Walkbase Overview

Walkbase delivers advanced retail analytics that enhance marketing strategies and personalize in-store shopping experiences. By leveraging detailed data insights, businesses can drive customer engagement and increase sales. The platform offers tools to measure the impact of in-store retail media, providing retailers with actionable intelligence to refine marketing efforts. This capability allows for targeted customer interactions, ultimately leading to improved sales performance and a more tailored shopping experience.

Use Cases

Customers recommend Social Media Analytics, Engagement Management, Customise Loyalty Program, as the business use cases that they have been most satisfied with while using Walkbase.

Other use cases:

  • Lead Analytics
  • Personalized Marketing
  • Campaign Management
  • Create Engagement Based Loyalty
  • Event Management
  • Channel Marketing
  • Proximity Marketing
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Business Priorities

Enhance Customer Relationships and Improve ROI are the most popular business priorities that customers and associates have achieved using Walkbase.

Other priorities:

  • Acquire Customers
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Walkbase Use-Cases and Business Priorities: Customer Satisfaction Data

Walkbase works with different mediums / channels such as Offline. On Premises. Point Of Sale etc.

Walkbase's features include Dashboard, and Personalization. and Walkbase support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Walkbase analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Walkbase, a STRATACACHE company, is the leading location analytics and marketing platform for retailers and airports to measure, optimise and personalise the customer experience...." Peer review

Walkbase, belong to a category of solutions that help Personalization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Walkbase offers retail analytics to enhance marketing and personalize in-store experiences. Retailers benefit from data-driven insights.

Walkbase Customer wins, Customer success stories, Case studies

How efficiently Does Walkbase manage your Social Media Analytics?

How does Walkbase address your Engagement Management Challenges?

Why is Walkbase the best choice for Customise Loyalty Program?

11 buyers and buying teams have used Cuspera to assess how well Walkbase solved their Personalization needs. Cuspera uses 176 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Personalization needs.

lightning

Peers used Walkbase for social media analytics and engagement management

Walkbase Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.11/5

Read Reviews (1)
Analytics

4.62/5

Read Reviews (32)
Custom Reports

4.62/5

Read Reviews (40)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.11/5

Read Reviews (1)
Analytics

4.62/5

Read Reviews (32)
Custom Reports

4.62/5

Read Reviews (40)

Software Failure Risk Guidance

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for Walkbase

Top Failure Risks for Walkbase

Walkbase News

Product

Walkbase in Action: Smarter Staffing for Better Customer Service

Walkbase leverages advanced in-store sensor technology to optimize retail staffing by analyzing foot traffic, dwell time, and customer behavior. This data-driven approach helps retailers reduce labor costs, improve customer service, and enhance operational efficiency. Walkbase's real-time insights enable precise staffing adjustments, reducing wait times and improving customer satisfaction through strategic resource allocation.

Product

In-Store Attribution: How Retailers Can Prove ROI

Walkbase's technology enhances in-store attribution by providing privacy-compliant data and analytics, enabling retailers to measure the effectiveness of retail media campaigns. This technology connects media spend to real-world customer actions, proving ROI and optimizing campaigns. Walkbase's tools track metrics like foot traffic, dwell time, and sales lift, helping retailers justify ad pricing and build stronger advertiser relationships.

Executive

STRATACACHE APPOINTS DIRECTOR OF BUSINESS DEVELOPMENT EMEA FOR WALKBASE

STRATACACHE has appointed Chris McLelland as director of business development, EMEA, for Walkbase. McLelland will drive retail partnerships and expand Walkbases in-store analytics and marketing technology across Europe. His appointment aligns with Walkbases recent deployments in French Basic-Fit locations and upcoming rollouts with major national retail chains.

Product

Walkbase Launches Game-Changing Millimeter Wave Sensor Solution at NRF's Big Show 2025 - AccessWire

Walkbase introduces a new millimeter wave sensor solution at NRF's Big Show 2025.

Walkbase Profile

Company Name

Walkbase

Company Website

https://www.walkbase.com/

HQ Location

Turku, Varsinais-Suomi

Employees

11-50

Social

Financials

M&A