Real-World Case Studies and Customer Success Stories with Snapchat Ads

University of Idaho used Snapchat Ads to reach high school students in Idaho and nearby states. They ran two targeted... lead-generation campaigns during the application window. Snapchat drove 69% of all undergraduate conversions and delivered 67% of total impressions. The cost per conversion was 22% lower than other social media platforms. The university increased student engagement and brand awareness using data-driven marketing strategies.
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Curry College used Snapchat Ads with psychographic targeting to boost undergraduate leads. The campaign drove 88% of conversions through Snapchat,... showing strong engagement from Gen Z. By tailoring creative to personality segments, Curry achieved an 89% lower cost per acquisition than other channels. The strategy used both geographic and psychographic data for precise targeting. This approach helped Curry connect with students in a way that felt personal and effective.
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Fly Air Aviation Academy helped a student become a visa submission officer. The student shared a testimonial about their recent... job placement. The academy offers training for aviation careers like airport ground handling and cabin crew. Courses are available in Chennai, Coimbatore, Thiruneveli, and Trichy. The testimonial highlights real career outcomes for students. The academy supports students in finding jobs in aviation.
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Arabian Gold & Diamonds received praise from Neenu Najeeb Khan, co-founder of The Learning Aura. She said the jewelry is... great for daily wear and for work. The testimonial highlights comfort and style. The review was shared on Snapchat. The Learning Aura is based in Kochi, India.
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Meera Study Abroad shares her personal experience studying abroad. She gives advice to students about finding new opportunities in other... countries. The video highlights the challenges and hopes of moving for education. Meera uses real-life examples to inspire others. She connects healthcare and travel themes in her story. Her testimonial encourages students to pursue dreams beyond borders.
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Fly Air Aviation Academy shares a student testimonial about their recent placement as an operational executive. The video highlights real... experiences from students in aviation training. It shows ground handling, pilot training, and air hostess programs. The academy offers courses in Chennai, Coimbatore, and Trichy. Students describe the benefits of hands-on learning and career opportunities in aviation.
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Khushi completed her diploma in Airport Ground Handling and Cabin Crew at Fly Air Aviation Academy in Chennai. She shared her... experience moving from a B.E. degree to aviation training. The academy helped her secure a placement as a visa submission officer at VFS Global. She described the training programs as diverse and practical. The video also promoted the academy’s courses in major Indian cities.
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Fly Air Aviation Academy helped Khushi from Chennai start her aviation career. She finished a diploma in ground handling and... cabin crew. After the course, she got a job at VFS Global as a visa submission officer. The academy offers training for airport ground handling, air hostess roles, pilot ground classes, and flight dispatcher jobs. Khushi’s story shows how the academy supports students in finding jobs in aviation.
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Lakme academy kochi helped Francy from Delhi with advanced professional makeup courses. Francy shared her positive experience in an interview... video. She talked about her journey and gave advice for aspiring makeup artists. The testimonial highlights the value of the academy’s training for beauty careers. Many students find the courses helpful for starting in makeup and skincare.
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Fly Air Aviation Academy helped a student from Chennai start a career in aviation. The student completed a diploma in... airport ground handling and cabin crew. After the course, the student secured a job as a visa submission officer. The academy highlights its placement success and offers other aviation training programs. This testimonial shows the academy's impact on student careers.
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Abcademy shares a testimonial saying learning at their academy is never a waste of time. The post highlights positive student... experiences. It suggests that the courses offer real career opportunities. The testimonial builds trust for new learners. Abcademy positions itself as a valuable education provider.
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New York Institute of Technology used Snapchat Ads with geo-targeting and Native Lead Forms to reach students in new states. 57% of new... market undergraduate conversions came from Snapchat. The university saw a 60% lower cost per acquisition compared to other platforms. Fall enrollment in targeted states grew by 250% year over year. Snapchat helped New York Tech expand brand awareness and drive student engagement in new regions.
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Rock 'Em Socks used Snapchat and partnered with Subtropic to test UGC-style creator videos for its NFL collection. The campaign delivered... a 34% higher return on ad spend and a 36% lower cost per purchase compared to static ads. The shift to authentic, creator-led video content matched Snapchat’s native style. This approach led to stronger engagement and more cost-efficient conversions. The results showed that UGC video outperformed traditional static ads for digital advertising.
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Snapchat Ads helped Lancôme boost its return on ad spend by 4. 4x compared to 2023 campaigns. The brand used...Value Optimization to target high-end consumers and increase average basket size. Dynamic Product Ads showcased personalized products to Snapchat users. Lancôme saw a 38% rise in average basket size and a 3x ROAS in June 2024. Snapchat became a key channel for driving incremental sales among Millennials.
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Dr. Squatch used Snapchat Ads, Spotlights, and Public Stories to drive rapid organic growth. In just 28 days, they gained... 3.1 million Spotlight views and 7,272 new Public Profile subscribers. Purchases from Snapchat Ads rose by 11.9% during the same period. The team posted creative videos and tracked campaign metrics closely. Their approach boosted both brand reach and customer engagement.
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Vaseline wanted to boost ad awareness on Snapchat in Sweden. They worked with Snap to test user generated content (UGC)... against regular ad assets. Snap ran a two-layered brand lift study using AR Lens, Snap Ads, and Commercials. UGC creatives were 16% more cost-efficient for driving incremental ad awareness. Users exposed to more than one ad format saw 3X higher ad awareness. Vaseline found UGC on Snapchat helped them connect with audiences and improve campaign results.
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Cheerz used Snapchat creator-led ads to boost app installs and purchases. The campaign ran in a SKAdNetwork environment, focusing on... lower-funnel results. Creator assets cut cost per purchase by 28% and cost per install by 26% compared to other content. Click-through rates on creator assets reached 5.15%, higher than the 4.29% for other ads. Cheerz proved that creators can drive performance, not just awareness, even with privacy constraints.
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Zydus Wellness used Snapchat's Augmented Reality to launch Everyuth Naturals' Golden Glow Sheet Mask. The campaign reached 10 million users... and generated 77.36 million impressions. Snapchatters engaged with the AR lens for over 26 seconds on average. The campaign drove 196,000 shares and 297,000 saves. Zydus Wellness connected with Gen Z and broke beauty industry benchmarks using immersive digital experiences.
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WOLFpak used Snapchat's Multi Segment Domino Ads to boost holiday campaign results. They saw a 91% higher ROAS and a... 67% higher click rate compared to non-DPA campaigns. Cost per click dropped by 3.4%. WOLFpak increased ad spend by 248% during Black Friday/Cyber Monday. The new ad format helped them reach more buyers without losing efficiency.
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Sour Patch Kids used Snapchat to launch its Glow Ups candy in the US. The campaign combined AR Lenses, Snap... Ads, Story Ads, and creator content to reach consumers aged 13 to 34. The AR Lens let users experience the candy's blacklight glow. The campaign achieved a 2.3x return on ad spend, a 6-point lift in ad awareness, and a 4-point lift in purchase intent. Snapchat helped Sour Patch Kids drive strong sales and high visibility for its new product.
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Pringles used a machine learning-powered AR Lens on Snapchat to boost brand awareness in Saudi Arabia. The campaign let users... pick flavors and play, making screen-time snacking fun and interactive. Pringles saw a 3x higher save rate, 5x more shares, and a 97% increase in reach. Ad awareness rose by 6 points. The AR Lens helped Pringles connect with younger, mobile-first audiences.
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Snapchat helped L'Oréal's essie brand boost offline sales in Denmark. A geolift experiment showed a 10.3% increase in incremental offline... sales for the Midsummer campaign. The campaign used AR Lenses, Commercials, and Snap Ads to engage users. Snapchat also drove a 13.1% rise in units sold. L'Oréal gained key insights for future campaign planning.
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Izil Beauty used Snapchat Reach & Frequency to launch its rebrand in Saudi Arabia. The campaign excluded existing customers and... reached 2.5 million new users. Izil saw a 75% increase in ROAS and an 84% boost in conversion rate. Cost per acquisition dropped by 40%. Snapchat helped Izil grow brand awareness and drive measurable results.
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Myntra used Snap AR and Video Ads to boost sneaker sales. The campaign targeted Gen Z in India and focused... on building awareness for sneakers. Myntra used shoppable AR lenses so users could try on sneakers virtually and buy them directly. The campaign achieved a 4% lift in ad awareness and action intent. Myntra saw a 3X return on ad spend from this Snapchat campaign.
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Chemist Warehouse used Snapchat's First Snap campaign to promote its Mayhem sale. The campaign reached over 3.8 million Snapchatters in... Australia in one day. It generated 24,000 direct user actions and a 6.27% view-through rate. The average attached screen-time was 40 seconds. The campaign helped Chemist Warehouse connect with its target audience and drive engagement for its sale.
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Level Shoes used Snapchat’s First Story to boost installs and purchases in the UAE and Kuwait. The campaign delivered up... to 4.6x more installs and 9.8x more purchases compared to direct response alone. In the UAE, install conversion rate rose by 103% and purchase conversion rate by 433%. Kuwait saw a 40% increase in installs and 55% in purchases. The campaign reached up to 1.1 million unique users per flight.
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Hawa used Snapchat Dynamic Product Ads to boost its growth. In five months, Hawa grew its Snapchat investment by over... 600%. The brand saw a 3x increase in quarterly spend from Q4 2025 to Q1 2026. Snapchat became one of Hawa's largest paid acquisition channels in Saudi Arabia. Continuous optimization and creative testing helped Hawa reach more customers and improve campaign efficiency.
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Algharbis used Snapchat Dynamic Product Ads to personalize product recommendations. The campaign increased return on ad spend by 77.5%. Click-through... rate rose by 369.6%. Algharbis delivered more relevant shopping experiences with lower spend. Dynamic ads helped showcase a wider product range and improved engagement.
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Sephora Media Network used Snapchat Ads to promote Tower 28, a new skincare brand. They combined Sephora's first-party audience data... with Snapchat's ad formats. The campaign achieved a 9.6x return on ad spend and a 2% click-through rate. The best creative reached a 12.4x ROAS and 3.18% CTR among male audiences. The campaign targeted Gen Z and skincare shoppers, driving strong results for Tower 28.
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Cdiscount used Snapchat Ads to boost its holiday campaign. In just 48 hours, it reached 4.6 million Snapchat users. The... campaign used AR Lenses, user-generated content, and dynamic product ads. UGC creatives tripled the click-through rate. The new DPA template increased ROAS by 4.25 times. Cdiscount saw 2.4 times more engagement from users exposed to the full-funnel experience.
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Superdrug used Snapchat AR Lens and Snap Ads to launch MCoBeauty in 800 UK stores. The campaign targeted beauty fans... with a gamified AR experience. Brand awareness rose by 9 percentage points among users exposed to both AR Lens and Snap Ads. The average playtime for the AR Lens was 9 seconds. The campaign achieved an efficient £1.35 CPM.
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Kiabi used Snapchat takeover placements in a full-funnel campaign for back-to-school season. The campaign boosted incremental reach by 73%. Ad... awareness increased by 50%. Purchase intent rose 4 times. The campaign also drove a 230% higher CTR and a 13% increase in average basket value. Kiabi exceeded retail benchmarks in France using Snapchat's multi-format ad solutions.
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JD Sports used Snapchat's Promoted Places on Snap Maps during the 2025 Christmas season in the UK and France. The campaign drove... a 15-point lift in ad recall and 20% incremental reach in the UK. JD Sports connected digital engagement to in-store visits, targeting youth audiences. The strategy bridged online and offline experiences, making stores visible to Snapchatters. Results showed measurable impact in both markets.
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Uber Eats used Snapchat's Sponsored Snaps and First Snap takeover for an Election Day campaign in Australia. The campaign reached... 3.74 million Australians aged 18 and over in a single day. 48% of the audience reached in April 2025 was unique. Uber Eats promoted its Democracy Sausage delivery offer, connecting with voters on a key national day. The campaign generated strong brand sentiment and high-velocity reach.
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Ben & Jerry's used Snapchat's Sponsored Snaps and First Snap Takeover to reach 3 million people in Australia. The campaign targeted... Gen Z and young Millennials with creative ads focused on the Cookie Dough flavor. Ben & Jerry's saw a 13-point lift in ad awareness overall, a 14-point lift among 18-20 year olds, and a 7-point lift in action intent among 21-24 year olds. The campaign helped the brand stay top-of-mind and inspired action in a crowded market. Snapchat's formats made the campaign feel authentic and fun for young audiences.
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White Claw used Snapchat’s AR Lens and Snap Ads to reach Gen Z in the UK. Their "World’s Smallest House... Party" campaign delivered 1.9 million impressions. The AR Lens achieved a 1.92% share rate. Ad recall increased by 17 percentage points, beating the UK CPG benchmark. Snapchat helped White Claw boost brand engagement and recognition.
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AB CAKES received positive feedback for a custom cream cake. The cake was topped with flowers, chocolates, and strawberries. The... testimonial highlights customer satisfaction with the product. This showcases AB CAKES' focus on quality and presentation. The feedback supports their reputation in the cake and bakery business.
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GB Glace used Snapchat Ads to promote new ice cream products in Sweden. The campaign combined Snap Ads, Commercials, and... Augmented Reality for six weeks. Over 100,000 shares were generated with the AR Lens. Ad recall reached 45%, rising to 57% for those exposed to multiple formats. The campaign drove strong engagement and memorability among adults 18 and over.
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Wolt used Snapchat Ads to test AR Lenses against standard Snap Ads. The A/B test aimed to find the best... way to get new app installs and first-time users in Germany. Adding AR Lenses made the experience fun and interactive for users. The test group with AR Lenses saw a 49% lower cost per app install and a 39% lower cost per first-time user. Wolt now uses AR Lenses in its ongoing Snapchat campaigns.
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Nestea used Snapchat's AR Lenses and Sponsored Snaps to reconnect with Canadian fans after an eight-month hiatus. The campaign achieved... a 3.6x higher average lens playtime compared to benchmarks. Sponsored Snaps delivered 38.6 million impressions and reached 3.8 million unique users. Nestea saw a 68% improvement in cost efficiency with a $1.70 CPM. The brand quickly rebuilt awareness and engagement using Snapchat's multi-format strategy.
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Malibu Rum used Snapchat Ads and Publicis Santé to launch a creative AR Lens campaign. The campaign featured a gamified... experience and celebrity endorsement to engage new customers. Malibu saw an 8.52% sales lift and a 3.22x return on ad spend. 86% of incremental sales came from new customers. The AR Lens format delivered the highest ROAS at 5.43x.
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Magnum used Snapchat AR Lens to boost its ad campaign. The AR approach led to a 56% increase in ad... awareness. Incremental reach grew by 33%. Cost per thousand impressions dropped by 35%. The campaign let users interact with Magnum products in new ways. AR made the ads more engaging and cost-effective.
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Charnjit Singh faced severe liver problems from heavy alcohol use. He experienced vomiting and gas. He turned to Sansaar Vaidya... for help. With their support, his liver health improved. He credits Sansaar Vaidya for his recovery. His story shows the value of seeking help for health issues.
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Dermamed Skin helped a patient with laser hair removal and PRX Skinbooster treatments. The patient shared her honest experience at... the clinic. She explained how she found Dermamed Skin and why she liked the PRX treatment best. The testimonial highlights real results and personal satisfaction. This story builds trust for skin therapy and skin improvement services.
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Fitnessfuelbyashimajain shares a client testimonial about healthy lifestyle changes. The post highlights trust and positive results from a diet and... wellness program. The client experienced benefits from personalized diet tips and organic nutrition advice. The testimonial builds credibility for the dietitian's services in Delhi. No specific metrics or numbers are mentioned in the content.
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Dr. karan used Snapchat Sponsored Ads for digital marketing. The testimonial highlights positive feedback on social media promotion. The campaign...aimed to boost visibility and engagement. The feedback was shared by Mahi kalR@ on Snapchat Spotlight. No specific metrics or results are mentioned in the content.
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Olivia used a back pain relief program. She experienced a decrease in her back pain. The program focused on back... pain treatment. Olivia shared her positive results as a testimonial. This highlights the program's impact on health and wellness.
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Dr. Dhaval Patel used Snapchat Spotlight to share a health testimonial about nerve pain. He explained that pain can signal... nerve compression, not just discomfort. The video aimed to educate viewers on spine health. Snapchat enabled him to reach a wider audience with his message. The testimonial highlights the platform's value for health awareness.
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Dan struggled with chronic back pain. He used a program to help manage his pain. After using the program, Dan... found relief. He shared his story as a testimonial. The program focused on back pain treatment and motivation. Dan's experience highlights the impact of targeted wellness solutions.
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McFIT used Snapchat to boost its Q5 performance with a multi-format, full-funnel ad strategy. The campaign combined AR Lenses and... Snap Ads to engage new audiences and drive online membership purchases. Lens playtime averaged 12.34 seconds, and ad awareness rose by 6 points. Action intent increased by 2 points, and cost per purchase was 13% below the competitive benchmark. The campaign delivered measurable growth and exceeded key performance goals.
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Kooapps used Snapchat’s 7/0 optimization window to lower their cost per install by 65%. Their campaign for Snake.io achieved a... 126% increase in app installs and dropped CPI from $1.16 to $0.40. Kooapps targeted younger users and overcame iOS reporting challenges. Snapchat’s support and new strategy made Snake.io their most downloaded app that month.
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Seera used Snapchat App Promotion campaigns to boost app installs during Ramadan. The campaign included Sponsored Snaps and interactive playable... ads. Seera achieved an 87.5% lower cost per install. The install rate increased by 5.8 times. Click rate improved by 6 times. Snapchat helped Seera reach more users and optimize their budget.
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Deezer used Snapchat's Snap Ads, Commercials, and an AR Lens to boost brand awareness and subscription intent. The campaign reached... 9 million unique Snapchatters, with 3.1 million engaging through the AR Lens. Deezer saw a 15-point lift in brand opinion and an 8-point increase in likelihood to subscribe among users exposed to the Lens. The AR Lens made music discovery more immersive and interactive. Deezer connected brand storytelling to measurable business results using Snapchat's multi-format strategy.
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STORY nightclub in Miami Beach uses Snapchat to engage guests and boost its reputation. Guests praise the club for its... excellent service, lively music, and fun atmosphere. Reviews highlight attentive staff and memorable experiences. Many visitors say they plan to return. STORY stands out as a top nightlife spot in Miami.
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Bigo Live used Snapchat to lower ad costs and boost ROI in the Middle East. The company wanted to reduce... installation costs and increase in-app purchases. By using tCPA bidding and Story Ads, Bigo Live expanded into new GCC countries. They saw a 4x drop in CPM, a 1.5x reduction in SKAN CPI, and a 43% increase in ROI. SKAN installs rose by 45% and ROI surged by 300% in new markets.
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Snapchat helped Xbox reach 20. 9 million people with an Augmented Reality campaign for The Outer Worlds 2. Xbox used...a Snapchat Lens that scanned the real moon, bringing the Moon Man mascot into users' worlds. The campaign ran for four weeks and earned 168 million impressions. Brand favorability rose by 5 points and action intent increased by 3 points. The campaign set new benchmarks for AR marketing.
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Supercell used Snapchat's Playable Ads to promote Clash Royale in the US. The company wanted more high-quality installs and better... ROAS. Playable Ads let users try the game before installing. Supercell saw a 37% drop in CPI and a 19% increase in ROAS. The campaign outperformed their usual strategy and delivered an engaging ad experience.
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Car Mods Dubai upgraded a customer's Infinity QX56 interior. The customer found Car Mods Dubai through a Facebook ad. He... contacted their sales team and was impressed by their professionalism and honesty. The customer shared his satisfaction and thanked Car Mods Dubai for the quality service. The video ends with a thank you and the company logo.
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Car Mods Dubai used 'Nano' film for a car window tinting job. The customer praised the clear view from inside... and the dark look from outside. He highlighted the excellent workmanship and professional process. The customer strongly recommended Car Mods Dubai for car modifications. The review focused on the tinting experience and visible results.
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CarModsDubai transformed a Pajero's interior with custom orange leather seat covers. The video shows a happy customer giving a thumbs-up... inside the upgraded vehicle. The camera highlights the new, vibrant upholstery on both front and back seats. This case demonstrates CarModsDubai's expertise in professional auto customization. The testimonial showcases customer satisfaction and quality craftsmanship.
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Car Mods Dubai provided nano ceramic tinting for a customer’s car. The customer found the shop on Facebook and contacted... them about tinting services. She was happy with the affordable prices and the clean, welcoming environment. The staff were accommodating and helpful. The testimonial highlights her positive experience and satisfaction with the service.
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CarModsDubai used Snapchat Spotlight to share a customer testimonial about an Infiniti QX56 interior makeover. The video highlights a happy... customer and showcases the quality of their upholstery work. The post uses hashtags like #testimonial and #carmodsdubai to reach a wider audience. This helped CarModsDubai promote their automotive services in Dubai.
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McDonald's France used Snapchat Promoted Places to make its restaurants easier to find. Over 1,600 locations appeared on Snap Map... with custom 3D branding. The campaign reached 13.2 million people in 90 days and added 3 million more in incremental reach. McDonald's saw an 18X improvement in cost efficiency per install. The effort generated €2.4 million in sales and increased ease of location by 7 points.
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Pizza Hut used Snapchat's First Snap Takeover to promote its Big Dinner Box. The campaign reached 39 million Snapchat users... in one day. It achieved a 12% higher open rate than average. Over 105,000 orders were placed within a 7-day click or 1-day view window. The campaign drove strong engagement and set new benchmarks for Pizza Hut on Snapchat.
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McDonald's France used Snapchat Ads to boost installs of its McDo+ app. The campaign combined AR Lens and Snap Ads... to reach football fans and a wide age range. McDonald's reached 3.4 million unique Snapchatters with the Lens. Users spent an average of 18.7 seconds engaging with the AR experience. The campaign achieved a €1.94 effective cost per install.
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Maestro Pizza used Snapchat's Unified Attribution to improve app install campaigns in MENA. By combining MMP signals with Snap first-party... data, they optimized for a more unified view of performance. This approach led to a 52% lower cost per app install compared to the traditional setup. The campaign helped Maestro Pizza drive efficient app growth and better align with reported outcomes. The results show the value of unified measurement for app marketers.
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Bouygues Telecom used Snapchat's Promoted Places to boost in-store visits. Their stores appeared over 73 million times on Snap Map... in less than three weeks. The campaign promoted a contest and targeted adults aged 30 to 55. Cost per store card open was €0.12, and cost per in-store visit was €0.92. Snapchat helped Bouygues Telecom increase visibility and drive foot traffic efficiently.
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du used Snapchat AR Lenses to boost brand engagement. The campaign achieved a 15% lower CPM and an 11% increase... in average camera playtime with the first AR Lens. The second AR Lens delivered a 48% lower CPM and a 37% increase in average camera playtime. du moved from static ads to interactive 3D storytelling. This helped turn passive viewers into active participants.
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Tele2 used Snapchat Ads to run a geolift experiment in Europe. The test showed Snapchat drove 3.3% more sessions for... Tele2. Snapchat was over 6 times more cost efficient than GA4 last click reporting. Tele2 used playful Snap Ads to reach its 25+ audience. The campaign proved Snapchat's strong impact on traffic acquisition.
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Snapchat Ads helped NewLook Medical Center get 15x more leads and cut cost per lead by 66% in two months. The clinic used... Snapchat’s native lead generation forms to make sign-ups easy. They started with dental services and expanded to more offerings. A $44,000 ad spend drove a 671% weekly lead increase in the first week. NewLook plans to keep using Snapchat for more high-quality leads.
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Vaidya Ayurveda Hospital helped Sushila Agarwal with digestion problems. She felt relief after treatment. She was happy with the doctor... and staff. She liked the service at the hospital. Her experience was positive. She recommends the hospital for similar issues.
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AlMeswak Clinic used Snapchat’s Platform Burst for a Saudi National Day campaign. The campaign reached over 10 million users in... 25 days. Sign-ups increased by 122%. Cost per sign-up dropped by 33%. The campaign focused on oral health services and special offers. Snapchat helped AlMeswak scale lead generation and improve cost efficiency.
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VIDA Electric Scooters help people live more conveniently. The scooters have removable batteries. You can charge them at any 5... amp plug-point. This makes it easy to keep your scooter ready. VIDA World shows how electric scooters fit into daily life. The testimonial highlights simple charging and flexible use.
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HONOR used Snapchat's AR Lens for a campaign in Saudi Arabia, the UAE, and Iraq. The AR Lens let users... interact with the brand in a fun way. HONOR saw an 80% higher share rate and 9.5% higher camera playtime than competitors. The campaign also had a 1.5% lower CPM than industry benchmarks. More people shared and engaged with the brand because of the immersive AR experience.
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Samsung used Snapchat Reminder Ads to promote its Galaxy Unpacked event. The campaign generated 57,000 reminders and a click-through rate... 40% higher than average. Action rates increased by 27% among those who saw the ads. Reminder Ads sent push notifications before and during the event. This approach helped Samsung boost live event attendance and engagement.
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Lulus used Snapchat for a full-funnel marketing campaign. They combined brand awareness with performance marketing. This approach led to a... 5.07% higher incremental ROAS and a 53% lower CPM. Lulus reached 91% more unique users and saw a 24.56% lower CPC. The campaign helped Lulus scale reach and improve cost efficiency.
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Quay used Snapchat’s Dynamic Product Ads to boost holiday campaign results. The brand ran dynamic ad tests to reach shoppers... with personalized eyewear ads. Quay saw a 40% higher return on ad spend and a 2.86x higher click through rate. Cost per click dropped by 67% and cost per purchase fell by 31%. Automated creative personalization helped Quay scale relevant ads during peak season.
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Namshi used Snapchat Sponsored Snaps for a Saudi National Day campaign. The campaign doubled open-rate benchmarks and achieved a 134%... year-on-year increase in Snap-attributed performance. Namshi reached 34% more new audience members. The creative featured Saudi fashion trends and targeted Gen Z. The campaign drove real sales and kept Namshi top of mind during a key cultural moment.
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Ziv Tamir shares a testimonial on Snapchat Spotlight. The post uses hashtags like #Rolex and #Motivation. It highlights personal motivation... and professional identity. The content is a brief, informal endorsement. No business metrics or detailed results are mentioned.
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Ryan shares his story about overcoming sciatica pain. He describes his journey to living pain-free. His testimonial highlights the impact... of back pain relief treatments. Ryan's experience offers hope to others with similar pain. The story focuses on motivation and recovery.
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Michele Pennella shares a testimonial about a business experience involving a client and a situation in Dubai. The post addresses... concerns about fraud and provides a direct response to a person named Navarra. The testimonial highlights the importance of trust in business relationships. Michele uses the platform to clarify the situation and defend his business reputation.
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AJet used Snapchat to reach younger travelers after its 2024 rebrand. The airline ran a multi-format campaign with AR Lens... and video ads. This campaign increased ad awareness by 4 points and brand favorability by 6 points. The AR Lens drove 50% incremental reach. AJet connected with its audience and improved brand perception in a crowded market.
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