Foundry ABM (formerly Triblio ABM) Overview

Discover comprehensive insights into Foundry ABM (formerly Triblio ABM), the leading Account Based Marketing platform. Learn more about product features, capabilities and expert reviews based on 107 insights and explore use-cases showcasing how Foundry ABM (formerly Triblio ABM) enhances Engaging and following up and drives growth.

This is a summary of the comprehensive capabilities and benefits of Foundry ABM (formerly Triblio ABM) based on over 107 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Foundry ABM (formerly Triblio ABM), belong to a category of solutions that help Account Based Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Foundry ABM (formerly Triblio ABM) is right for your needs? Our Cuspera AI engine can evaluate how Foundry ABM (formerly Triblio ABM) fits your specific business needs, industry, and context. Get your personalized assessment report today.

Foundry ABM (formerly Triblio ABM) supports business activities such as:

  • Engaging And Following Up
  • Account Management
  • Lifetime Value Management
  • Generation Of New Leads
  • Event Management

Foundry ABM (formerly Triblio ABM) can help you with many business goals, such as Establish Thought Leadership, Build Brand Awareness, Acquire Customers, and Improve Stakeholder Relations. As a solution, Foundry ABM (formerly Triblio ABM)'s capabilities include Personalization.

Reviews

"We needed a platform with contacts readily available, and Foundry was the solution that made that possible. " - Saila Nieminen

Foundry ABM (formerly Triblio ABM) Reviews

11 buyers and buying teams have used Cuspera to assess how well Foundry ABM (formerly Triblio ABM) solved their Account Based Marketing needs. Cuspera uses 107 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Account Based Marketing needs.

Business Priorities

Establish Thought Leadership and Build Brand Awareness are the most popular business priorities peers achieved using Foundry ABM (formerly Triblio ABM).

Other priorities:

  • Acquire Customers
  • Improve Stakeholder Relations
See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Account Management , Lifetime Value Management , as the business use cases that they have been most satisfied while using Foundry ABM (formerly Triblio ABM).

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engaging And Following Up

4.64/5

Read Reviews (15)

"...Foundry’s ability to create engaging content and events that resonate with this hard-to-reach audience is why I partner with them...."
Account Management

4.60/5

Read Reviews (12)

"...ABM Ads - it offers a platform to upload and deploy targeted ads to key accounts and buyers...."
Lifetime Value Management

4.39/5

Read Reviews (6)

"Foundry's brand to demand campaign helped OpenText reach IT leaders during a period of rapid digital change. OpenText needed to address cloud security concerns for IT leaders at different stages of digital transformation. Foundry hosted the OpenText Digital Futures hub on CIO.com, delivering targeted content and storytelling. The campaign generated millions in pipeline for OpenText in just 6 months. The campaign won a Digiday Content Marketing Award for best branded content site in B2B." https://resources.foundryco.com/opentext-case-study
PEER EXPERIENCES
Engaging And Following Up

4.64/5

Read Reviews (15)

"...Foundry’s ability to create engaging content and events that resonate with this hard-to-reach audience is why I partner with them...." Testimonial by Bill Green, Marketing manger, NetApp
Account Management

4.60/5

Read Reviews (12)

"...ABM Ads - it offers a platform to upload and deploy targeted ads to key accounts and buyers...." Peer review from Hospital & Health Care
Lifetime Value Management

4.39/5

Read Reviews (6)

"Foundry's brand to demand campaign helped OpenText reach IT leaders during a period of rapid digital change. OpenText needed to address cloud security concerns for IT leaders at different stages of digital transformation. Foundry hosted the OpenText Digital Futures hub on CIO.com, delivering targeted content and storytelling. The campaign generated millions in pipeline for OpenText in just 6 months. The campaign won a Digiday Content Marketing Award for best branded content site in B2B." https://resources.foundryco.com/opentext-case-study

7+ more Business Use Cases

Our AI advisor, Wyz, harnessed 107 insights from peers and experts to help you assess how these Foundry ABM (formerly Triblio ABM) use cases fit your Account Based Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Foundry ABM (formerly Triblio ABM) testimonial

Saila Nieminen

International Marketing Manager

365Talents

We needed a platform with contacts readily available, and Foundry was the solution that made that possible. Testimonial By Saila Nieminen
Foundry ABM (formerly Triblio ABM) testimonial

Amy Horgan

Director of North America Marketing

Dynatrace

With Visionayr, we’re getting a higher quality MQL. The engagement we’re seeing speaks to the cumulative ROI of the program, with these leads converting into measurable revenue growth. Testimonial By Amy Horgan
Foundry ABM (formerly Triblio ABM) testimonial

Bill Green

Marketing manger

NetApp

Engaging tech decision-makers through multi-touch campaigns is the best way to drive “sales-ready” conversations. Foundry’s ability to create engaging content and events that resonate with this hard-to-reach audience is why I partner with them. Testimonial By Bill Green
CUSTOMERS TESTIMONIALS
Foundry ABM (formerly Triblio ABM) testimonial

Saila Nieminen

International Marketing Manager

365Talents

We needed a platform with contacts readily available, and Foundry was the solution that made that possible. Testimonial By Saila Nieminen
Foundry ABM (formerly Triblio ABM) testimonial

Amy Horgan

Director of North America Marketing

Dynatrace

With Visionayr, we’re getting a higher quality MQL. The engagement we’re seeing speaks to the cumulative ROI of the program, with these leads converting into measurable revenue growth. Testimonial By Amy Horgan
Foundry ABM (formerly Triblio ABM) testimonial

Bill Green

Marketing manger

NetApp

Engaging tech decision-makers through multi-touch campaigns is the best way to drive “sales-ready” conversations. Foundry’s ability to create engaging content and events that resonate with this hard-to-reach audience is why I partner with them. Testimonial By Bill Green

Case Studies

COMPANY CASE STUDIES
Foundry ABM (formerly Triblio ABM) case study
CASE STUDY OpenText

Foundry's brand to demand campaign helped OpenText reach IT leaders during a period of rapid digital change. OpenText needed to address cloud security concerns for IT leaders at different stages of digital transformation. Foundry hosted the OpenText Digital Futures hub on CIO.com, delivering target...ed content and storytelling. The campaign generated millions in pipeline for OpenText in just 6 months. The campaign won a Digiday Content Marketing Award for best branded content site in B2B.

Read More
Foundry ABM (formerly Triblio ABM) case study
CASE STUDY Splunk

Splunk used in-person events and digital programs to connect with executive-level customers. The goal was to build partnerships, not just make sales. Splunk joined the CIO 100 Symposium & Awards and ran targeted campaigns. They used ABM, direct mail, and event sponsorships to reach CIOs and IT lead...ers. The campaign ran from August to October 2019. Key results included higher awareness and engagement, beating industry benchmarks.

Read More
Foundry ABM (formerly Triblio ABM) case study
CASE STUDY Webex by Cisco

Webex by Cisco used Foundry's event sponsorship to connect with top CIOs at the CIO 100 Awards. The goal was to build important client relationships at a major industry event. Foundry helped Webex by Cisco reach their ideal clients in a setting focused on excellence. The partnership highlights the ...value of event sponsorship for enterprise video conferencing brands.

Read More

Based on peer insights

Cuspera recommends Foundry ABM (formerly Triblio ABM) for

Use Cases Engaging And Following Up , Account Management , Lifetime Value Management
Features Personalization
Business Priorities Establish Thought Leadership, Build Brand Awareness, Acquire Customers
lightning

Peers used Foundry ABM (formerly Triblio ABM) to Establish thought leadership and Build brand awareness

Peer and Expert Opinion on Features

for Foundry ABM (formerly Triblio ABM)

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.08/5

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.08/5

Read Reviews (5)

IT and Other Capabilities

for Foundry ABM (formerly Triblio ABM)

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

2.93/5

Read Reviews (1)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

2.93/5

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.99/5

Read Reviews (4)
Email Support

3.99/5

Read Reviews (4)
Chat Support

3.99/5

Read Reviews (4)
Phone Support

3.99/5

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.99/5

Read Reviews (4)
Email Support

3.99/5

Read Reviews (4)
Chat Support

3.99/5

Read Reviews (4)
Phone Support

3.99/5

Read Reviews (4)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.88/5

Read Reviews (4)
Analytics

2.93/5

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.88/5

Read Reviews (4)
Analytics

2.93/5

Read Reviews (1)

Software Failure Risk Guidance

?

for Foundry ABM (formerly Triblio ABM)

Top Failure Risks for Foundry ABM (formerly Triblio ABM)

Vendor Profile Details

Company Name

Foundry

Company Website

https://foundryco.com/

HQ Location

140 Kendrick Street, Building B, Needham, MA 02494, US

Employees

11-50

Social

Financials

PRIVATE