Samsung Ads Overview
Samsung Ads Canada provides an advertising platform that leverages the future of TV to deliver impactful advertising solutions. The platform is designed to engage audiences across various devices, offering advertisers the ability to connect with viewers in meaningful ways. By utilizing Samsung's extensive network and data insights, businesses can target specific demographics and optimize their advertising strategies. This results in enhanced audience engagement and improved campaign effectiveness, making it a valuable tool for advertisers looking to maximize their reach and impact in the digital advertising landscape.
Use Cases
Customers recommend Advertisement, Collaboration, Contract Management, as the business use cases that they have been most satisfied with while using Samsung Ads.
Samsung Ads Use-Cases and Business Priorities: Customer Satisfaction Data
Samsung Ads works with different mediums / channels such as Mass Media. and Television.
Samsung-ads uses data from millions of Samsung products to connect brands with audiences across devices. Advertisers gain reach, scale, and precision with brand-safe inventory and unique insights.
Comprehensive Insights on Samsung Ads Use Cases
What Are the key features of Samsung Ads for Advertisement?
How does Samsung Ads facilitate Collaboration?
Samsung Ads Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Custom Reports | Read Reviews (1) |
| Analytics | Read Reviews (1) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Custom Reports | Read Reviews (1) |
| Analytics | Read Reviews (1) |
Software Failure Risk Guidance
?for Samsung Ads
Top Failure Risks for Samsung Ads
Samsung Electronics Canada Inc. News
Samsung Ads makes the home screen the new front row for brands
Samsung Ads has expanded its home screen advertising on Samsung Smart TVs to include non-endemic brands, previously limited to content and gaming advertisers. A study by MTM highlights the effectiveness of this advertising, showing significant uplifts in purchase intent and brand perception. The combination of home screen ads with Samsung TV Plus streaming ads further enhances brand awareness and positive sentiment.
Samsung Ads and Publica extend multi - year global partnership to power CTV ad serving
Samsung Ads has extended its global partnership with Publica to enhance connected TV (CTV) ad experiences. This collaboration leverages Publica's CTV ad server and auction technology to optimize ad revenue and deliver seamless TV-like viewing experiences. Samsung TV Plus, a free ad-supported service, benefits from Publica's advanced ad serving capabilities, ensuring high-quality content and maximizing inventory value for advertisers.
Samsung Ads extends global partnership with IAS Publica for CTV ad serving
Samsung Ads has extended its global partnership with Publica by IAS to enhance its ad-supported services, including Samsung TV Plus. This collaboration aims to improve monetization of video programming across CTV inventory, providing advertisers with access to Samsung's CTV inventory and enhancing viewer experience. Publica's technology supports advanced ad serving and optimized revenue strategies for Samsung Ads.
Cathay Pacific Delivers First Multi - Country CTV Ad Campaign With Samsung Ads
Cathay Pacific launched its first multi-country Connected TV (CTV) ad campaign in partnership with Samsung Ads, targeting affluent households across Australia. The campaign, promoting the Aria Suite, reached nearly a million households, leveraging Samsung Ads' extensive reach in the premium TV market. This collaboration highlights Samsung Ads' capability to deliver scale and flexibility for global CTV advertising.
Samsung Electronics Canada Inc. Profile
Company Name
Samsung Electronics Canada Inc.
Company Website
https://samsungads.ca/en/HQ Location
Employees
201-500
Social
Financials
PRIVATE
