Mirakl Overview

Mirakl addresses the challenge of scaling digital marketplaces by providing technology that supports rapid growth and enterprise-grade security. This platform is designed to enhance eCommerce operations, ensuring reliability and flexibility for businesses aiming to expand their market presence. Mirakl's solution is tailored for enterprises seeking to build and manage marketplaces efficiently, offering a scalable infrastructure that adapts to evolving business needs. By leveraging Mirakl, companies can achieve robust marketplace operations, ensuring they meet the demands of a dynamic digital economy.

Use Cases

Customers recommend Products & Pricelist Management, Lifetime Value Management, Onboarding, as the business use cases that they have been most satisfied with while using Mirakl.

Other use cases:

  • Category Management
  • Lead Qualification: Technographic
  • Merchandising
  • Upselling
  • Competitive Intelligence
  • Loyalty Management
  • Helpdesk Management
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Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Mirakl.

Other priorities:

  • Increase Customer Life Time Value
  • Launch New Products
  • Enhance Customer Relationships
  • Grow Market Share
  • Increase Sales & Revenue
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Increase Average Basket Value
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Establish Thought Leadership
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Mirakl Use-Cases and Business Priorities: Customer Satisfaction Data

Mirakl's features include Dashboard, Recording, and Micro Customer Segmenting. and Mirakl support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Mirakl analytics capabilities include Custom Reports, and Analytics.

Reviews

"...The Mirakl Marketplace Platform automates the hard things about marketplace management: Seller onboarding, service quality control, and order distribution; on a turn-key solution thats easy to integrate into any eCommerce platform...." Peer review from Mirakl

Peer review evidence (same sources as the product rating summary)

"...Through its partnership with Silverback, Mirakl will be able to provide its customers with the ability to make automated data-driven decisions at scale to ensure a constant competitive offering (best sellers, best products, best prices) [ ] Bunnings is about to embark on a massive growth phase, as the hardware giant prepares to enter the world of marketplace retailing...." Mirakl Information Center
"..."The enterprise marketplace business model is a key part of Gartner s vision for the future of digital commerce, in which multiple suppliers join together to focus on creating value for customers instead of merely selling them products or services...." Best Online Marketplace Platform and Dropship Solution
"...Based in Paris and Boston, Mirakl has developed enterprise-grade, cloud-based software to manage the process of launching an online marketplace from soup to nuts, including vendor onboarding, product catalog integration, order routing, and regulatory compliance...." The Mirakl Of Marketplaces For B2B And B2C Commerce

Mirakl, belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mirakl is the leading provider of Marketplace Solutions, helping companies scale e-Commerce. The Mirakl Marketplace Platform enables efficient online business expansion.

Popular Business Setting

for Mirakl

Top Industries

  • Retail

Popular in

  • Enterprise

Mirakl is popular in Retail, and is widely used by Enterprise,

Mirakl Customer wins, Customer success stories, Case studies

How can Mirakl enhance your Products & Pricelist Management process?

How efficiently Does Mirakl manage your Lifetime Value Management?

How does Mirakl facilitate Onboarding?

What makes Mirakl ideal for Category Management?

How efficiently Does Mirakl manage your Lead Qualification: Technographic?

21 buyers and buying teams have used Cuspera to assess how well Mirakl solved their E-Commerce Software needs. Cuspera uses 601 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

 

How Debenhams quadrupled Retail Media revenue with Mirakl Ads

Debenhams significantly increased its Retail Media revenue by switching to Mirakl Ads, achieving a fourfold revenue uplift and a 145% conversion rate increase. Mirakl Ads' AI-powered engine and seaml...ess marketplace integration enabled this success. The program's expansion includes boohoo.com, with plans for further growth across additional websites.

Read on →
 

Mirakl Connect accelerates Lacoste's expansion on premium marketplaces

Lacoste has selected Mirakl Connect to enhance its presence on premium marketplaces like Galeries Lafayette and El Corte Ingls. This partnership leverages Mirakl's AI-powered multichannel selling sol...ution to streamline Lacoste's marketplace operations, reduce time-to-market, and maintain brand consistency. Mirakl Connect centralizes order, inventory, and pricing management, supporting Lacoste's growth strategy in the platform economy.

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STIHL launches B2B marketplace using Mirakl

STIHL Inc. has launched a B2B ecommerce marketplace using Mirakl's technology. This platform allows STIHL's extensive network of over 10,000 authorized dealers to fulfill online orders, supporting th...e company's distribution model. The marketplace aims to enhance online purchasing while maintaining dealer-based sales, offering tools for dealer onboarding, product browsing, and integrated payment processing.

Read on →

UNFI - Food & Beverages - Large

UNFI used Mirakl’s technology to expand their online product range quickly. Flexible integrations helped UNFI serve more retailers through their B2B eCommerce platform. The solution made it easier fo...r retailers to access products online. UNFI’s digital transformation improved their marketplace efficiency. Mirakl enabled faster product onboarding for UNFI’s customers.

belle & bloom - Apparel & Fashion

Mirakl Connect helped belle & bloom, an Australian women's fashion brand, expand to global markets. The brand wanted to reach more international customers but had trouble connecting with top marketpl...aces. Using Mirakl Connect, they joined over 10 international marketplaces in 4 years. They managed all platforms easily. Daily orders grew by 50%. This shows how Mirakl Connect supports fast, global growth for fashion brands.

Best Buy Canada - Retail

Mirakl Platform helped Best Buy Canada launch a new marketplace. Best Buy Canada saw 7X marketplace growth in three years. The company improved product time to market by 360X. Brand awareness was 2.5...X higher than competitors. The marketplace did not reduce first-party sales. Mirakl enabled faster product onboarding and better assortment optimization.

Frequently Asked Questions(FAQ)

for Mirakl

What is Mirakl used for?

Mirakl is a E-Commerce Software mainly used by its customers to Acquire Customers and Scale Best Practices by Products & Pricelist Management, Lifetime Value Management and Onboarding .

What are the top features of Mirakl?

Dashboard, Recording and Micro customer segmenting are some of the top features of Mirakl.

Where is Mirakl located?

Mirakl is headquartered at 45 rue de la Bienfaisance, 75008 Paris, France.
lightning

Peers used Mirakl for products & pricelist management and lifetime value management

Mirakl Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (8)
Custom Reports

4.87/5

Read Reviews (49)
Analytics

4.85/5

Read Reviews (65)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (8)
Custom Reports

4.87/5

Read Reviews (49)
Analytics

4.85/5

Read Reviews (65)

Software Failure Risk Guidance

?

for Mirakl

Overall Risk Meter

Low Medium High

Top Failure Risks for Mirakl

Mirakl. News

Product

Mirakl Agentic Activation first enterprise solution to make product ...

Mirakl has launched Mirakl Agentic Activation, the first enterprise solution enabling AI-driven commerce at scale. It features Agentic Product Enrichment, enhancing product data for AI visibility, and Agentic Channels, facilitating autonomous transactions via platforms like Microsoft Copilot. This innovation addresses eCommerce readiness gaps, transforming them into competitive advantages for merchants.

Product

Less Than 1% of Product Pages Are LLM-Ready Mirakl Launches Agentic Activation to Fix It

Mirakl has launched Agentic Activation, an enterprise solution designed to optimize product pages for AI agent visibility. This new product includes Agentic Product Enrichment and Agentic Channels, which enhance product discoverability and facilitate transactions through AI platforms like Microsoft Copilot. The solution addresses the readiness deficit in eCommerce for agentic commerce, aiming to boost merchant participation in AI-driven sales.

Partnership

The Range Partners with Mirakl to Power Its Online Marketplace

The Range has partnered with Mirakl to enhance its online marketplace infrastructure. This collaboration upgrades The Range's previous system with Mirakl's AI-powered platform, improving seller management, operational efficiency, and scalability. The partnership also includes Mirakl Ads, offering sellers targeted advertising opportunities. This move supports The Range's digital growth strategy, integrating advanced ecommerce capabilities to boost online sales.

Partnership

The Range strengthens digital marketplace with Mirakl partnership

Mirakl has partnered with UK retailer The Range to enhance its digital marketplace infrastructure. The Range will transition to Mirakl's AI-powered platform, improving seller onboarding and operational workflows. The integration of Mirakl Ads will boost product visibility, supporting growth in marketplace sales. This move aligns with CDS Superstores' digital transformation strategy, leveraging cloud and AI tools to scale ecommerce capabilities.

Mirakl. Profile

Company Name

Mirakl.

Company Website

https://www.mirakl.com/

HQ Location

45 rue de la Bienfaisance, 75008 Paris, France

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