Sift Overview

Sift addresses the challenge of fraud in e-commerce by leveraging AI-powered decisioning to enhance identity trust. This platform enables businesses to tackle fraud effectively without sacrificing customer trust. By integrating Sift, companies can focus on growth, confident in their ability to manage fraud risks. The solution offers a unique approach to fraud prevention, ensuring secure consumer interactions across the entire customer journey. Sift stands out as a leader in AI-driven fraud management, allowing for fearless business expansion while maintaining a secure and trustworthy environment.

Use Cases

Customers recommend Workflow Management, Competitive Intelligence, Performance Management, as the business use cases that they have been most satisfied with while using Sift.

Other use cases:

  • Tracking & Monitoring Communications
  • Products & Pricelist Management
  • Generation Of New Leads
  • Collaboration
  • Lead Tracking
  • Sending & Publishing Communications
  • Payment Management
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Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Sift.

Other priorities:

  • Scale Best Practices
  • Launch New Products
  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Establish Thought Leadership
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Sift Use-Cases and Business Priorities: Customer Satisfaction Data

Sift's features include Alerts: Popups & Notifications, Calculator, Recording, etc. and Sift support capabilities include 24/7 Support, Email Support, Chat Support, etc. also Sift analytics capabilities include Analytics, and Custom Reports.

Sift, Prisync, ShopBase, Rithum Marketing Solutions, Metrilo, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Chargeback-platform leverages AI to prevent identity-centric fraud. Businesses use Sift to expand confidently and maintain trust while stopping fraud.

Sift Customer wins, Customer success stories, Case studies

Why is Sift the best choice for Workflow Management?

How can Sift optimize your Performance Management Workflow?

What solutions does Sift provide for Products & Pricelist Management?

11 buyers and buying teams have used Cuspera to assess how well Sift solved their E-Commerce Software needs. Cuspera uses 592 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

Turo - Internet

Sift helps Turo deliver a smooth and secure experience for its community. Turo uses Sift to build trust and support business growth. The platform enables accurate fraud detection and dynamic friction.... Turo retains loyal customers in real time with Sift's AI-powered fraud prevention. Sift supports Turo in scaling operations while keeping users safe.

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Frequently Asked Questions(FAQ)

for Sift

What is Sift used for?

Sift is a E-Commerce Software mainly used by its customers to Improve ROI and Enhance Customer Relationships by Workflow Management, Competitive Intelligence and Performance Management .

What are the top features of Sift?

Alerts: popups & Notifications, Calculator and Recording are some of the top features of Sift.

What are Sift alternatives?

Prisync, ShopBase, Rithum Marketing Solutions and Metrilo are popular alternatives for Sift.

Where is Sift located?

Sift is headquartered at 375 W 200 S, Salt Lake City, Utah US.
lightning

Peers used Sift for workflow management and competitive intelligence

Sift Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.18/5 ★

Read Reviews (50)
Custom Reports

4.09/5 ★

Read Reviews (65)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.18/5 ★

Read Reviews (50)
Custom Reports

4.09/5 ★

Read Reviews (65)

Software Failure Risk Guidance

?

for Sift

Overall Risk Meter

Low Medium High

Top Failure Risks for Sift

Sift Science News

Product

Mastercard , Sift , Plaid upgrade onboarding for financial entities amid rampant fraud

Sift has introduced a suite of new features to combat rising fraud threats, including pre-built workflows, enhanced policy abuse detection, and expanded investigation capabilities. The Fall 2025 update focuses on improving fraud prevention efficiency and accuracy, particularly against incentive abuse. New tools include Global Identity Search Filters and an ATO Overview Dashboard, enhancing visibility into high-risk activities and streamlining fraud team operations.

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Product

Sift Accelerates Industry Leadership with Product Innovations and Market Recognition in First Half of 2025

Sift introduced the Identity Trust XD framework, enhancing digital identity behavior insights and improving fraud decision accuracy. It also launched ActivityIQ, a generative AI tool for detecting account takeover fraud patterns. Sift expanded its partner program, adding categories like Referral Partners and Authorized Resellers. Sift secured the top position in G2's fraud-related categories for the second year.

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Sift Science Profile

Company Name

Sift Science

Company Website

https://sift.com/

HQ Location

375 W 200 S, Salt Lake City, Utah US

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

SERIES A