Medical Devices Case Studies and Success Stories with Verix Tovana

CASE STUDY A leading provider of medical radiology devices in the US market

Verix Tovana uses ML and AI to help a top US medical radiology device provider boost sales. The platform gives precise messaging and finds the best time to offer device upgrades. It shows where to of...fer new materials and equipment. In three months, the company met multi-channel needs and improved outcomes. Results include 3-6X ROI in the first year, 12% more new writer acquisition, 15% less churn, 10% better field force efficiency, 9% sales growth, and over 90% analytics team utilization.

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Pharmaceuticals Case Studies and Success Stories with Verix Tovana

CASE STUDY Specialty Medicine Company

A Specialty Medicine Company needed to find patient pathways quickly in the rare disease sector. They used the Verix platform to discover these pathways and focus on the most relevant opportunities. ...The platform was delivered in a few weeks. The company was able to capture every opportunity in a timely way. The insights from the platform helped them improve their results.

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CASE STUDY Novartis

Novartis used Verix to find new business opportunities that were missed with national level analysis. Verix helped them understand the therapeutic landscape from the bottom up. The company followed V...erix's recommendations and saw better results. People who used Verix insights got a faster return on investment. Novartis gained more confidence in their forecasts and improved their planning.

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CASE STUDY Novartis

Novartis wanted to improve how they target and engage healthcare professionals. They used Verix to find small, niche opportunities and build better plans. Verix helped them focus on the right doctors... with the right messages. Novartis saw a double-digit business uplift. People who used Verix insights got a faster return on investment.

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CASE STUDY A leading global pharmaceutical company

Tovana's AI-powered Opportunity Assessment helped a global pharmaceutical company speed up business development. The company used to spend 6-8 weeks on each assessment. With Tovana, they cut assessme...nt time by over 50% and reduced costs by more than 10 times. The platform automated commercial analysis and let them run unlimited evaluations. They secured their first opportunity within four months and expect ROI in the first year.

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CASE STUDY One of the largest Oncology franchises in the US

Tovana by Verix helped a top US oncology franchise improve sales targeting. The company faced slow sales growth and high HCP churn. They used Tovana’s AI-driven commercial platform for dynamic segmen...tation and precise messaging. Results included a 25% increase in targeted HCPs, 20% more new scripts, 4% higher engagement, and 6% lower churn. The solution enabled faster, automated planning and better market share against competitors.

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CASE STUDY An emerging leader in specialty medicine

Verix Tovana helped an emerging leader in specialty medicine find and engage healthcare professionals treating rare oncology conditions. The company struggled to identify patients and HCPs for their ...immunotherapy. Tovana used AI and ML to analyze data, predict patient pathways, and generate actionable opportunities. The platform delivered insights in under 10 weeks, enabling the field team to focus on high-potential HCPs. The company saw faster, more accurate results and reduced patient discontinuations.

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CASE STUDY Specialty Medicine Company

A Specialty Medicine Company needed to find patient pathways and focus on the most important opportunities. Verix delivered an operational platform in a few weeks. The company used the platform to pr...edict new patient starts and monitor patients on therapy. The insights helped the field team engage better with healthcare professionals. The feedback was very positive, and demand for the platform increased. In the rare disease sector, the platform helped capture every opportunity quickly.

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CASE STUDY Novartis

Novartis wanted to improve how they use data to guide their brand strategy. They used Verix to get real-time insights and combine data from all commercial departments. This helped them and their lead...ers see exactly where their business was coming from. Now, they can adjust their plans quickly and feel more confident in their decisions.

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Other Industry Case Studies and Success Stories with Verix Tovana

CASE STUDY An innovative biotech company with a novel therapy for a rare blood cancer

Tovana by verix helped a biotech company with a rare blood cancer therapy find and engage the right patients and HCPs. The platform used AI and machine learning to send weekly alerts to field reps, s...howing who to target and why. Tovana's triggers performed 12 times better than baseline, with 69% of total NPS coming from just 23% of HCPs. The company could now predict patient starts and discontinuations, helping reduce drop-offs. The solution went live in 6 weeks and boosted NPS by 12x.

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