Wrench.ai: Use-Cases, Insights and Reviews | 2025 Cuspera

Wrench lead score tool helped a consumer retail client rank leads by purchase likelihood. The client used machine learning and AI to build a custom lead scoring model. Brand and product match scores ...contributed 60% to predictive power, while personality traits added 22%. The client doubled their average order size from $25 to $50 per order. Wrench's solution made sales and marketing more efficient and reduced costs.
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Wrench.ai helped a global luxury automotive brand boost dealer engagement. The brand faced slow dealer reactivation and uneven engagement after the pandemic. They used Wrench.ai's AI persona segmenta...tion to create tailored messaging for six dealer personas. Dealer reactivation rates improved 3X in key markets. Email and direct outreach engagement rose by 38%. Internal teams saved hours each week by reducing manual work.
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Wrench.ai helped a leading university improve military student recruitment. The university struggled to convert military-affiliated leads into enrollments. Wrench.ai used AI agents to analyze student... behavior and segment audiences. The solution gave real-time lead scoring and personalized messaging. The university saw better lead quality, lower cost-per-enrollment, and higher engagement. Early risk detection improved retention and marketing spend was optimized.
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Wrench.ai helped Refuel Agency unify creative and campaign data across 12+ paid media platforms. Refuel faced data silos and struggled to connect creative performance to campaign results. Wrench.ai b...uilt a real-time Media Optimization Intelligence Hub, integrating 13 PPC platforms and using AI agents for campaign analysis. The solution deployed in 2 months, eliminated data silos, and enabled real-time optimization. Refuel achieved 200% ROI, with projections to exceed 500% as automation increases.
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Wrench.ai built custom AI agents for Refuel Agency to improve niche audience marketing. Refuel needed better personalization and accuracy for campaigns targeting U.S. military and Hispanic audiences.... Wrench.ai created Gunnar and Gabriela, AI agents trained on proprietary datasets. These agents automated research, improved messaging, and delivered real-time insights. Refuel saw faster turnaround, better engagement, and made these AI agents central to their campaign strategy.
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Wrench.ai uses its AI platform to help clients improve segmentation and build creative personas. The process starts with brand and product descriptions, then breaks down triggers, events, and targets.... Clients upload contact lists to the Wrench.ai platform, which automatically builds personas and segments. The platform assigns contacts to one of seven standard segments using the adoption curve. This helps clients target messages better and increase ROAS and conversion rates. The solution enables more effective marketing and sales strategies.
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