Results reported in published case studies.
Agwa
Consumer Electronics · Small
Agwa used Prelaunch.com to test which home gardening solution customers would actually buy. They set up landing pages and drove targeted traffic, collecting $10 deposits to confirm real p...
Agwa used Prelaunch.com to test which home gardening solution customers would actually buy. They set up landing pages and drove targeted traffic, collecting $10 deposits to confirm real purchase intent. 81% of ready-to-buy customers chose the larger, 3-shelf version, despite traditional surveys favoring the smaller model. Prelaunch.com revealed new customer segments and provided actionable insights on pricing, messaging, and product features. Agwa gained a clear revenue forecast and a deeper understanding of their market.
Nakatomi
Information Technology And Services · Small
Prelaunch.com helped Nakatomi test and validate the Prologue by NIDA product. Nakatomi used Prelaunch’s virtual focus groups to identify and qualify leads. About 33.4% of interested peopl...
Prelaunch.com helped Nakatomi test and validate the Prologue by NIDA product. Nakatomi used Prelaunch’s virtual focus groups to identify and qualify leads. About 33.4% of interested people subscribed for more info, and 51.7% of those made a $1 reservation. 98.1% of reservations took the qualifying survey, and 86.5% of those qualified for product testing. This process gave Nakatomi a highly engaged group for feedback. The approach was cost-effective and improved the quality of insights for product development.
KittySpring
Consumer Electronics · Small
KittySpring used Prelaunch.com to test its cat water fountain before launching. The team validated product-market fit and tested two price points, $24 and $35. Market interest was strong,...
KittySpring used Prelaunch.com to test its cat water fountain before launching. The team validated product-market fit and tested two price points, $24 and $35. Market interest was strong, and the higher price improved buyer readiness and campaign metrics. Prelaunch.com helped identify the best audience and messaging. KittySpring raised $737,742 from 12,999 backers on Kickstarter.
Hyphen Aria
Consumer Electronics · Small
Hyphen Aria used Prelaunch.com to test their new earbuds before launch. They validated their idea and pricing with real customer feedback. Prelaunch.com’s reservation model helped them fi...
Hyphen Aria used Prelaunch.com to test their new earbuds before launch. They validated their idea and pricing with real customer feedback. Prelaunch.com’s reservation model helped them find the best price point and build a community of early backers. Hyphen Aria raised over €475K from 4,000 supporters. This process set a strong foundation for their market debut in the earbuds industry.
Blanc Mask
Consumer Electronics · Small
Prelaunch.com helped Blanc Mask test their egg-shaped full-face mask before launch. The team used Prelaunch.com to validate market demand, audience, and pricing. Ads revealed strong inter...
Prelaunch.com helped Blanc Mask test their egg-shaped full-face mask before launch. The team used Prelaunch.com to validate market demand, audience, and pricing. Ads revealed strong interest from younger buyers and creative communities. Price testing led to a reservation rate increase from 1.24% to 2.37%, with over 140 leads. Prelaunch.com predicted $300K–$500K in sales, which matched the campaign's success.
Mental Tracker I
Health, Wellness And Fitness · Small
2.14% click-through rate
Prelaunch.com helped Mental Tracker I validate its mental health device before launch. The team built a targeted landing page and ran ads, discovering a 2.14% click-through rate and stron...
Prelaunch.com helped Mental Tracker I validate its mental health device before launch. The team built a targeted landing page and ran ads, discovering a 2.14% click-through rate and strong interest from women aged 25-44. Community feedback on Prelaunch.com shaped product features and pricing strategy. Insights showed users valued privacy and data accuracy, but price was a barrier. The campaign delivered actionable data to refine the product and improve market fit.