Next Generation Video Solutions that connects top publishers with leading advertisers inside a high value video ecosystem
Latest Product Updates and Feature Enhancements on VDO.AI
VDO.AI Strengthens Its Omnichannel Ecosystem with the Launch of Interactive In-App Advertising Solutions
VDO.AI has launched its Interactive In-App Advertising Solutions, enhancing its omnichannel advertising ecosystem. The new suite includes In-Feed Native Ads, In-Line Banner Ads, Rewarded Ads, Playabl...e Ads, and Dynamic Interstitial Ads, designed to improve engagement and monetization in mobile app environments. This launch aligns ad delivery with user behavior, aiming to boost brand ROI and support sectors like gaming, e-commerce, and fintech.
VDO.AI launches interactive in-app advertising suite
VDO.AI has launched an interactive in-app advertising suite to enhance engagement and monetization in mobile app environments. The suite includes In-Feed Native Ads, In-Line Banner Ads, Rewarded Ads,... Playable Ads, and Dynamic Interstitial Ads, designed to align with native user behavior and reduce banner blindness. This expansion aims to prepare brand partners for a seamless commerce and media future.
YouTube ads see 47 per cent view rate, 55 per cent CTR lift: VDO.AI
VDO.AI's report reveals that YouTube ads aligned with relevant content environments achieve up to a 47% view rate and a 55% increase in click-through rates. The study highlights the importance of con...textual alignment in digital advertising, showing significant performance gains across various sectors, including real estate and automotive. VDO.AI co-founder Arjit Sachdeva emphasizes the need for rigorous contextual planning alongside audience targeting for effective campaign performance.
Contextual targeting on YouTube is delivering CTR uplifts of 55% : VDO.AI
VDO.AI's YouTube Advertising Trends Report reveals that contextual targeting on YouTube boosts CTR by up to 55% and enhances view rates significantly. The report highlights that aligning ads with rel...evant content environments, such as home tours for real estate or tech reviews for consumer electronics, consistently improves campaign performance across various verticals.
YouTube ads see 47 per cent view rate, 55 per cent CTR lift: VDO.AI
VDO.AI's report reveals that YouTube ads aligned with relevant content environments achieve a 47% view rate and a 55% CTR lift. Contextual targeting outperforms audience targeting, with significant g...ains across various sectors, including real estate, automotive, and consumer electronics. VDO.AI co-founder Arjit Sachdeva emphasizes the importance of context in campaign planning, highlighting its role in enhancing digital advertising effectiveness.
VDO.AI report links contextual alignment to YouTube ad success
VDO.AI's YouTube Advertising Trends Report highlights the impact of contextual targeting, showing CTR increases up to 55% and improved view rates. The report emphasizes the importance of content envi...ronment in ad performance across various sectors, with real estate and automotive brands seeing significant gains. Co-founder Arjit Sachdeva notes that context is crucial alongside audience targeting for effective campaign planning.
VDO.AI Launches Interactive Creative Suite Driving 5X CPM Growth for CTV & OTT Publishers
VDO.AI has launched its Interactive Creative Suite, a monetization tool for CTV and OTT publishers, offering a 5X increase in CPMs. This suite enhances standard CTV inventory with interactive feature...s like polls and carousels, improving engagement and conversion rates. The suite aims to address the creative and contextual challenges in CTV advertising, providing publishers with more monetization opportunities without altering their core setup.
VDO.AI's interactive creative suite boosts CTV and OTT publisher CPMs ...
VDO.AI launched an Interactive Creative Suite for CTV/OTT publishers, enhancing CPMs by 5X. This new technology transforms standard ad inventory into interactive experiences, boosting engagement and ...advertiser conversion. It addresses a gap in CTV monetization, aiming to improve ad effectiveness and publisher revenue in India's growing streaming landscape.
VDO.AI launches interactive ad suite for CTV, OTT publishers
VDO.AI has launched an Interactive Creative Suite for CTV and OTT publishers, designed to transform standard ad inventory into interactive formats. This suite aims to enhance monetization with featur...es like geo-location and interactive elements, achieving up to 5X higher CPMs and 25% increased engagement. The launch targets improved returns for publishers and higher engagement for advertisers.
Business News | VDO.AI Launches Interactive Creative Suite Driving 5X CPM Growth for CTV & OTT Publishers
VDO.AI has launched its Interactive Creative Suite, a monetization tool for CTV and OTT publishers. This suite enhances standard CTV inventory with interactive features, resulting in a 5X increase in... CPMs. It also offers geo-location and contextual ad capabilities, improving engagement and conversion rates. This innovation addresses the creative and contextualization challenges in CTV advertising.
VDO.AI introduces VDO TBoost, a tool designed to enhance on-site content discovery and retention for publishers. Using behavioral and contextual intelligence, TBoost recommends relevant content to re...aders, increasing engagement and session duration. This innovation aims to reduce dependence on external search engines and improve monetization by guiding users seamlessly through content, thereby increasing page views and revenue.
VDO.AI Forays into YouTube advertising with Dexter, Its advanced ...
VDO.AI has launched Dexter, an advanced contextual AI solution for YouTube advertising. Dexter uses AI to analyze video content, ensuring ads are placed at optimal moments for engagement while mainta...ining brand safety. Early adopters have reported a 40-60% increase in performance metrics. This launch marks VDO.AI's entry into YouTube's advertising ecosystem, showcasing its commitment to innovation in contextual advertising.
Snackable Meets Scrollable: How VDO Shots Transforms the Reader Experience
VDO.AI introduces VDO Shots, a short-form video solution designed to enhance reader engagement on publisher websites. By integrating seamlessly into content, VDO Shots transforms passive reading into... active viewing, increasing user interaction and session duration. This approach aligns with social media consumption trends, offering publishers a strategic tool to boost on-site engagement and revenue.
Built for Speed, Designed for Scale: The Tech Architecture Powering VDO Shots
VDO.AI introduces VDO Shots, a video integration tool designed to enhance speed, scalability, and user experience for publishers. It features lightweight, asynchronous code for fast loading, cross-pl...atform reliability, and flexible integration options. This tool aims to boost engagement and revenue, with 90% of publishers reportedly increasing revenue by 75%.
VDO.AI Launches Full-Funnel Festive Ad Stack to Help Brands Win Big This Festive Season - CXOToday.com
VDO.AI has introduced a comprehensive festive ad stack designed to enhance brand engagement during India's festive season. This suite includes innovative ad formats like Remote-Based Integration and ...Countdown-Based Formats, utilizing technologies such as Gen AI and Geo Location. The solutions aim to deliver high video completion rates and surpass CTR benchmarks, offering brands precision targeting and measurable outcomes.
VDO.AI launches full-funnel festive Ad stack to help brands win big ...
VDO.AI has introduced a full-funnel festive ad stack designed to enhance brand visibility and performance during India's festive season. The suite includes innovative ad formats across CTV, online vi...deo, and mobile rich media, utilizing technologies like Gen AI and dynamic creative optimization. These tools aim to drive high engagement and measurable outcomes, helping brands navigate the competitive festive advertising landscape.
VDO.AI launches in-scroll display ad format - Campaign India
VDO.AI has launched an in-scroll display ad format that merges static visuals with 3D scrolling, creating a 50-50 split design for enhanced motion and interactivity. This new ad format works on both ...desktop and mobile, aiming to increase engagement for brands by transforming conventional static advertisements in digital environments.
VDO.AI Adds Motion to Static Ads with Its Innovative In-Scroll Display ...
VDO.AI has launched its innovative In-Scroll Display Ad Format, enhancing static ads with motion and interactivity. This new format, featuring a 50-50 split design, works across desktop and mobile pl...atforms, boosting engagement rates by over 25%. It allows brands to present static images alongside interactive 3D scrolling experiences, showcasing product features effectively.
Bajaj Auto Issues Official Stock Exchange Clarification on VDO.AI Partnership
Bajaj Auto clarified its partnership with VDO.AI and Dentsu India for a Connected TV campaign, stating it is part of routine digital marketing with no significant business impact.
Bajaj Auto, with VDO.AI and Dentsu India, launched an AI-driven CTV ...
VDO.AI collaborated with Bajaj Auto and Dentsu India to launch an AI-driven CTV campaign for Triumph Motorcycles in India. The campaign utilized personalized video ads with Dynamic Creative Optimizat...ion on platforms like JioHotstar and ZEE5, aiming to enhance brand interest and purchase decisions among urban Indians.
Bajaj Auto Partners with VDO.AI and Dentsu India to Drive High-Impact ...
Bajaj Auto, VDO.AI, and Dentsu India launched a dynamic creative optimization (DCO) powered CTV campaign for Triumph Motorcycles. This collaboration leverages VDO.AI's AI-driven audience intelligence... to deliver tailored ads across major CTV and OTT platforms, enhancing brand engagement and influencing purchase decisions among digitally savvy motorcycle buyers in urban India.
Hero Realty Partners with VDO.AI to Digitally Engage Premium Homebuyers Through Smart Video Ads - The Realty Today
Hero Realty has partnered with VDO.AI to launch a video ad campaign targeting premium homebuyers in Delhi-NCR. Using VDO.AI's AI-driven Online Video (OLV) Ad Technology, the campaign successfully eng...aged high-intent consumers with smart targeting and immersive ad formats. Both companies highlighted the effectiveness of digital storytelling in reaching the right audience and expressed satisfaction with the results.
JBL collaborates with VDO.AI and Havas Media India
JBL, VDO.AI, and Havas Media India have partnered to launch an interactive CTV campaign for JBL Live Beam 3 earbuds. VDO.AI's technology facilitates a seamless discovery-to-purchase journey via an in...teractive QR Code, enhancing consumer engagement during the Diwali shopping season. This campaign aims to transform passive viewing into active engagement, showcasing JBL's innovation and strengthening its festive season connection with consumers.
Hero Realty partners with VDO.AI to digitally engage premium homebuyers - Architect and Interiors India
Hero Realty partnered with VDO.AI to launch a video ad campaign targeting premium homebuyers in Delhi-NCR. Utilizing VDO.AI's AI-driven Online Video (OLV) Ad Technology, the campaign aimed to engage ...high-intent homebuyers through intelligent video placements. The collaboration highlighted VDO.AI's role in enhancing digital engagement strategies for real estate marketing.
Hero Realty partners with VDO.AI to digitally engage premium ... - ThePrint
VDO.AI partnered with Hero Realty to launch a video campaign targeting premium homebuyers in Delhi-NCR. Using VDO.AI's AI-driven Online Video Ad Technology, the campaign effectively engaged high-inte...nt consumers. This collaboration highlights VDO.AI's role in digital-first real estate marketing, enhancing Hero Realty's reach through targeted, immersive video ads.
Hero Realty partners with VDO.AI to digitally engage premium homebuyers - Business Standard
Hero Realty partnered with VDO.AI to launch a video ad campaign targeting premium homebuyers in Delhi-NCR. Utilizing VDO.AI's AI-driven Online Video Ad Technology, the campaign effectively engaged hi...gh-intent homebuyers. VDO.AI's intelligent video ecosystem enabled Hero Realty to connect with urban consumers through contextually relevant and immersive video ads, demonstrating VDO.AI's capability in performance-driven video storytelling.
Awards, Recognitions, and Industry Achievements of VDO.AI
VDO.AIs Hero Realty Campaign Bags Major Award for Excellence in Video Advertising
VDO.AI's Hero Realty campaign won the Best Tech-Enabled Campaign award at the Financial Express Futech Awards 2025. This campaign utilized AI-driven video advertising to enhance engagement with high-...intent homebuyers in Delhi NCR. By integrating AI-powered personalization and contextual intelligence, the campaign achieved a 70.55% video completion rate and doubled the click-through rate compared to benchmark campaigns, setting a new standard in real estate digital marketing.
VDO.AI clinches three major awards for its groundbreaking Hyundai EV Campaign
VDO.AI received three major industry awards for its Hyundai EV campaign, recognized for innovation in video marketing and connected TV advertising. The campaign, created with Hyundai Motor India and ...Innocean Worldwide, used AI-driven, hyper-localized, interactive ads to boost consumer engagement and address EV adoption barriers. Honors include Financial Express MarTech Awards, e4m Play Streaming Media Awards, and Agency Reporter Connected TV Asia Awards.
