Sago Overview

Sago, previously Schlesinger Group, provides global qualitative and quantitative research services. Adaptable solutions are offered to support confident decision-making.

Use Cases

Customers recommend Engaging And Following Up, Market Research, Lead Engagement, as the business use cases that they have been most satisfied with while using Sago.

Other use cases:

  • Engaging On Social Media
  • Onboarding
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Business Priorities

Scale Best Practices and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Sago.

Other priorities:

  • Launch New Products
  • Grow Market Share
  • Build Brand Awareness
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Sago Use-Cases and Business Priorities: Customer Satisfaction Data

Sago works with different mediums / channels such as User Generated Content. and Blogs.

Sago's features include Feedback Surveys, and Recording. and Sago support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Sago analytics capabilities include Custom Reports, and Analytics.

Reviews

"...20|20 has developed methods and tools used worldwide for qualitative and hybrid research studies, offering the unique combination of in-house research services and proprietary technology in the industry...." Peer review

Popular Business Setting

for Sago

Top Industries

  • Marketing and Advertising
  • Insurance
  • Human Resources

Popular in

  • Large Enterprise

Sago is popular in Marketing And Advertising, Insurance, and Human Resources and is widely used by Large Enterprise,

Sago Customer wins, Customer success stories, Case studies

What Are the key features of Sago for Engaging And Following Up?

What benefits does Sago offer for Market Research?

11 buyers and buying teams have used Cuspera to assess how well Sago solved their business needs. Cuspera uses 120 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Harvey's - Restaurants

Methodify helped Harvey's, a leading Canadian burger chain, test six new burger concepts quickly and easily. The team used Methodify’s monadic concept test to get feedback from real customers. Result...s came in just days, showing which offers would drive the most traffic. Harvey’s gained clear insights to support marketing planning and regional targeting. The process was fast, simple, and improved customer-centric decision making.

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RBC - Banking

Methodify helped RBC speed up creative testing for marketing. The bank's team needed a faster way to test new content and remove subjective opinions. Using Methodify, they cut the process from 4 week...s to 48 hours. Now, every creative test gives clear results, letting the team pick the best ideas quickly. This made their marketing more efficient and fact-based.

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RBC - Financial Services

RBC, a large financial institution in Canada, wanted to update creative content in its branches frequently. The marketing team faced delays due to many stakeholders and subjective evaluations. They n...eeded a faster, fact-based approach. RBC used Methodify, Sago's automated research tool, to speed up the process. This allowed them to reduce creative testing time from 4 weeks to 48 hours.

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Candela Insights - Marketing Research

Candela Insights needed to meet tight deadlines for a major financial services provider's ad campaign. They used Sago's QualBoard platform to gather and analyze nationwide sentiment data quickly. The... platform's features, like QualLink, helped integrate data seamlessly. This allowed Candela to deliver insights efficiently, turning a challenging project into a success.

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Engagious - Marketing And Advertising

Engagious partnered with Sago to conduct monthly online focus groups with American swing voters. The challenge was to find voters who switched from Trump in 2016 to Biden in 2020. Sago helped identif...y this specific audience for the Swing Voter Project. The project aimed to explore voter sentiments on elections and policies. The recruitment criteria were specific, making it difficult to reach potential participants.

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TD Bank - Financial Services

TD Bank used Sago's Methodify to improve its consumer insights. Methodify helped TD Bank get insights faster, in days instead of weeks. The platform allowed TD Bank to create its own research tools a...nd spot issues early. The user interface was easier to use than competitors, making it less intimidating.

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lightning

Peers used Sago for engaging and following up and market research

Sago Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.68/5

Read Reviews (1)
Custom Reports

3.23/5

Read Reviews (29)
Analytics

3.22/5

Read Reviews (18)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.68/5

Read Reviews (1)
Custom Reports

3.23/5

Read Reviews (29)
Analytics

3.22/5

Read Reviews (18)

Software Failure Risk Guidance

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for Sago

Top Failure Risks for Sago

Sago News

Awards

Sago Secures Spot in the 2024 GRIT Business & Innovation Report

Sago was recognized for innovation in research with the introduction of QualBoard’s AI feature, enhancing its qualitative and quantitative capabilities.

Executive

Daily Research News Online no. 37362 - Sullivan Returns to Sago as Cundiff Quits CEO Role - Daily Research News Online

Sullivan returns as CEO of Sago after Cundiff steps down from the role.

Sago Profile

Company Name

Sago

Company Website

https://sago.com/en/

HQ Location

161 Rosa L. Parks Blvd., Nashville, TN 37203, US

Employees

101-250

Social

Financials

PRIVATE