Tapjoy Overview

This is a summary of the comprehensive capabilities and benefits of Tapjoy based on over 346 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Tapjoy, Vertoz, Bannerwise, Adpushup, Tabatoo by Somoto, etc., all belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Tapjoy is right for your needs? Our Cuspera AI engine can evaluate how Tapjoy fits your specific business needs, industry, and context. Get your personalized assessment report today.

Tapjoy supports business activities such as:

  • Advertisement
  • Engagement Management
  • Sending & Publishing Communications
  • Media Buying
  • Digital Marketing

Tapjoy can help you with many business goals, such as Increase Sales & Revenue, Build Brand Awareness, Improve Efficiency, Improve ROI, Acquire Customers, etc. It can help manage these activities if you use Mobile Mobile App and Mobile Ads for these needs. As a solution, Tapjoy's capabilities include Rewards, Gamification, Predictive Analytics, etc.

Tapjoy Retail Vertical is its biggest customer base.

Reviews

"...And the center of the bullseye right now for us is mobile, and the intersection of mobile games and mobile advertising...." Hear What Leaders at 3 Mobile Ad Platforms Predict for the Connected Universe

Cuspera Reviews

17 buyers and buying teams have used Cuspera to assess how well Tapjoy solved their Publisher Ad Management needs. Cuspera uses 346 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.

Business Priorities

Increase Sales & Revenue and Build Brand Awareness are the most popular business priorities peers achieved using Tapjoy.

Other priorities:

  • Improve Efficiency
  • Improve ROI
  • Acquire Customers
  • Grow Market Share
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Engagement Management , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using Tapjoy.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Mobile

4.86/5 ★

Read Reviews (89)

"...And the center of the bullseye right now for us is mobile, and the intersection of mobile games and mobile advertising...." Hear What Leaders at 3 Mobile Ad Platforms Predict for the Connected Universe
Engagement Management with Mobile and Mobile App

4.92/5 ★

Read Reviews (29)

"...Tapjoy maximize the value of every user for freemium mobile app publishers with its Marketing Automation and Monetization Platform for mobile apps uses market leading data science, user segmentation and predictive analytics to drive deeper engagement and optimize revenue from every user...."
engaging and following up

4.90/5 ★

Read Reviews (23)

"...Tapjoy Tapjoy is a major player that emphasizes both mobile engagement and monetization as its core priorities...."
Sending & Publishing Communications with Mobile and Mobile App

4.68/5 ★

Read Reviews (21)

"...Tapjoy Tapjoy is the cost mobile ad network that includes an ingenious method helpful to their publishers for monetization. ..." 10+ Best Mobile Ad Networks For Publishers in 2020
PEER EXPERIENCES
Advertisement with Mobile

4.86/5 ★

Read Reviews (89)

"...And the center of the bullseye right now for us is mobile, and the intersection of mobile games and mobile advertising...." Hear What Leaders at 3 Mobile Ad Platforms Predict for the Connected Universe
Engagement Management with Mobile and Mobile App

4.92/5 ★

Read Reviews (29)

"...Tapjoy maximize the value of every user for freemium mobile app publishers with its Marketing Automation and Monetization Platform for mobile apps uses market leading data science, user segmentation and predictive analytics to drive deeper engagement and optimize revenue from every user...." Peer review
engaging and following up

4.92/5 ★

Read Reviews (23)

Sending & Publishing Communications with Mobile and Mobile App

4.68/5 ★

Read Reviews (21)

"...Tapjoy Tapjoy is the cost mobile ad network that includes an ingenious method helpful to their publishers for monetization. ..." 10+ Best Mobile Ad Networks For Publishers in 2020

11+ more Business Use Cases

Our AI advisor, Wyz, harnessed 346 insights from peers and experts to help you assess how these Tapjoy use cases fit your Publisher Ad Management needs.

Popular Business Setting

for Tapjoy

Top Industries

  • Retail
  • Marketing and Advertising
  • Internet

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used Tapjoy to Increase sales & revenue and Build brand awareness

Peer and Expert Opinion on Features

for Tapjoy

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Rewards

4.60/5 ★

Read Reviews (38)
Gamification

4.60/5 ★

Read Reviews (38)
Predictive analytics

4.67/5 ★

Read Reviews (8)
SEM

3.51/5 ★

Read Reviews (7)
Feedback surveys

3.77/5 ★

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Rewards

4.60/5 ★

Read Reviews (38)
Gamification

4.60/5 ★

Read Reviews (38)
Predictive analytics

4.67/5 ★

Read Reviews (8)
SEM

3.51/5 ★

Read Reviews (7)
Feedback surveys

3.77/5 ★

Read Reviews (6)

IT and Other Capabilities

for Tapjoy

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.08/5 ★

Read Reviews (9)
Data Export

2.22/5 ★

Read Reviews (7)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.08/5 ★

Read Reviews (9)
Data Export

2.22/5 ★

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.97/5 ★

Read Reviews (24)
Email Support

2.95/5 ★

Read Reviews (2)
Chat Support

2.95/5 ★

Read Reviews (2)
Phone Support

2.95/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

3.97/5 ★

Read Reviews (24)
Email Support

2.95/5 ★

Read Reviews (2)
Chat Support

2.95/5 ★

Read Reviews (2)
Phone Support

2.95/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.67/5 ★

Read Reviews (8)
Custom Reports

4.55/5 ★

Read Reviews (22)
Analytics

4.16/5 ★

Read Reviews (22)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.67/5 ★

Read Reviews (8)
Custom Reports

4.55/5 ★

Read Reviews (22)
Analytics

4.16/5 ★

Read Reviews (22)

Software Failure Risk Guidance

?

for Tapjoy

Overall Risk Meter

Low Medium High

Top Failure Risks for Tapjoy

Vendor Profile Details

Company Name

ironSource

Company Website

https://www.is.com/

HQ Location

17 Bluxome Street, San Francisco, California

Employees

501-1000

Financials

IPO