Wistia Soapbox: Product updates, Customer stories, and Insights | 2026 Cuspera

Reddit used Wistia to build a scalable webinar program for SMB advertisers. The team needed a way to deliver content and nurture leads. Wistia offered seamless integrations, easy webinar setup, and s...trong analytics. One session had over 500 registrants and a 50% attendance rate. Reddit grew from one to four webinars a month, increasing registrations, attendance, and lead flow. Wistia made editing and sharing recordings fast, helping Reddit reach more global audiences and drive revenue.
Show More..

Hawaii Life is a real estate brokerage in Hawaii with over 20 offices and 300 agents. They wanted to better engage their audience and build excitement for their annual conference. They used Wistia to... host both video and podcast content, making it easy to manage and customize their media. The team valued Wistia's branding flexibility and the ability to host video and audio together. This helped them create a more accessible and engaging experience for their team and audience.
Show More..

Litmus hosted a four-day virtual event with 36 sessions and over 6,000 registrants. They used Wistia to manage the event, mixing 20 pre-recorded presentations with 10 live feeds. Pre-recording helped... them avoid technical issues and made presentations more polished. The team was able to publish recap content quickly, sometimes within an hour after sessions. Wistia also improved streaming quality and let the team engage more with attendees during the event.
Show More..

Wistia helped Kovai boost engagement by 60% and convert 30% more free trial users. Kovai, a multi-product SaaS company, used Wistia's video hosting, analytics, and lead generation tools. They optimiz...ed product tutorial videos and tracked viewer behavior with engagement graphs and heatmaps. The team used Wistia Analytics to improve marketing campaigns and product adoption. Kovai also captured more leads with Wistia’s email collector on webinar videos.
Show More..

Wistia helped Explainly boost sales conversions by 116.67% and increase leads by 17%. The animated video agency moved its portfolio from WordPress to Wistia, saving 45–90 minutes per project upload. ...Wistia Channels let Explainly organize 200+ videos for 200+ daily site visitors, driving a 200% increase in closed deals in 30 days. The Wistia + HubSpot integration gives Explainly sales teams video analytics to nurture leads and close more deals. Explainly now manages its video marketing, lead generation, and client proposals more efficiently.
Show More..

Ansarada used Wistia to create targeted video content for three key customer personas. They replaced generic 'talking head' videos with persona-driven stories for analysts, advisors, and sellers. Thi...s approach helped visitors self-identify and engage with relevant content. After launching the new homepage, ansarada doubled website traffic and tripled monthly web leads. The sales team also used these videos to connect quickly with prospects.
Show More..