and COO, Kira Makagon, will deliver a keynote at Enterprise Connect 2026, focusing on deploying AI-driven voice tools for enterprise communications. The presentation will high...light how RingCentral's AI solutions enhance business operations and customer interactions, emphasizing brand optimization and intelligent automation.
Salesforce Bolsters Customer Trust and Resilience with Net New ISO 22301Certification
Salesforce has achieved the ISO/IEC 22301:2019 certification, enhancing its business continuity management. This certification ensures operational resilience and minimal downtime for Salesforce's ser...vices, including Sales Cloud, Service Cloud, and others. It complements existing certifications like ISO 27001 and ISO 42001, reinforcing Salesforce's reputation as a trusted provider of AI, data, and CRM solutions.
New! Next Gen Marketing Cloud, Archive and New Licensing Now Generally Available for ISVs
Salesforce has launched the Next Gen Marketing Cloud, Archive, and a new licensing model for ISVs, now generally available. These offerings allow ISVs to embed Salesforce's AI-native capabilities dir...ectly into their applications, enhancing marketing automation, personalization, and data governance. The new licensing structure aims to reduce costs and increase adoption by shifting to a login-based model.
Oracle brings Database@Google Cloud services in India
Oracle has launched Oracle Database@Google Cloud in India, allowing local access to Oracle database services in the Google Cloud Mumbai region. This service supports multicloud strategies, AI, analyt...ics, and data residency needs. It integrates with Google Cloud's AI platforms, enabling enterprises to modernize applications and migrate workloads. The offering includes Oracle Exadata Database Service, Oracle Autonomous AI Database, and Oracle Autonomous AI Lakehouse.
Oracle says it might let customers bring their own hardware into its data centers
Oracle is considering allowing customers to bring their own hardware into its data centers, potentially reducing Oracle's capital expenses. This approach is part of exploring various business models,... including leasing options with chip providers. Additionally, Oracle has expanded its Database@Google Cloud offering to new regions, including India and Canada, enhancing multicloud capabilities and AI integration.
Comscore Expands Cross-Platform Campaign Measurement to
Comscore has expanded its cross-platform campaign measurement capabilities to include streaming audio and enhanced social reporting, covering platforms like Facebook and Instagram. This enhancement, ...now available, allows advertisers to measure campaign performance across various digital and linear formats. Additionally, Comscore has rebranded its Campaign Ratings to Cross-Platform Campaign Results, emphasizing its role in providing unified insights across TV, digital, social, and audio channels.
Cordial Expands Its AI Capabilities to Help Brands Close the Intent Divide - PR Newswire
Cordial has launched three new AI-driven capabilities: Customer Insights Dashboard, Advanced RCS Personalization, and First-Visit Personalization. These tools aim to enhance marketers' understanding ...of customer intent and improve personalized messaging and website experiences. Developed through Cordial's Foundry program, these features help brands respond to consumer behavior in real-time, fostering trust and loyalty.
Salesforce Enhances AI Reliability with New Observability Tools for Agents
Salesforce has introduced new observability tools to enhance AI agent reliability, focusing on analytics, optimization, and health monitoring. These tools provide small businesses with insights into ...AI performance, enabling better decision-making and operational efficiency. Early adopters like 1-800Accountant and Engine report improved service quality and scalability. The tools aim to address challenges in managing AI agents, offering a pathway for businesses to optimize AI deployment.
AutoRABIT Announces FedRAMP Milestones for Salesforce Security Solutions
AutoRABIT has achieved FedRAMP Moderate Authorization to Operate (ATO) for its CodeScan and Guard solutions, enhancing security for Salesforce environments in government agencies. These solutions add...ress Salesforce's unique security challenges by automating code analysis and monitoring configurations, aligning with federal compliance standards to protect sensitive data and streamline compliance processes.
AI-Powered Customer Experiences: How Airship Delivers Innovation You Can Trust
Airship leverages AI to enhance customer experiences, focusing on responsible AI practices. The platform uses Google Cloud's Vertex AI for advanced capabilities, ensuring data privacy and security. A...irship's AI solutions automate marketing tasks, provide actionable insights, and continuously learn to improve efficiency and personalization. The company emphasizes transparency and human oversight in AI applications, aligning with evolving global regulations.
Inbound Call Center Software | CallHub
CallHub introduces its inbound call center software, designed for seamless integration with existing campaign tools. The platform supports both inbound and outbound calls, offering features like auto...matic call distribution, interactive voice response, and queue callbacks. It ensures compliance with major security standards and integrates with popular CRMs, enhancing efficiency for political, nonprofit, and business organizations.
RingCentral launches AI Receptionist in Australia from AUD $62
RingCentral has launched its AI Receptionist, AIR, in Australia, starting at AUD $62 per month. This generative AI solution automates call handling, integrates with CRM systems, and supports multilin...gual capabilities. It aims to enhance customer engagement and productivity, with features like lead capture and analytics. The product is available to both new and existing customers, offering a scalable, cost-effective solution for businesses of all sizes.
Cyntexa Announces Updates to ChargeOn on Salesforce AppExchange - Markets Financial Content
Cyntexa has updated its ChargeOn application on Salesforce AppExchange, enhancing payment processing and orchestration capabilities. ChargeOn integrates with over 14 global payment gateways, offering... streamlined revenue automation and eliminating vendor lock-in. The update includes advanced features for secure, efficient payment management within Salesforce, including PCI and DSS compliance.
Alpha Software Data Collection Inspection App For Field Service Teams Announced - Markets Financial Content
Alpha Software has launched the Inspection Solutions app for field service teams, designed for inspecting construction vehicles in remote locations. Built on the Alpha Anywhere platform, the app offe...rs offline capability, barcode scanning, voice annotation, and digital ink markup. It aims to enhance data capture and operational efficiency in challenging environments, supporting digital transformation in field services.
RingCentral launches AI Receptionist (AIR) in Australia
RingCentral has launched its AI Receptionist (AIR) in Australia, offering a generative AI-powered phone agent that enhances customer engagement by answering questions and transferring calls. AIR inte...grates with CRM systems like Salesforce and HubSpot, providing scalable solutions for businesses. The service is available for $62/month, supporting multiple languages and offering features like call analytics and custom greetings.
Salesforces Slack to stop direct service in China, The Information reports - TipRanks
Salesforce is restricting third-party companies from long-term indexing and storing Slack messages, impacting rival enterprise AI firms like Glean. This move tightens Salesforce's control over Slack ...data, potentially limiting AI competitors' access.
Oracle Health Secures TEFCA QHIN Designation, Further Strengthening Interoperability Leadership
Oracle Health has been designated as a Qualified Health Information Network (QHIN) under the Trusted Exchange Framework and Common Agreement (TEFCA). This designation enhances Oracle's interoperabili...ty capabilities, allowing seamless health data exchange across providers, payers, and government agencies. Oracle Health Information Network, powered by Oracle Cloud Infrastructure, offers a comprehensive view of patient data, improving care delivery and reducing redundant processes.
Iterable Launches Model Context Protocol (MCP) Server, Strengthening Its Dominance in AI Marketing Innovation - Markets Financial Content
Iterable has launched the Model Context Protocol (MCP) Server, enhancing its AI marketing capabilities. This open-source server allows developers to integrate AI tools with the Iterable platform, ena...bling real-time actions from natural-language prompts. The MCP Server aims to streamline marketing workflows, improve personalization, and provide marketers with greater control and efficiency in campaign management.
Flowfinity Helps Organizations Achieve AI Project Success - PR Newswire
Flowfinity, a leader in business process management software, is expanding its AI services to help organizations achieve success in AI projects. The company provides a no-code platform that allows bu...sinesses to integrate AI into existing workflows, ensuring projects deliver measurable value. Flowfinity's tools enable process improvement with minimal disruption, leveraging significant investments in data centers for scalable AI solutions.
Salesforce Defines New AI Tools for Small Business Archetype - StartupHub.ai
Salesforce has launched the "Agentblazer" archetype and Agentforce 360 platform to transform small businesses with AI. This initiative integrates AI across business functions, enhancing customer rela...tions and operations. The platform offers automation and data-driven insights, positioning Salesforce as a comprehensive AI partner for SMBs.
Salesforce Agentic AI Redefines Service Automation
Salesforce has announced a milestone for its Agentforce platform, an advanced AI system that has managed over two million customer interactions. Agentforce leverages Salesforce's unified platform, in...tegrating structured and unstructured data to deliver personalized, context-aware responses. This innovation enhances customer service by automating routine inquiries, allowing human agents to focus on complex problem-solving and strategic engagement. Future enhancements include natural voice capabilities and deeper personalization.
Salesforce Agentic AI Reshapes Enterprise Operations - StartupHub.ai
Salesforce is advancing its Agentic AI, embedding intelligent agents across enterprise operations through its Partnerblazer ecosystem. This initiative aims to transform business processes from reacti...ve to proactive, with applications in sectors like healthcare and compliance. Agentforce and AgentExchange platforms enable partners to integrate solutions, enhancing automation and decision-making. Salesforce's strategy highlights a shift towards AI-driven enterprise transformation.
Flybuy and Deliverect Announce New Integration to Power Smarter, Faster Order Handoffs for Restaurants
Flybuy and Deliverect Announce New Integration to Power Smarter, Faster Order Handoffs for Restaurants
RingCentral Pushes UCaaSCCaaS Convergence with Customer Engagement Bundle
RingCentral has launched a new "Customer Engagement Bundle" for its RingEX platform, emphasizing the convergence of UCaaS and CCaaS. This bundle integrates calling and collaboration tools with custom...er engagement features like advanced queue management and a shared SMS inbox. The initiative aims to provide a "lightweight contact center" experience, catering to organizations that require robust customer engagement without the complexity of full-scale contact centers.
RingCentral Announces New Customer Engagement Bundle for RingEX
RingCentral has launched a new Customer Engagement Bundle for its RingEX platform, integrating unified communications and contact center features. The bundle includes intelligent call queue managemen...t, shared SMS inbox, and real-time analytics, aiming to enhance customer interactions without the complexity of a full-scale contact center. General availability is expected in early 2026.
RingCentral announces agentic voice AI suite - TipRanks.com
RingCentral has launched an agentic voice AI suite, featuring AI Receptionist, AI Virtual Assistant, and AI Conversation Expert. These tools aim to enhance customer interactions by leveraging voice d...ata, positioning RingCentral as a leader in agentic intelligence. The suite is designed to optimize communication before, during, and after conversations.
RingCentral unveils AI-powered workforce management suite RingWEM - TipRanks.com
RingCentral has launched RingWEM, an AI-powered workforce management suite, enhancing its cloud contact center, RingCX. This new solution integrates capabilities from the recent acquisition of Commun...ityWFM, focusing on agent performance, customer satisfaction, and operational efficiencies. It aims to transform business operations by providing AI-driven insights to improve customer experience and employee engagement.
Fall event highlight - Oracle partners press ahead with AI app building, and air out the do's and don'ts of AI agents
Oracle announced its Fusion Applications AI Agent Marketplace, featuring launch partners like Apex IT and Auditoria.AI. This initiative enables partners to build AI applications tailored to specific ...customer needs, enhancing Oracle's AI ecosystem. The marketplace facilitates seamless integration across Oracle's platforms, reducing costs and complexity for customers. Partners benefit from Oracle's data connectivity, enabling faster and more efficient AI agent development.
Salesforce AI Sustainability: The Business Value Imperative - StartupHub.ai
Salesforce is leveraging AI to transform sustainability from a compliance task into a strategic business driver. At the Dreamforce conference, Salesforce highlighted its Agentforce Net Zero offering,... which integrates sustainability data with business operations. This approach enhances operational efficiency and competitive advantage by centralizing data, improving reporting accuracy, and enabling AI-driven insights for strategic decision-making.
RingCentral (RNG) Launches RingWEM to Enhance Workforce Manageme - GuruFocus
RingCentral has launched RingWEM, a new solution enhancing its cloud contact center capabilities. Developed from the acquisition of CommunityWFM, RingWEM aims to improve agent performance, customer s...atisfaction, and operational efficiency through AI-driven insights. This launch strengthens RingCentral's position in the cloud communications space by expanding its product offerings.
RingCentral Unveils RingWEM - an AI Powered Workforce Engagement Management Suite
RingCentral has launched RingWEM, an AI-powered workforce engagement management suite. This new solution enhances RingCentral's cloud contact center, RingCX, by integrating capabilities from its rece...nt acquisition of CommunityWFM. The suite aims to improve agent performance, customer satisfaction, and operational efficiencies through AI-driven insights.
RingCentral Grows Revenue And Cash Flow With AI Push - Finimize
RingCentral reported a 5% year-over-year revenue increase to $638.65 million in Q3, driven by its AI tools. The company improved its GAAP operating margin and free cash flow, which surged 23%, allowi...ng for a $117 million share buyback. New AI-powered services, including an AI Receptionist and Virtual Assistant, were launched. Despite strong results, analysts remain cautious.
RingCentral (RNG) Unveils Comprehensive Agentic Voice AI Suite - GuruFocus
RingCentral has launched a new suite of Agentic Voice AI solutions, including AI Receptionist, AI Virtual Assistant, and AI Conversation Expert. These tools aim to enhance customer interactions by ut...ilizing advanced AI technologies, providing businesses with valuable data insights through RingCentrals global platform. This launch reinforces RingCentral's position in the unified communications as a service (UCaaS) sector.
Strategic Partnerships and Integrations in Mobile Marketing
LM, PG&E, Salesforce and Wells Fargo Launch EMBERPOINT to Tr - ASDNews
Salesforce, along with Lockheed Martin, PG&E, and Wells Fargo, has launched EMBERPOINT, a venture aimed at transforming wildfire prevention and response. Salesforce will provide the digital foundatio...n, integrating data streams into a real-time response engine using Agentforce and Slack. This partnership seeks to enhance wildfire safety through advanced technologies and coordinated efforts.
Riassunto: Infobip e il MoneyGram Haas F1 Team collaborano per ...
Infobip has formed a multi-year collaboration with the MoneyGram Haas F1 Team to enhance fan engagement through digital experiences. Infobip's cloud communication platform will enable personalized, r...eal-time interactions using technologies like Rich Communication Services and WhatsApp, powered by AI, to connect fans more closely with the team's activities.
Salesforce Partners with Google to Launch Universal Commerce Protocol ...
Salesforce and Google have expanded their partnership to launch the Universal Commerce Protocol (UCP), enabling Agentforce Commerce merchants to integrate with Google's AI-driven shopping experiences.... This collaboration aims to enhance product discovery and checkout processes across Google's platforms, leveraging AI for seamless, conversational commerce.
Google's Mandiant releases free Salesforce access control checker - iTnews
Mandiant, a Google-owned security vendor, has released AuraInspector, an open-source tool to detect access control misconfigurations in Salesforce environments. The tool identifies potential security... gaps in the Salesforce Aura framework, helping prevent unauthorized data access. It automates the detection of misconfigurations, using Salesforce's GraphQL API to bypass data retrieval limits. AuraInspector is available on GitHub but is not an official Google product.
Comscore and Marcus Theatres Announce Five-Year Extension for... - Comscore, Inc.
Comscore and Marcus Theatres have extended their partnership for five years, continuing the use of Comscores Cinema ACE and Enterprise Web solutions. This renewal ensures Marcus Theatres will maintai...n its use of Comscore's theatre and circuit management systems, enhancing operational efficiency and the moviegoer experience. The agreement emphasizes both companies' commitment to advancing theatre technology.
IDrive Launches Salesforce Backup: Offering Comprehensive, Automatic Cloud-to ... - Yahoo Finance
IDrive has launched a new product, IDrive Salesforce Backup, which provides comprehensive, automated cloud-to-cloud backup for Salesforce data and metadata. This solution offers enterprise-grade feat...ures, including automated daily backups, ransomware-ready disaster recovery, and granular restore capabilities. It ensures compliance with SOC 2 Type 2, SEC, SOX, and HIPAA standards, and is priced at $20/user/year with unlimited storage.
Salesforce and AWS Launch Agentforce 360 to Simplify Enterprise AI Adoption
Salesforce and AWS have launched Agentforce 360, a platform designed to simplify AI adoption for enterprises. This collaboration combines Salesforce's CRM expertise with AWS's cloud capabilities, off...ering features like compliance tools and intuitive AI integration. The platform, available via AWS Marketplace, aims to streamline AI procurement and enhance business operations, particularly for small businesses in regulated industries.
Fortimize Expands Salesforce Performance Suite With New Data Utilization Assessment
Fortimize has introduced a Data Utilization Assessment to its Salesforce Performance Suite. This new tool aids Salesforce customers in optimizing data movement, credit usage, and architecture readine...ss, crucial for managing usage-based pricing models. It enhances transparency and predictability, supporting AI and multi-cloud expansion without destabilizing operations.
Richer Profiles, Better Personalization and Activating Customer Data with Databricks and MoEngage
MoEngage and Databricks have formed a partnership to enhance customer data utilization for personalized marketing. This integration combines Databricks' data lakehouse architecture with MoEngage's an...alytics and engagement tools, enabling real-time, AI-driven customer journeys. The collaboration aims to improve marketing ROI, streamline data governance, and reduce campaign activation times.
Adecco says joint venture with Salesforce can help reduce AI bubble risks - Reuters
Adecco and Salesforce have formed a joint venture aimed at mitigating risks associated with the AI bubble. This collaboration leverages Salesforce's AI CRM capabilities to enhance Adecco's offerings ...and ensure sustainable AI integration.
DataGroomr Announces Updates to its AI-Powered Data Quality App on Salesforce AppExchange
DataGroomr has updated its AI-powered data quality app on Salesforce AppExchange, introducing AI Recommendations and Live Dedupe features. These enhancements provide real-time deduplication and AI-dr...iven insights, enabling Salesforce users to automate and improve data quality management. The app's no-code interface and adaptive AI simplify data management, enhancing data accuracy and supporting downstream analytics and AI initiatives.
Orca Security Now Available on Oracle Cloud Marketplace
Orca Security's Cloud Native Application Protection Platform is now available on Oracle Cloud Marketplace, allowing Oracle Cloud Infrastructure users to enhance their security posture with agentless ...deployment. This integration offers instant-on security, comprehensive risk detection, and continuous compliance, leveraging Orca's SideScanningTM technology and AI capabilities. The partnership strengthens Orca's commitment to Oracle's ecosystem, providing customers with efficient security solutions.
StorPool Storage Unveils Next-Generation HCI Software Stack Integrated with Oracle Virtualization
StorPool Storage has launched a new hyper-converged infrastructure (HCI) software stack that integrates with Oracle Virtualization, enhancing storage solutions for Oracle environments.
Apps Associates Advances OneOracle+AI with Customers on a Cloud Journey
Apps Associates, a key Oracle partner, enhances its OneOracle+AI strategy, integrating Oracle Fusion Applications, Oracle Cloud Infrastructure, and AI to support customer cloud transformations. This ...approach aids organizations in modernizing workloads and activating AI-driven insights, with services now available across various sectors.
Oracle Collaborates With Microsoft To Enhance Supply Chain Efficiency
Oracle and Microsoft have partnered to enhance supply chain efficiency by integrating Oracle Fusion Cloud SCM with Microsoft Azure IoT Operations and Microsoft Fabric. This integration aims to improv...e manufacturers' decision-making and operational efficiency by connecting real-time production data to enterprise workflows, enabling faster responses and reducing downtime.
Comscore and Polaris I/O Partner to Automate Audience Insights in MarketView for Faster Media Sale
Comscore and Polaris I/O Partner to Automate Audience Insights in MarketView for Faster Media Sale
Merkle Partners with Airship to Create Mobile Loyalty Accelerator Solution for Salesforce ...
Merkle, Airship, and Salesforce have partnered to create a mobile loyalty accelerator solution for Salesforce Marketing Cloud. This collaboration leverages Salesforce's Loyalty Management for scalabl...e loyalty programs, Airship's mobile-first customer experience capabilities, and Merkle's strategy and data expertise to deliver personalized, real-time loyalty experiences. The partnership aims to enhance customer engagement and drive growth through integrated mobile experiences.
NKMH Media and Adello collaborate to drive digital advertising ...
Adello and NKMH Media have signed a Memorandum of Understanding to enhance Malaysia's digital advertising landscape. This strategic partnership aims to integrate Adello's AI-driven programmatic adver...tising platform with NKMH's local market expertise. The collaboration targets government agencies, SMEs, and corporate brands, focusing on delivering data-driven advertising solutions to boost growth and efficiency.
Mergers, Acquisitions, and Business Moves in Mobile Marketing
Movate acquires Solomo to boost AI, Salesforce capabilities - Outsource Accelerator
Movate acquired Solomo to enhance its AI and Salesforce capabilities, focusing on healthcare sector solutions. Solomo's expertise in Salesforce-driven solutions will integrate with Movate's AI suite ...to improve enterprise data management and customer experience platforms. This acquisition aims to meet growing demand for integrated, data-driven solutions in healthcare and other sectors.
Dotdigital acquires influencer, affiliate platform Social Snowball for ...
Dotdigital has acquired Social Snowball, an influencer and affiliate marketing platform, for $35 million. This acquisition aims to diversify Dotdigital's acquisition channels and enhance its marketin...g automation capabilities. Social Snowball, with over 1,500 Shopify customers, will integrate into Dotdigital's product stack, offering a new performance channel focused on ROI and cultural authenticity.
Salesforce to Acquire Qualified to Boost AI Marketing Capabilities
Salesforce has agreed to acquire Qualified, an AI marketing solutions provider, to enhance its Agentforce products. This acquisition aims to improve Salesforce's AI capabilities in marketing by integ...rating Qualified's technology for lead engagement and conversion. The deal is set to close in Salesforce's fiscal year 2027, subject to regulatory approvals.
Salesforce (CRM) Completes Informatica Acquisition - GuruFocus
Salesforce has completed its acquisition of Informatica, enhancing its AI-driven data management capabilities. The $25 per share acquisition is expected to positively impact Salesforce's financial me...trics, including earnings per share and free cash flow, by the second year post-closure. This strategic move aims to bolster Salesforce's data capabilities, supporting AI operations across enterprises.
Salesforce Completes Acquisition of Informatica
Salesforce has completed its acquisition of Informatica, enhancing its platform with Informatica's data management capabilities. This acquisition aims to strengthen Salesforce's AI-driven services by... integrating Informatica's data catalog, integration, governance, and metadata management into Salesforce's ecosystem, providing a comprehensive data foundation for AI applications.
Salesforce (CRM) Signs Definitive Agreement for Acquisition of Spindle AI - Yahoo Finance
Salesforce has signed a definitive agreement to acquire Spindle AI, a platform specializing in agentic analytics. This acquisition aims to enhance Salesforce's capabilities in agent observability and... self-improvement, focusing on custom analytics and ROI forecasting. The deal is expected to close in Q4 2026, pending customary conditions.
Funding News and Financial Performance in Mobile Marketing
Comscore Completes Recapitalization Transaction with Preferred... - comScore
Comscore completed a recapitalization transaction with its preferred stockholders, exchanging Series B preferred shares for common and new Series C preferred stock. This move, approved by common stoc...kholders, aims to enhance financial flexibility, eliminate an $18 million annual dividend, and strengthen corporate governance, positioning Comscore for long-term growth in media evaluation through AI.
Dropbox DBX Q3 2025 Earnings Call Transcript | The Motley Fool
Dropbox's Q3 2025 earnings call highlighted a revenue of $634 million, a slight year-over-year decline, but above internal expectations. The company launched the self-serve Dash product, priced at $1...9 per user per month, with positive early engagement. Dropbox raised its full-year revenue and free cash flow guidance, driven by strong retention and the Simple plan's uptake. Despite ongoing revenue headwinds from FormSwift, Dropbox expects unlevered free cash flow to exceed $1 billion.
Dropbox (DBX) Surpasses Q3 Revenue Expectations, Launches New AI Tool - GuruFocus
Dropbox (DBX) Surpasses Q3 Revenue Expectations, Launches New AI Tool - GuruFocus
Dropbox (DBX) Increases FY25 Revenue Forecast - GuruFocus
Dropbox (DBX) Increases FY25 Revenue Forecast - GuruFocus
Dotdigital reports increased revenue, profitability
Dotdigital reports increased revenue, profitability
RingCentral Announces Third Quarter 2025 Financial Results
RingCentral reported its Q3 2025 financial results, showcasing a 5% increase in total revenue to $639 million and a 6% rise in subscriptions revenue to $616 million. The company achieved a GAAP opera...ting margin of 4.8% and a non-GAAP operating margin of 22.8%. RingCentral also highlighted its AI product portfolio expansion and a strengthened partnership with AT&T.
Leadership and Executive Team Updates in Mobile Marketing
Infobip strengthens leadership to drive growth and innovation
Infobip has announced key leadership changes effective January 1, 2026, to support its growth and innovation strategy. Kreso Zmak becomes Chief Innovation Officer, focusing on AI adoption. Ante Pamuk...ovic is named Chief Revenue Officer, emphasizing automation and global alignment. Veselin Vukovic joins the Board as Chief Alliances Officer, and Igor Dvorsak is promoted to Senior VP of Operations, enhancing regional coordination.
Theyre more productive than ever: Marc Benioff says hiring in software engineering is mostly flat at Salesforce because of AI but the company is expanding headcount in one key area - ITPro
Salesforce CEO Marc Benioff announced that while software engineering hiring remains flat due to AI-driven productivity gains, the company is expanding its workforce in sales and customer engagement ...to support its agentic AI service, Agentforce. This strategic shift highlights Salesforce's focus on enhancing customer relationships and boosting adoption of AI technologies.
Digitas North America Announces Amy Lanzi as CEO | Digitas
Digitas North America Announces Amy Lanzi as CEO | Digitas
Digitas Bolsters Its C-Suite to Lead in The Intelligence Era | Digitas
Digitas Bolsters Its C-Suite to Lead in The Intelligence Era | Digitas
Awards, Recognitions, and Industry Achievements in Mobile Marketing
Infobip has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Communications Platform-as-a-Service (CPaaS)
Infobip has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Communications Platform-as-a-Service (CPaaS) for the third consecutive year. The company is noted for its Completeness o...f Vision and Ability to Execute. Infobip's omnichannel platform supports voice, SMS, email, and RCS, and it collaborates with major companies like Microsoft and Uber.
Frost & Sullivan names Infobip as a leader inCPaaSRadar report - Infobip
Infobip has been recognized as a leader in Frost & Sullivan's CPaaS Radar report for its innovation, growth, and customer experience. The report highlights Infobip's capabilities in cross-channel cus...tomer journey orchestration, AI-powered solutions, and extensive network reach. This recognition underscores Infobip's market leadership in delivering advanced communication solutions and fostering strategic partnerships.
RingCentral Named a Leader in the IDC MarketScape for AI-Enabled Contact Center Workforce Engagement Management
RingCentral has been recognized as a Leader in the IDC MarketScape for AI-Enabled Contact Center Workforce Engagement Management. This accolade highlights RingCentral's AI-driven capabilities in work...force engagement, including forecasting, scheduling, and quality management through its RingWEM platform integrated within RingCX. The solution is noted for its adaptability to international operations and hybrid work models, enhancing customer engagement and operational efficiency.
Flowfinity Named Low-Code IoT Platform of the Year in 10th Annual IoT Breakthrough Awards Program - GlobeNewswire
Flowfinity was awarded "Low-Code IoT Platform of the Year" at the 10th Annual IoT Breakthrough Awards. Their platform, Flowfinity Streams, excels in managing high-volume IoT data, enhancing data coll...ection accuracy for projects and compliance. It integrates with Flowfinity Actions to automate workflows, offering flexibility and vendor independence.
Oracle Named a Leader in IDC MarketScape for Worldwide Utility Meter Data Management
Oracle has been recognized as a Leader in the IDC MarketScape for Worldwide Utility Meter Data Management Systems 2025. This accolade highlights Oracle's capabilities in delivering large-scale deploy...ments and innovations in AI and automation, enhancing utility operations with clean meter data. Oracle's MDM solution, part of the Oracle Utilities Customer Platform, is now operational in over 100 utility companies, processing billions of meter readings daily.
Oracle ACE Sadia Tahseen Excels in Enterprise Middleware and Cloud Integration
Sadia Tahseen, recognized as an Oracle ACE, excels in enterprise middleware and cloud integration, showcasing her expertise in Oracle SOA, OCI, and OIC. The Oracle ACE program honors individuals for ...their significant contributions and leadership in the Oracle community. Tahseen's recognition underscores her impact as a thought leader and mentor, highlighting her role in driving digital transformation and innovation.
Katzion Wins Salesforce Award for Audi Singapore Innovation - EV Mechanica
Katzion, a GlobalLogic company, received the Salesforce 2025 Partner Innovation Award in the Automotive category for its work with Audi Singapore. The award recognizes Katzion's development of the On...line Direct Sale platform, powered by Salesforce technologies, which enhances automotive retail through seamless online-to-offline experiences. This platform integrates Agentforce Marketing, MuleSoft, and data-driven intelligence to offer personalized and immersive customer journeys.
Oracle Recognized as a Leader in Two Gartner Magic Quadrant Reports Assessing Agentic Finance and AI Capabilities
Oracle has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Cloud ERP for both Service-Centric and Product-Centric Enterprises. This recognition highlights Oracle's capabilities in ...agentic finance, driven by Oracle Fusion Cloud ERP's AI-powered features. The platform enhances finance operations with intelligent agents, predictive insights, and streamlined processes, benefiting organizations like Hearst, Black & Veatch, and PwC.
Digitas Wins Best Digital Network & Best Media Network at Campaign US Agency of the Year Awards | Digitas
Digitas Wins Best Digital Network & Best Media Network at Campaign US Agency of the Year Awards | Digitas
Corporate News and Organizational Updates in Mobile Marketing
Oracle joins Singapore's enterprise AI push with support for 300 local firms
Oracle supports 300 Singaporean firms in AI adoption through the Enterprise Compute Initiative (ECI). The program offers up to $250,000 in cloud credits and training, with additional support for priv...ate cloud infrastructure. Oracle's AI Customer Excellence Center will aid in developing AI capabilities across various sectors, enhancing digital transformation and competitiveness.
Salesforce launches startup program in Malaysia and the Philippines - TNGlobal
Salesforce has expanded its Startup Program to Malaysia and the Philippines, providing local startups access to AI-powered products, mentorship, and go-to-market opportunities. This expansion aims to... foster growth in these regions' startup ecosystems, aligning with Salesforce's commitment to ASEAN and South Asia. The program, active since 2021, now supports over 435 startups, including more than 230 AI-first companies.
Oracle and the U . S . Department of Energy Collaborate to Accelerate AI Initiatives
Oracle and the U.S. Department of Energy have formed a collaboration to advance AI and computing initiatives, focusing on the Genesis Mission. This partnership aims to enhance AI capabilities, comput...ing infrastructure, and data architecture to boost U.S. research productivity and innovation.
Iterable Surpasses One Trillion Customer Interactions as Global Momentum Accelerates - Yahoo Finance
Iterable has surpassed one trillion customer interactions, marking significant growth in the enterprise marketing ecosystem. This milestone follows a year of strategic executive appointments, includi...ng Sam Allen as CEO, and advancements in AI technology with the launch of Iterable Nova. The company also reported record performance during Black Friday, with a 30% increase in engagement. Iterable continues to expand globally, with its Lisbon office becoming a key operational hub.
Salesforce may rebrand as Agentforce, says CEO Benioff - Yahoo Finance
Salesforce is considering rebranding its corporate name to Agentforce, as confirmed by CEO Marc Benioff. This potential change reflects a strategic shift from cloud computing to artificial intelligen...ce, aligning with recent product rebranding efforts such as "Agentforce Sales" and "Agentforce Service." Focus groups indicated a preference for AI discussions over cloud technology, influencing this possible rebranding.
NewFront Founder Digitas Unveils Branded Content Arm | Digitas
NewFront Founder Digitas Unveils Branded Content Arm | Digitas