RedEye Customer Data Platform Overview

RedEye consolidates and connects customer data to create a seamless multi-channel experience. The platform harnesses the power of data across multiple touchpoints.

Use Cases

Customers recommend Engaging And Following Up, Channel Marketing, Lifetime Value Management, as the business use cases that they have been most satisfied with while using RedEye Customer Data Platform.

Other use cases:

  • Partner Marketing
  • Customise Loyalty Program
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using RedEye Customer Data Platform.

RedEye Customer Data Platform Use-Cases and Business Priorities: Customer Satisfaction Data

RedEye Customer Data Platform works with different mediums / channels such as E-Mail.

RedEye Customer Data Platform's features include Personalization. and RedEye Customer Data Platform support capabilities include AI Powered, 24/7 Support, Email Support, etc. also RedEye Customer Data Platform analytics capabilities include Custom Reports, and Analytics.

Peer review evidence (same sources as the product rating summary)

"...85.4% increase in email engagement year on year...." Combine, consolidate and connect all your customer data
"...Fully integrated multi-channel marketing automation...." Combine, consolidate and connect all your customer data
"...Whilst we leverage historic data to proactively plan for the future and provide relevancy to our customers, we have also learned the importance of being flexible and applying more real-time data to adapt our strategy to grow and secure the future value of our customer database. ..." Combine, consolidate and connect all your customer data

RedEye Customer Data Platform Customer wins, Customer success stories, Case studies

What makes RedEye Customer Data Platform ideal for Engaging And Following Up?

 

Travis Perkins - Retail - Large

Northampton, UK

RedEye used AI and predictive analytics for Travis Perkins. The solution identified customers likely to become VIPs. Travis Perkins increased its VIP segment by 5.3%. Customer lifetime value rose by ...34% in one year. The average spend per targeted customer grew by £194. The value of the customer database increased by 86%.

 

Penhaligon's - Retail - Medium

London, UK

RedEye helped Penhaligon's, a luxury fragrance retailer, improve their digital marketing. Penhaligon's wanted to boost conversion rates and income using marketing automation. RedEye provided expert a...ccount management and strategic support. The partnership focused on using data to enhance the customer journey. Penhaligon's valued the support and expertise from RedEye. Results included improved customer experience and marketing performance.

 

Eaglemoss - Publishing - Medium

London, UK

RedEye's marketing automation platform helped Eaglemoss grow email revenue by 63% year on year. Eaglemoss used RedEye to scale personalisation across all customer touch points. The platform unified c...ustomer data and enabled 170 automated campaigns. A 'Back in Stock' campaign achieved a 65% open rate and 12% click-to-sale conversion. Eaglemoss expanded this program to nine countries after success in the UK.

 

BreakFree Holidays - Hospitality - Medium

Colchester, UK

RedEye helped BreakFree Holidays boost email channel revenue by 64%. The team used engagement segmentation to send the right emails to the right people. Automated multi-stage campaigns like abandoned... booking and welcome emails were set up. BreakFree Holidays saw an 85% increase in conversion rate, reaching 5.91%. The first year with RedEye delivered a 1,542% ROI.

 

Travelodge - Hospitality - Large

Thame, UK

RedEye helped Travelodge launch a 14-stage abandoned basket email journey. This new workflow increased email revenue by 50% and improved unique open rates by 12%. Unique click rates rose by 15.7%. Th...e solution used hyper-personalised, data-driven emails based on guest behavior. Unsubscribe rates dropped to just 0.04%. Travelodge now plans to expand this approach to other campaigns.

 

MaxiNutrition - Food & Beverages - Medium

UK

RedEye helped MaxiNutrition boost their marketing automation. The team used managed services to increase campaign output and efficiency. MaxiNutrition saw a 37.8% growth in contactable customers in 1...2 months. They achieved a 95.6% ROI in just 6 months. New workflows covered the full customer lifecycle, from welcome journeys to reactivation. Personalised content and segmentation improved engagement and revenue.

RedEye Customer Data Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Custom Reports

3.68/5 ★

Read Reviews (2)
Analytics

3.17/5 ★

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Custom Reports

3.68/5 ★

Read Reviews (2)
Analytics

3.17/5 ★

Read Reviews (2)

Software Failure Risk Guidance

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for RedEye Customer Data Platform

Top Failure Risks for RedEye Customer Data Platform

Red Eye International Ltd Profile

Company Website

https://www.redeye.com/

HQ Location

Oak House, Crewe Hall Farm, Cheshire, CW1 5UE, GB

Employees

11-50

Social

Financials

PRIVATE