Mirakl Overview

Mirakl addresses the challenge of scaling digital marketplaces by providing technology that supports rapid growth and enterprise-grade security. This platform is designed to enhance eCommerce operations, ensuring reliability and flexibility for businesses aiming to expand their market presence. Mirakl's solution is tailored for enterprises seeking to build and manage marketplaces efficiently, offering a scalable infrastructure that adapts to evolving business needs. By leveraging Mirakl, companies can achieve robust marketplace operations, ensuring they meet the demands of a dynamic digital economy.

Use Cases

Customers recommend Products & Pricelist Management, Lifetime Value Management, Onboarding, as the business use cases that they have been most satisfied with while using Mirakl.

Other use cases:

  • Category Management
  • Lead Qualification: Technographic
  • Merchandising
  • Upselling
  • Competitive Intelligence
  • Loyalty Management
  • Helpdesk Management
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Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Mirakl.

Other priorities:

  • Increase Customer Life Time Value
  • Launch New Products
  • Enhance Customer Relationships
  • Grow Market Share
  • Increase Sales & Revenue
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Increase Average Basket Value
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Establish Thought Leadership
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Mirakl Use-Cases and Business Priorities: Customer Satisfaction Data

Mirakl's features include Dashboard, Recording, and Micro Customer Segmenting. and Mirakl support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Mirakl analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Mirakl not only makes it easy for us to manage the Marketplace onboard sellers, integrate catalogs, orchestrate logistics..." Peer review by Jean-Philippe Marazzani, Internet Director, Galeries Lafayette

Peer review evidence (same sources as the product rating summary)

"...The post Mirakl Connect lets sellers list products on multiple e-commerce marketplaces TechCrunch appeared first on Bintroo...." Mirakl Connect lets sellers list products on multiple e-commerce marketplaces TechCrunch
"...While Mirakl doesn t have a ton of customers, each customer is very valuable...." Mirakl raises $70 million to manage the marketplace of your e-commerce website
"...Mirakl not only makes it easy for us to manage the Marketplace onboard sellers, integrate catalogs, orchestrate logistics..." Peer review by Jean-Philippe Marazzani, Internet Director, Galeries Lafayette

Mirakl, belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mirakl is the leading provider of Marketplace Solutions, helping companies scale e-Commerce. The Mirakl Marketplace Platform enables efficient online business expansion.

Popular Business Setting

for Mirakl

Top Industries

  • Retail

Popular in

  • Enterprise

Mirakl is popular in Retail, and is widely used by Enterprise,

Mirakl Customer wins, Customer success stories, Case studies

What solutions does Mirakl provide for Products & Pricelist Management?

How does Mirakl facilitate Lifetime Value Management?

How does Mirakl facilitate Onboarding?

How does Mirakl address your Category Management Challenges?

Why is Mirakl the best choice for Lead Qualification: Technographic?

21 buyers and buying teams have used Cuspera to assess how well Mirakl solved their E-Commerce Software needs. Cuspera uses 601 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

 

How Debenhams quadrupled Retail Media revenue with Mirakl Ads

Debenhams significantly increased its Retail Media revenue by switching to Mirakl Ads, achieving a fourfold revenue uplift and a 145% conversion rate increase. Mirakl Ads' AI-powered engine and seaml...ess marketplace integration enabled this success. The program's expansion includes boohoo.com, with plans for further growth across additional websites.

Read on →
 

Mirakl Connect accelerates Lacoste's expansion on premium marketplaces

Lacoste has selected Mirakl Connect to enhance its presence on premium marketplaces like Galeries Lafayette and El Corte Ingls. This partnership leverages Mirakl's AI-powered multichannel selling sol...ution to streamline Lacoste's marketplace operations, reduce time-to-market, and maintain brand consistency. Mirakl Connect centralizes order, inventory, and pricing management, supporting Lacoste's growth strategy in the platform economy.

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STIHL launches B2B marketplace using Mirakl

STIHL Inc. has launched a B2B ecommerce marketplace using Mirakl's technology. This platform allows STIHL's extensive network of over 10,000 authorized dealers to fulfill online orders, supporting th...e company's distribution model. The marketplace aims to enhance online purchasing while maintaining dealer-based sales, offering tools for dealer onboarding, product browsing, and integrated payment processing.

Read on →

UNFI - Food & Beverages - Large

Providence, USA

UNFI used Mirakl to expand its online product range for retailers. The modular integrations of Mirakl helped UNFI deliver more products, faster, through its digital platform. This improved the speed ...and scale of product availability for B2B customers. UNFI's Vice President of Digital highlighted Mirakl's essential role in their eCommerce growth.

UNFI - Food & Beverages - Large

UNFI used Mirakl’s technology to expand their online product range quickly. Flexible integrations helped UNFI serve more retailers through their B2B eCommerce platform. The solution made it easier fo...r retailers to access products online. UNFI’s digital transformation improved their marketplace efficiency. Mirakl enabled faster product onboarding for UNFI’s customers.

belle & bloom - Apparel & Fashion

Mirakl Connect helped belle & bloom, an Australian women's fashion brand, expand to global markets. The brand wanted to reach more international customers but had trouble connecting with top marketpl...aces. Using Mirakl Connect, they joined over 10 international marketplaces in 4 years. They managed all platforms easily. Daily orders grew by 50%. This shows how Mirakl Connect supports fast, global growth for fashion brands.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Mirakl

What is Mirakl used for?

Mirakl is a E-Commerce Software mainly used by its customers to Acquire Customers and Scale Best Practices by Products & Pricelist Management, Lifetime Value Management and Onboarding .

What are the top features of Mirakl?

Dashboard, Recording and Micro customer segmenting are some of the top features of Mirakl.

Where is Mirakl located?

Mirakl is headquartered at 45 rue de la Bienfaisance, 75008 Paris, France.
lightning

Peers used Mirakl for products & pricelist management and lifetime value management

Mirakl Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (8)
Custom Reports

4.87/5

Read Reviews (49)
Analytics

4.85/5

Read Reviews (65)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.58/5

Read Reviews (8)
Custom Reports

4.87/5

Read Reviews (49)
Analytics

4.85/5

Read Reviews (65)

Software Failure Risk Guidance

?

for Mirakl

Overall Risk Meter

Low Medium High

Top Failure Risks for Mirakl

Mirakl. News

Product

Broadsign and Mirakl Ads Partner to Unify Online and In-Store Retail Media

Mirakl and Broadsign have partnered to integrate Mirakl Ads' retail media solution with Broadsign's in-store media platform. This collaboration aims to unify online and in-store retail media, offering retailers a seamless way to manage campaigns across channels. The integration is expected to launch in Q3, enhancing advertisers' ability to measure and optimize omnichannel campaigns.

Product

Broadsign and Mirakl Ads Announce Strategic Partnership to Unify Online and In-Store Retail Media

Mirakl and Broadsign have announced a strategic partnership to integrate Mirakl Ads' retail media solution with Broadsign's in-store media platform. This collaboration aims to unify online and in-store retail media, providing advertisers with a single platform to manage campaigns across digital and physical channels. The integration is expected to launch in Q3, enhancing advertisers' omnichannel reach and revenue opportunities.

Product

Broadsign & Mirakl Ads Announce Strategic Partnership to Unify Online & In-Store Retail Media

Mirakl and Broadsign announced a strategic partnership to integrate Mirakl Ads' retail media solution with Broadsign's in-store media platform. This integration aims to unify online and in-store retail media, enabling retailers to manage campaigns seamlessly across channels. The collaboration promises a consolidated view of campaign performance and is set to launch in Q3.

Product

Mirakl Ads democratizes retail media expertise by turning every user ...

Mirakl launched Business Agents, an AI-powered expert advisor within the Mirakl Ads platform, enhancing retail media expertise for advertisers and retailers. This tool optimizes ad performance and profitability by providing personalized recommendations and automating tasks. Business Agents will be available in the second half of 2026, aiming to democratize retail media expertise.

Mirakl. Profile

Company Name

Mirakl.

Company Website

https://www.mirakl.com/

HQ Location

45 rue de la Bienfaisance, 75008 Paris, France

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