Latest Product Updates and Feature Enhancements on PurchaseLoop

 

LoopMe Brings In-App Bidding Benefits to Mobile Publishers

LoopMe has launched its Chartboost in-app bidding capability on AppLovins MAX platform, allowing mobile publishers to optimize monetization strategies and maximize revenue. This integration provides ...publishers with more control over inventory and access to LoopMes brand advertiser network, enhancing operational efficiencies and revenue streams. The initiative aims to attract more advertisers to the mobile channel, leveraging AI and automation for improved in-app monetization.

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LoopMe Brings In-App Bidding Benefits to Mobile Publishers - Business Wire

LoopMe has launched its Chartboost in-app bidding solution for mobile publishers on AppLovins MAX platform. This integration enables publishers to adopt header bidding, optimize monetization, and acc...ess unified auctions with multiple demand sources, including LoopMes brand advertiser network. The solution aims to boost publisher revenue, streamline operations, and enhance inventory control in mobile app advertising.

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LoopMe Launches AI-Powered Media Scoring Tool Brand Outcome Scores - Business Wire

LoopMe has introduced a new AI-powered tool called Brand Outcome Scores to evaluate media effectiveness.

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Daily Research News Online no. 37348 - LoopMe Debuts Media Outcome Prediction Tool - Daily Research News Online

LoopMe has introduced a new tool that predicts media outcomes, enhancing their product offerings.

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Strategic Partnerships and Integrations of PurchaseLoop

 

Acxiom and LoopMe Launch Survey-Based Custom Audience Partnership

LoopMe and Acxiom have launched a Custom Audience partnership, integrating LoopMe's survey-based Audience & Measurement Platform with Acxiom's data and identity solutions. This collaboration enables ...advertisers to create and target "high intent" audience segments, enhancing ad performance and targeting accuracy through LoopMe's AI technology.

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Acxiom and LoopMe Launch Survey-Based Custom Audience Partnership - Business Wire

Acxiom and LoopMe have launched a partnership to deliver survey-based custom audience solutions. This collaboration enables brands to leverage LoopMe's AI-driven advertising technology and Acxiom's d...ata assets for more precise audience targeting and campaign measurement.

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LoopMe and Reveal Mobile Expand Partnership to Power Global Brand Lift Measurement for the Out-of-Home Industry

LoopMe and Reveal Mobile have expanded their partnership to deliver global brand lift measurement solutions for the out-of-home advertising industry. This collaboration combines LoopMe's AI-driven me...asurement technology with Reveal Mobile's location intelligence, enabling advertisers to assess campaign effectiveness and optimize media strategies worldwide.

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LoopMe and Reveal Mobile Expand Partnership to Power Global Brand Lift ...

LoopMe and Reveal Mobile have expanded their partnership to enhance global brand lift measurement for the Out-of-Home (OOH) industry. This collaboration leverages Reveal Mobile's expertise in GPS-bas...ed exposure data, now available across nine European countries, to improve LoopMe's measurement platform. The partnership aims to provide precise, actionable insights for OOH campaigns, enhancing measurement outcomes with a focus on transparency and innovation.

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LoopMe and Reveal Mobile Expand Partnership to Power Global Brand Lift Measurement for the Out-of-Home Industry

LoopMe has expanded its partnership with Reveal Mobile to enhance global brand lift measurement for the out-of-home (OOH) advertising industry. Reveal Mobile will serve as LoopMes dedicated partner f...or OOH brand lift studies, combining advanced exposure data with LoopMes brand performance technology to deliver transparent, scalable measurement solutions for omnichannel media campaigns.

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LoopMe Partners with Microsoft Advertising

LoopMe has partnered with Microsoft Advertising to integrate its PurchaseLoop real-time brand optimization solution into Microsoft Curate. This collaboration enables advertisers to leverage LoopMe's ...first-party custom data and real-time optimization within Microsoft Curate's global inventory packages, enhancing campaign addressability and brand measurement capabilities.

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LoopMe Partners With Microsoft Advertising to Offer Real-Time Brand ...

LoopMe has partnered with Microsoft Advertising to integrate its real-time brand optimization solution, PurchaseLoop, into Microsoft Curate. This collaboration enhances LoopMe's data-driven advertisi...ng capabilities, allowing advertisers to leverage real-time optimization and brand measurement. The partnership, part of the Microsoft Advertising Partner Program, aims to maximize digital asset value and first-party data usage for advertisers.

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LoopMe Partners With Microsoft Advertising to Offer Real-Time Brand Optimization to Advertisers Via Microsoft Curate - Business Wire

LoopMe has integrated its real-time brand optimization solution, PurchaseLoop, with Microsoft Curate through a new partnership with Microsoft Advertising. This enables advertisers to leverage LoopMe'...s AI-driven brand measurement and first-party data within Microsofts inventory packages, enhancing campaign efficiency and brand impact. LoopMe also joins the Microsoft Advertising Partner Program as a select partner.

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LoopMe Partners With Microsoft Advertising to Offer Real-Time Brand Optimization to Advertisers Via Microsoft Curate

LoopMe and Microsoft Advertising have formed a partnership to deliver real-time brand optimization for advertisers through Microsoft Curate. This collaboration integrates LoopMes AI-powered brand mea...surement and optimization technology with Microsofts programmatic advertising platform, enabling advertisers to enhance campaign effectiveness and targeting within the Microsoft ecosystem.

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Mergers, Acquisitions, and Business Moves by PurchaseLoop

 

LoopMe announces acquisition of mobile advertising and ...

LoopMe has announced its acquisition of Chartboost, a mobile advertising and monetization platform, to enhance its advertising capabilities and consumer-focused campaigns.

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LoopMe acquires Chartboost from Zynga to drive brand digital ads ...

LoopMe has acquired Chartboost from Zynga to enhance its mission of improving brand digital advertising.

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LoopMe Acquires Chartboost from Zynga, Accelerating its Mission to Power Brand Advertising Across the Digital Ecosystem - Yahoo Finance

LoopMe has acquired Chartboost from Zynga to enhance its brand advertising capabilities across the digital ecosystem.

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LoopMe Acquires Chartboost from Zynga , Accelerating its Mission to Power Brand Advertising Across the Digital Ecosystem

LoopMe has acquired Chartboost from Zynga to enhance its brand advertising capabilities across the digital ecosystem.

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LoopMe Acquires Chartboost from Zynga, Accelerating its Mission to Power Brand Advertising Across the Digital Ecosystem - Business Wire

LoopMe has acquired Chartboost from Zynga to enhance its brand advertising capabilities across the digital ecosystem.

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