StackAdapt has launched its first app native to the Snowflake Marketplace, enhancing capabilities for enterprise advertisers. The app, powered by Snowflake Cortex and integrated with StackAdapt Data ...Hub, enables marketers to create real-time audience segments using first-party data. This tool allows for precise user targeting and campaign measurement, facilitating privacy-safe data activation without technical assistance.
StackAdapt Launches AI-Powered Assistant Ivy for Faster Data-Driven Decisions
StackAdapt has launched Ivy, an AI-powered assistant designed to enhance decision-making for marketers by providing real-time insights and personalized assistance throughout the campaign lifecycle. I...vy enables precise targeting, faster insights, and on-demand guidance, helping marketers optimize strategies and streamline workflows. The assistant is available to StackAdapt clients in North America, supporting various marketing verticals with its advanced AI capabilities.
StackAdapt Launches AI-Powered Assistant 'Ivy' For Data-Driven ...
StackAdapt has launched 'Ivy', an AI-powered assistant designed to aid marketers in making data-driven decisions throughout the campaign lifecycle. Ivy offers real-time insights, personalized assista...nce, and natural language prompts to enhance targeting strategies and streamline campaign execution. It supports B2B marketers, retail teams, and travel marketers by optimizing audience strategies and providing on-demand guidance.
StackAdapt Launches Integrated Email and Data Hub, Bridging Martech and Programmatic Advertising Under One Platform
StackAdapt has launched an integrated email and data hub, unifying martech and programmatic advertising capabilities within a single platform. The new solution enables marketers to manage email campa...igns and leverage audience data for targeted programmatic ads, streamlining digital marketing workflows and enhancing cross-channel campaign effectiveness.
StackAdapt Launches Integrated Email and Data Hub, Bridging Martech and Programmatic Advertising Under One Platform - Business Wire
StackAdapt has launched an integrated email marketing and Data Hub solution, unifying martech and programmatic advertising within a single platform. Marketers can now activate first-party data and ma...nage both owned and paid media in one privacy-focused environment. This release streamlines campaign workflows and enhances data-driven marketing strategies for agencies and brands.
StackAdapt Launches Integrated Email & Data Hub, Bridging Martech ...
StackAdapt has launched an integrated email marketing and Data Hub solution, enhancing its marketing platform. This new feature bridges adtech and martech, allowing marketers to activate email alongs...ide programmatic advertising within a single workflow. The platform supports first-party data management, integrates with major CRM systems, and offers real-time insights, enabling cohesive campaigns and personalized customer engagement.